A poorly managed ad account can burn through your budget fast, with little to show for it. Explore vetted PPC agencies in the US on DesignRush and compare providers by platform expertise, campaign results, and pricing to find the right fit for your business.
List of the Best PPC Agencies in the US
14 Companies-Rankings updated: September 05, 2026
DesignRush vets every pay per click agency based on professional qualifications and verified client feedback to help you choose confidently. Some listings may include paid placements.
Major Tom builds paid media systems across search, social, programmatic, and retail media, connecting spend directly to revenue through unified cross-channel attribution, GA4 instrumentation, and CRM integration. With 24 years of experience, it has served clients like Teck Resources and Seneca College...
Top Services:
Digital Services
Digital Marketing
Digital Strategy
WordPress Website Design
Branding
Show more
Location
New York City, New York
Number of Employees
50 - 99
Minimal Budget
$50,000 & Up
Portfolios Count
15 Projects Listed
Major Tom Services
Digital Services
Digital Marketing
Digital Strategy
WordPress Website Design
Branding
PPC
eCommerce
Social Media Marketing
Web Design
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Fairmont Hotels & Resorts
7-Eleven
Chubb Insurance
MEC
HSBC Bank
COBS Bread
Air France
Costco Wholesale
Pirelli USA
Bulletproof
Data sourced from the agency's DesignRush profile
Major Tom Reviews & Testimonials
Chris Palliser
Community Manager at Shift
5.0★
Web Design Review from Chris Palliser
I work with Shift (Solar & Energy Storage Installer) and I had a great experience working with Major Tom on our brand refresh and new website. Their team is knowledgable, thoughtful, supportive, and I feel they personally and genuinely want us to succeed as a business. Shout out to Nathalie! They made me feel like a priority during any request, and delivered a polished functional design and UX that feels both national and locally grounded, exactly what we asked for. Communication was strong throughout, and they were quick to find solutions when challenges came up, as they inevitably do. Thank you, Major Tom! Highly Recommend!
Tim Thatcher
Performance Marketing Manager at Petcurean
5.0★
Digital Advertising Review from Tim Thatcher
I've worked with Major Tom for just over 10 years in varying capacities across their Paid Media and Social Media teams. I've always enjoyed very positive working relationships, and they have offered great value and strategic guidance to media campaigns. They always add valuable insights into the data and make recommendations to improve overall strategy. It's always felt like a strong strategic partnership and they seem to have a positive working culture. Would highly recommend them as a media partner.
Jamie McCalman
Senior Director at Westland Insurance
5.0★
WordPress Website Design Review from Jamie McCalman
Major Tom is a strong choice for enterprise organizations that need both strategic thinking and technical reliability. They understand the demands of a national insurance brokerage and bring the right expertise to every phase of a project.
Their workflow is structured and efficient, with seamless handoffs between design, development, and launch. Anna provides excellent account leadership. She is responsive, organized, and solutions oriented. From maintaining nearly perfect uptime to rapidly addressing security and technical issues, their team is dependable. The new website components they designed have enhanced how we communicate complex insurance information to our clients.
Reviews verified by DesignRush and sourced from the agency's profile
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A Steady Stream Of Move-In-Ready Leads For Teams Serving The Senior Living Industry
For more than 15 years, Big Buzz has helped senior living marketing and sales teams attract move-in-ready leads to achieve 100% occupancy, grow and scale...
Top Services:
Print Design
Graphic Design
Digital Marketing
Branding
PPC
Show more
Location
Denver, Colorado
Number of Employees
Under 49
Average Hourly Rate
$200/hr
Minimal Budget
$50,000 & Up
Portfolios Count
29 Projects Listed
Big Buzz Services
Print Design
Graphic Design
Digital Marketing
Branding
PPC
SEO
Content Marketing
Event Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Hall Family Dentistry
PreXion
Sinceri Senior Living
Data sourced from the agency's DesignRush profile
Big Buzz Reviews & Testimonials
Oliver Frum
Territory Sales Manager at Prexion
5.0★
Marketing Review from Oliver Frum
Wendy and her team are thorough, responsive, knowledgeable, professional and experts in their field. Everyone we have worked with at Big Buzz has been top notch. They bring a personal touch, an understanding on an individual level. They are experts in guiding brands to desired levels of recognition through proven marketing methods and tactics.
Janet Breed
Executive Director at Winnprairie
5.0★
Marketing Review from Janet Breed
Wendy and her team are wonderful! Very helpful and willing to do whatever needed for success. They are very organized and on top of things, and Wendy has a good pulse on the industry. Big Buzz is a company with a mission to get you noticed. Thank you for all your help! We get a lot of support from Big Buzz, whereas the people over our account prior did not provide as much support.
Kristen Reyes-Tarsiuk
Senior Director of Creative and Marketing at Crista Senior Living
5.0★
Growth Marketing Review from Kristen Reyes-Tarsiuk
Big Buzz helps us lift our head and look long term. Thanks to them, we have a written 3- to 5-year growth strategy now on which our executive team is aligned. This brings a lot of peace of mind and keeps us on track. In the first 9-month period following Big Buzz’s growth plan, we increased new leads 170% and increased new lead move-ins 171%.
Reviews verified by DesignRush and sourced from the agency's profile
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Preferred Shopify Partner Agency | Shopify Plus Solutions Start Here.
BlueSwitch specializes in delivering intelligent Shopify Plus solutions and innovative implementations, driven by our belief that scaling your eCommerce business should be a seamless experience...
Top Services:
eCommerce Development
Digital Marketing
Web Design
Web Development
SEO
Show more
Location
New York City, New York
Number of Employees
Under 49
Average Hourly Rate
$185/hr
Minimal Budget
$50,000 & Up
Portfolios Count
12 Projects Listed
BlueSwitch Services
eCommerce Development
Digital Marketing
Web Design
Web Development
SEO
PPC
Email Marketing
eCommerce
UI/UX Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
L'Oreal Colorsonic
Mario Badescu
Tata Harper
European Wax Center
L&R Distributors
Rapiscan
Jovial Foods
Panasonic
True Manufacturing
Technics
Data sourced from the agency's DesignRush profile
BlueSwitch Reviews & Testimonials
Katrina High
Director of Merchandising and Site Experience at Gaiam
5.0★
Shopify Review from Katrina High
The services provided by BlueSwitch helped Gaiam launch its site in record time! The agency team exhibited professionalism and was always ready to assist during pre and post-launch. (Verified via email)
Adam Derrick
Designer at To Boot New York |Adam Derrick
5.0★
Shopify Review from Adam Derrick
To Boot New York had a positive collaboration with BlueSwitch during their platform transition. BlueSwitch was consistently attentive and offered valuable guidance during the development of the new site. To Boot New York is satisfied with the ongoing service it provides. (Verified via email)
Kerri Jaffe
Chief Marketing Officer at Bitter End Provisions
5.0★
Digital Services Review from Kerri Jaffe
Bitter End Provisions recently started an e-commerce platform with BlueSwitch. Working with its team has been a rewarding experience at every step. The agency exhibited remarkable organization and responsiveness and offered creative solutions to challenges, all while maintaining a strong focus on design aesthetics. Bitter End Provisions would suggest BlueSwitch to those contemplating the development of a Shopify site. (Verified via email)
Reviews verified by DesignRush and sourced from the agency's profile
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Award WinnerRecipient of a Best Design Award for outstanding work.
Much More Than Just Pixels & Tweets.
At Outsmart Labs, we’re a full service Miami boutique digital agency made of creative professionals, leaders and strategists with a proven track record in creating powerful and profitable campaigns within multi-regional digital marketing ecosystems. Our team specializes in helping enterprise level...
Top Services:
Digital Marketing
PPC
SEO
Affiliate Marketing
Social Media Marketing
Show more
Location
Miami, Florida
Number of Employees
Under 49
Minimal Budget
$50,000 & Up
Outsmart Labs Services
Digital Marketing
PPC
SEO
Affiliate Marketing
Social Media Marketing
Content Marketing
eCommerce
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
LVMH
Hilton
Miami Design District
Coyo Taco
1-800 Lucky
NSI Insurance Group
NeuroSpa TMS
Data sourced from the agency's DesignRush profile
Outsmart Labs Reviews & Testimonials
Alessandro Bressan
Founder at AssetsView Limited
5.0★
Branding Review from Alessandro Bressan
Outsmart Labs has transformed our advertising strategy, delivering outstanding results and demonstrating expertise, dedication, and effectiveness through measurable outcomes. The team consistently meets deadlines and combines industry knowledge with a proactive, personalized approach.
Pamela Carrion
Founder at Sencia The Studio
5.0★
PPC Review from Pamela Carrion
Working with Outsmart Labs has been a game-changer for our paid social campaigns. Their expertise in ad spend optimization has delivered exceptional results, greatly enhancing our ROI and overall campaign effectiveness.
Annabelle Ballot pottier
Review from Google
5.0★
Annabelle Ballot pottier's Review Sourced from Google
Outsmartlab has an incredible team of digital marketers. They worked on video campaigns for us and the results was fresh, fun and dynamic. They helped enhance our social media presence and made a great impact on our overall visibility . Don’t hesitate and hire them to take your brand to the next level.
Reviews verified by DesignRush and sourced from the agency's profile
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RMG is a full-service digital commerce agency. We guide B2C and B2B retailers through digital transformation in six practice areas:
- Creative
- Development
- Devops
- Digital Marketing
- Quality Assurance
- Strategy...
Top Services:
Web Design
eCommerce Development
eCommerce
Digital Marketing
Social Media Marketing
Show more
Location
New York City, New York
Number of Employees
50 - 99
Average Hourly Rate
$150/hr
Minimal Budget
$50,000 & Up
Portfolios Count
8 Projects Listed
RMG Services
Web Design
eCommerce Development
eCommerce
Digital Marketing
Social Media Marketing
PPC
SEO
Digital Services
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Tinuiti is the largest independent fullfunnel performance marketing agency in the U.S., managing over $4billion in media spend across search, social, commerce, TV/audio, and affiliate channels. With 1,200+ employees and locations across North America, the agency blends media expertise, data science, and...
Top Services:
Media Buying
Digital Marketing
eCommerce
Video Marketing
PPC
Show more
Location
New York City, New York
Number of Employees
1000 & Up
Average Hourly Rate
$150/hr
Minimal Budget
$50,000 & Up
Tinuiti Services
Media Buying
Digital Marketing
eCommerce
Video Marketing
PPC
Social Media Marketing
SEO
Creative Services
Email Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
VerifiedVerified by the DesignRush team for authenticity and credibility.Award WinnerRecipient of a Best Design Award for outstanding work.
Digital Evolution For Business
Leading brands turn to us at pivotal moments of digital evolution. Our global creative team fuses story, technology, and design to make experiences that captivate and convert. Our web design agency helps enterprise brands and market leaders navigate digital, evolve profitably, and launch unforgettable...
Top Services:
Product Design
UI/UX Design
Web Development
Web Design
Digital Marketing
Show more
Location
Manhattan Beach, California
Number of Employees
Under 49
Average Hourly Rate
$165/hr
Minimal Budget
$50,000 & Up
Portfolios Count
2 Projects Listed
Isadora Digital Agency Services
Product Design
UI/UX Design
Web Development
Web Design
Digital Marketing
Branding
eCommerce Development
PPC
WordPress Website Design
Digital Strategy
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
News Corp
Razor USA
The Honest Company
Gartner
Logitech
Texas State Technical College
Live Nation
Kelley Blue Book
TravelStore
Brookfield Residential
Data sourced from the agency's DesignRush profile
Isadora Digital Agency Reviews & Testimonials
Michele DiRocco
Review from Google
5.0★
Michele DiRocco's Review Sourced from Google
The team at Isadora Agency is phenomenal to work with. They listened to our needs, addressed any questions quickly yet thoroughly, and made great recommendations throughout each phase of the project. They are incredibly transparent, responsive, and organized, which kept all deliverables of the project on-time and within budget. We felt the success of our project was a top priority for the team at Isadora Agency, which was woven throughout every deliverable.
Aimee Brierly
Review from Google
5.0★
Aimee Brierly's Review Sourced from Google
I have worked with Isadora Digital Agency across multiple projects including a full website redesign to providing ongoing support to for various digital projects. In each capacity I have found the entire team to be responsive, collaborative, and professional. They come prepared with new ideas and are always willing to try to find ways to advance our digital needs. I highly recommend.
Roberto Aponte
Review from Google
5.0★
Roberto Aponte's Review Sourced from Google
I am thoroughly pleased with your companies ability to deliver an exceptional working relationship that has lead to an eloquently executed client experience. Isadora Digital Agency took a much-needed concierge approach to our relationship and helped us define our goals as well as align the expectations of the officers of our company. Our needs and vision were sophisticated but you helped us to achieve our vision through a multitude of legal and compliance challenges while still creating a warm and textured environment for our clients to engage with us. There have been multiple occasions the agency has gone exceptionally above and beyond to make this project a success – had we partnered with some of the other 9 design companies we were engaged with, I don’t feel confident that they would have provided the white glove service that we received from your firm. Let me summarize: Isadora delivers enterprise style service and results with the client engagement and human interaction of a boutique firm.
Reviews verified by DesignRush and sourced from the agency's profile
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inBeat Agency is a creator-led marketing agency that helps brands to achieve critical business goals. Whether its breaking into a new market, increasing conversion rates, or building brand authority, the agencys tried-and-tested formula for creator partnerships leads businesses to leverage social me...
Top Services:
Social Media Marketing
Digital Marketing
Advertising
PPC
CRO
Show more
Location
New York City, New York
Number of Employees
100 - 249
Average Hourly Rate
$150/hr
Minimal Budget
$50,000 & Up
Portfolios Count
5 Projects Listed
inBeat Agency Services
Social Media Marketing
Digital Marketing
Advertising
PPC
CRO
Video Marketing
eCommerce
Media Buying
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
#Gotmilk
Nordstrom
Soylent
Wildfang
Dormani Nissan
Data sourced from the agency's DesignRush profile
inBeat Agency Reviews & Testimonials
Jenny R
Review from Google
5.0★
Jenny R's Review Sourced from Google
I had a great experience working with this agency. The campaigns they connected me with were not only aligned with my brand values but also engaged their audiences authentically, resulting in fantastic engagement and conversions. Their expertise and dedication truly set them apart!
Taylor Green
Review from Google
5.0★
Taylor Green's Review Sourced from Google
Love working with inBeat marketing agency! As a smaller creator I often need help negotiating on collaborations. They make the process so smooth for me! They are very professional and communicate so effectively. I highly recommend them
Mikayla Schnepf
Review from Google
5.0★
Mikayla Schnepf's Review Sourced from Google
Working with inBeat has been an outstanding experience. Their expertise in digital marketing is truly unmatched. The team is professional, innovative, and always goes the extra mile to deliver results. They’ve helped us achieve measurable growth and navigate the ever-changing marketing landscape with ease. I highly recommend inBeat to anyone looking to elevate their brand through effective digital strategies.
Reviews verified by DesignRush and sourced from the agency's profile
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WITHIN's proprietary 5 pillars collapse the traditional marketing silos of performance and branding to create a cohesive marketing strategy focused on long-term, sustainable growth. Our technology, built to enable industry-best incremental bidding and LTV, has helped us scale revenue for major retail, DTC...
Top Services:
Digital Marketing
Location
New York City, New York
Number of Employees
250 - 499
Average Hourly Rate
$150/hr
Minimal Budget
$50,000 & Up
WITHIN Services
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Nike
Hickory Farms
Hugo Boss
PacSun
Rite Aid
Data sourced from the agency's DesignRush profile
WITHIN Reviews & Testimonials
Antonika Chanel
Review from Google
5.0★
Antonika Chanel's Review Sourced from Google
Great place for Acupuncture. Beautiful office space. They have a selection of herbs and many great home-care tools. Just a sweet spot for a quick pick me up.
Jacob Stewart
Review from Google
1.0★
Jacob Stewart's Review Sourced from Google
This is just a bunch of fake reviews topped by some people whose time was disrespected. If you happen to be a customer seeking marketing, these guys are trying to pay someone 7.25 an hour to handle your needs. 15k a year isn't even a quarter of what the average google ads specialist makes.
Da Ling
Review from Google
1.0★
Da Ling's Review Sourced from Google
They have so many unnecessary tests for interviewees... I mean, if the company and the salary is not as competitive as some tier 1 companies, they should know their place and have reasonable expectations for candidates
Reviews verified by DesignRush and sourced from the agency's profile
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Apiary Digital is a consultancy specializing in tailored digital marketing solutions for high-growth companies. With expertise in SEO, paid media, data analytics, creative design, and advanced capabilities like GA4 configuration and website optimization, Apiary partners with tech, SaaS, and e-commerce leaders...
Top Services:
SEO
PPC
Email Marketing
Location
Redmond, Washington
Number of Employees
100 - 249
Average Hourly Rate
$250/hr
Minimal Budget
$50,000 & Up
Apiary Digital Services
SEO
PPC
Email Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
ELITEHUB Luxury Digital Agency specializes in elevating high-end brands through tailored digital marketing, innovative technology solutions, and personalized consulting services. Our expert team crafts bespoke strategies that enhance online presence, drive engagement, and ensure exceptional client...
Top Services:
Web Design
Logo Design
Branding
PPC
SEO
Show more
Location
New York City, New York
Number of Employees
1000 & Up
Average Hourly Rate
$400/hr
Minimal Budget
$50,000 & Up
Portfolios Count
1 Project Listed
Elitehub Services
Web Design
Logo Design
Branding
PPC
SEO
Web Development
Design Services
WordPress Website Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
New June Co.
Salamander
The Amphibia
Happy Day
Data sourced from the agency's DesignRush profile
Elitehub Reviews & Testimonials
Shozu
Review from Google
5.0★
Shozu's Review Sourced from Google
Working with ELITEHUB has made a significant difference for our brand. Their tailored digital marketing strategies led to remarkable improvements in our social media management and SEO efforts. Their professional and customer-focused approach added immense value to our collaboration. I highly recommend them for luxury brands!
Reviews verified by DesignRush and sourced from the agency's profile
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At Mint Sparks Web Design, we specialize in crafting custom websites, landing pages, and e-commerce stores that not only stand out visually but also rank higher in search engine results. Our tailored solutions ensure that your online presence not only captivates your audience but also drives organic traffic...
Top Services:
WordPress Website Design
Web Design
Web Development
SEO
PPC
Show more
Location
Tampa, Florida
Number of Employees
Under 49
Average Hourly Rate
$125/hr
Minimal Budget
$50,000 & Up
Portfolios Count
2 Projects Listed
Mint Sparks Web Design Services
WordPress Website Design
Web Design
Web Development
SEO
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
This Los Angeles based company is not your average web design and marketing company, LiveWebMedia is an avant-garde web and interactive media agency founded in 1998 in Southern California...
Top Services:
eCommerce
Social Media Marketing
Digital Marketing
PPC
Web Design
Show more
Location
Laguna Beach, California
Number of Employees
50 - 99
Average Hourly Rate
$125/hr
Minimal Budget
$50,000 & Up
LIVEWEBMEDIA Services
eCommerce
Social Media Marketing
Digital Marketing
PPC
Web Design
WordPress Website Design
Web Development
Graphic Design
Mobile App Development
Software Development
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A Band Apart
Paramount Pictures
Cal Choice Financial
MTV
Hard Rock Cafe'
US Polymers Inc.
Century 21
Beitlet Commercial Real estate
Westlake Woman's Club
Connecting A Caring Community
Data sourced from the agency's DesignRush profile
LIVEWEBMEDIA Reviews & Testimonials
Esti Benchimol
Review from Google
5.0★
Esti Benchimol's Review Sourced from Google
Alen was so responsive and worked really quickly and efficiently. He took his time explaining to me exactly what he set up for me and how I can manage it all on my own and was available for any questions need. I would definitely recommend working with LiveWebMedia!
Bailey Grotton
Review from Google
5.0★
Bailey Grotton's Review Sourced from Google
LiveWebMedia helped me put the schedule and booking feature on my website. They also helped me pick out the best WIX package that fit my budget.
Bill Ferrell
Review from Google
5.0★
Bill Ferrell's Review Sourced from Google
From the first phone call and conversation with Alen at LiveWeb Media, I knew I found the people the company that could provide me with the services I truly needed. They are very professional and super helpful. I would say that if you are looking for a web design company that also offers other services, such as SEO and Social Media packages, look no further!
Reviews verified by DesignRush and sourced from the agency's profile
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Driving Growth Through Consumer-Centric Strategies
PriceWeber is a results-focused marketing agency specializing in creating consumer-centric strategies that measurably impact sales, margins, and shareholder value. Their integrated approach delivers real business outcomes across traditional and digital platforms...
Top Services:
Advertising
SEO
Web Design
UI/UX Design
PPC
Show more
Location
Louisville, Kentucky
Number of Employees
50 - 99
Minimal Budget
$50,000 & Up
PriceWeber Services
Advertising
SEO
Web Design
UI/UX Design
PPC
Branding
Graphic Design
Design Services
Public Relations
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Hershey's
Hilliard Lyons
Cummins
Louisville Zoo
BrightSpring Health
Meritor
Korbel
Greater Louisville, Inc.
Finlandia
Early Times
Data sourced from the agency's DesignRush profile
PriceWeber Reviews & Testimonials
Momin Bhatti
Review from Google
5.0★
Momin Bhatti's Review Sourced from Google
The PriceWeber team are true professionals. I greatly appreciated their partnership in strategic trade media and event initiatives. Their deep industry knowledge and proactive approach make them a valuable trade media partner. I highly recommend them to any company seeking a strong, responsive team that delivers meaningful insights for business growth.
Ksenija Dallas
Review from Google
5.0★
Ksenija Dallas's Review Sourced from Google
It is always a pleasure to work with such a highly professional and ethical team. Their expertise has consistently exceeded our expectations, and their dedication to understanding our brand has made a real difference. We appreciate their creativity, attention to detail, and timely delivery. Highly recommended!
Elizabeth Grizzle
Review from Google
5.0★
Elizabeth Grizzle's Review Sourced from Google
"Price Weber has been an absolute game-changer for Blessings in a Backpack! From the moment we engaged their services, their team demonstrated unparalleled professionalism, creativity, and strategic thinking.
Their PR and marketing expertise have helped us reach new heights, whether it's through innovative campaigns, media outreach, or digital strategies. They have a knack for understanding and translating our brand identity into compelling narratives that resonate with our audience.
What sets Price Weber apart is its dedication to excellence and genuine commitment to our success. It doesn't just meet expectations; it exceeds them. Working with them feels like having a true partner invested in our growth and prosperity.
If you're looking for a PR/marketing firm that delivers results and truly cares about your business, look no further than Price Weber. Highly recommend!"
Reviews verified by DesignRush and sourced from the agency's profile
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What services does a pay per click agency in the US provide?
Pay per click agencies in the US offer a full spectrum of specialized services that integrate paid media into the broader marketing and revenue strategy and enable businesses to acquire more customers and grow demand on targeted channels.
Guided by data to make spend decisions, eliminate waste, and maximize return on investment (ROI), the role of these specialists is to make each advertising dollar accountable.
As part of its portfolio, a PPC agency provides campaign planning, keyword research, ad creation, copywriting, bid management, budget allocation, A/B testing, and performance tracking.
Professional PPC services are greatly sought after, as the majority of companies (60%) outsource PPC managementto agencies, while 20% work with freelancers, and only one in five businesses maintains an in-house paid media team.
How much does a pay-per-click agency charge in the US?
PPC companies in the US typically charge from $100 to $150 per hour. In addition to hourly-based models, these agencies operate on the following pricing models:
Fixed monthly fee or a subscription: Ranges from $1,500 to $10,000, depending on the campaign size and scope
Percentage of ad spend: Typically falls between 10-30%, with the percentage often decreasing as ad spend increases
Performance-based pricing: Payment is tied to results, such as the number of leads or conversions generated
Project-based pricing: Entails a one-time fee for a specific project, unaffected by ad spend
Predominantly, agencies price their services based on a % of monthly ad spend, with over 50% of PPC companies using this model as their primary. Following closely at 33%-35% are agencies charging a flat monthly fee.
What do US pay-per-click agencies charge that most buyers don't expect?
Setup fees, creative production, tracking implementation, and tool costs rarely appear in the proposal. Here’s what to expect:
Add-on
Typical range
One-time setup fee
$500 – $2,500
Conversion tracking setup
$300 – $1,500
Ad creative production
$300 – $1,500/month
Tool subscriptions
$100 – $500/month
Early termination fee
1 - 3 months retainer
Before signing, ask for a sample first invoice from a client at your scope level.
How do I know if I'm hiring the right pay per click company in the US for my budget?
Most PPC agencies have an effective minimum. Below roughly $3,000 in monthly ad spend, there is not enough data volume for the bidding algorithm to optimize, and not enough margin for the agency to staff the account with anyone senior. If an agency is willing to take any budget without flagging this, that is worth noting.
Budget fit also affects how you should think about pricing. An agency charging a percentage of ad spend earns more when you spend more. Considering that, at lower budgets, misalignment is manageable, but above $20,000 a month, it becomes a real incentive problem.
Before signing, ask directly how their fee structure changes as your spend scales.
What is a realistic timeline to see results from a PPC agency, and what should I expect week by week?
A well-run PPC engagement should show directional movement in cost-per-conversion within three months.
Here is what the agency should be delivering at each stage:
Days 1 to 30: Conversion tracking confirmed, campaign structure built, baseline CPA or ROAS established, and a documented hypothesis about what will move performance and why.
Days 30 to 60: Active testing underway with ad copy variants, audience segments, and match type adjustments. You should be able to see what is being tested and what the agency expects to learn from it.
Days 60 to 90: Early performance data available. The agency should be able to tell you what did/didn’t work and what changes are planned for the strategy going forward.
How can I tell if my current PPC strategy is underperforming before I hire anyone?
Check these five things before you brief a single agency:
Conversion tracking is recording the wrong events. If your campaigns are optimizing toward page views or session starts instead of form fills, calls, or purchases, every performance number in your account is built on a bad signal.
Your search terms report is full of irrelevant queries. If you are paying for clicks from searches that have nothing to do with what you sell, your negative keyword strategy is either absent or neglected.
Cost per conversion has been climbing with no change in targeting. Gradual CPA increases without a plausible explanation usually mean the account has not been actively managed; automated bidding running on its own is not optimization.
Your best-performing campaigns have never been tested. If ad copy, landing pages, and audience segments have been static for more than 90 days, the performance is not being optimized; it is merely running.
You have no visibility into which campaigns are driving revenue. If your reporting stops at leads or clicks and does not connect to closed business, you cannot tell what is working.
What are the red flags when evaluating PPC agencies in the US?
Here are some common warning signs to watch out for PPC agencies in the US:
They guarantee specific results. PPC runs on an auction. No one controls what competitors bid, how the algorithm weights signals, or how your landing page converts.
Their reporting lives in a proprietary dashboard you cannot export. If your performance data only exists inside their platform, you own nothing when the relationship ends.
They have never worked in your vertical. Industry context affects keyword intent, competitor behavior, and conversion patterns. An agency learning your space on your budget is a real cost.
They push to increase the budget before the current spending is profitable. Scaling an unprofitable account spends more money at the same losing rate.
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Proposals