Throughout the designs, there is a color code in place to highlight the different subsidiaries. Across most of the printed materials, color is used as either a powerful accessory for showcasing statistics or as an eye-catching tool to grab your attention i.e. the business cards. These colors are also shaded in a way that appears to make the overall appearance of the printed designs more welcoming and cheerful.
The fonts used throughout the designs are from the San Serif family, with the weighting used ultimately being the differential factor between the headings, sub-headings, and paragraphs. Having most of the text in white also adds an element of purity and integrity to the designs, which aligns perfectly with the aforementioned objectives of the designs.
One Brand One Community is a colorful print design in the Non-Profit industry.