Our directory features leading B2B branding agencies in the US, vetted by our expert-led team, to sharpen your market positioning and build lasting brand authority for your business. Compare providers by expertise and budget to find the right partner.
List of the Best Branding Companies in the US
19 Companies-Rankings updated: September 05, 2026
Branding agencies are assessed based on brand strategy, creative capabilities, and verified client feedback to support informed decision-making. Some placements may be paid partnerships.
VerifiedVerified by the DesignRush team for authenticity and credibility.
We Help Companies Grow
Our sweet spot is helping new, rebranding, and growing companies optimize their product, brand, website, and marketing for growth. We plug in like a part of your team. You get our crew of expert strategists, designers, developers, and performance marketers dedicated to achieving your goals...
Top Services:
Branding
Package Design
Web Design
Web Development
eCommerce Development
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Location
Boulder, Colorado
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Portfolios Count
3 Projects Listed
Special Sauce Services
Branding
Package Design
Web Design
Web Development
eCommerce Development
SEO
Creative Services
PPC
Social Media Marketing
Email Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
ButcherBox
MHD
Trinity Hunt
Kayem Foods
Mimeo
True Temper
al fresco
Data sourced from the agency's DesignRush profile
Special Sauce Reviews & Testimonials
Jennifer Smith
Review from Google
5.0★
Jennifer Smith's Review Sourced from Google
Our experience working with Andrew and his team at Special Sauce was excellent. We wanted to do a brand refresh and custom website for our company and they made the process very streamlined. Their communication was fantastic and we are so pleased with our new design and website. Shoutout to Liz as she really worked to accomodate any changes we wanted. We would recommend Special Sauce and will use them in the future!
Julianna Milam
Review from Google
5.0★
Julianna Milam's Review Sourced from Google
Working with Special Sauce has been incredible! They truly care about your business and work with you every step of the way. We have increased revenue and targeted our ideal clients with their marketing strategy. They know their stuff! Do your business a favor and hire them immediately!
Jennifer Fukuda
Review from Google
5.0★
Jennifer Fukuda's Review Sourced from Google
I’ve worked with Andrew and his team at Special Sauce across multiple brands and stages over the last eight years, including al fresco and ButcherBox, and he consistently brings clarity and momentum to complex brand work. He gets up to speed quickly, builds trust with senior stakeholders, and translates strategy into messaging and design that holds up in market. His work helps brands evolve without losing who they are, and that shows up in both the thinking and the execution.
Reviews verified by DesignRush and sourced from the agency's profile
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League Design Agency was created by a designer and a manager with a clear purpose: to solve clients problems right the first time.
Since 2017, we have worked with 655+ clients, maintaining an average client satisfaction score of 9.65/10...
Top Services:
Web Design
Digital Services
Design Services
Branding
UI/UX Design
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Location
New York City, New York
Number of Employees
50 - 99
Average Hourly Rate
$60/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
30 Projects Listed
League Design Agency Services
Web Design
Digital Services
Design Services
Branding
UI/UX Design
eCommerce Development
Web Development
Graphic Design
Logo Design
WordPress Website Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Logitech
Astra Production Group
The Eye Health Group
Sandosurgical LLC
MVI Systems
The Smart Fit Method
Luxoft
Skylark Labs
Oro Inc
Cirrus Systems Inc
Data sourced from the agency's DesignRush profile
League Design Agency Reviews & Testimonials
Rhys Williams
Head of Growth at HealthSense
5.0★
Brand Design Review from Rhys Williams
League were fantastic. They exceeded all expectations & we are super happy with the end result. Their communication, willingness to go above and beyond & dedication they put into their work really stood out. I will definitely be recommending & returning to them with any further work that I need. Great work team!
Shawn G.
Founder & CEO at Eugenius
5.0★
Web Design Review from Shawn G.
We went looking for a new company to re-design our website. We have been down this road before and it's impossible to figure out who's the best fit. We interviewed at least 5-10 agency company's and independent contractors. League came out on top with the best vision that we were looking for. Great work, great design, great cost. Overall, very pleased and will continue to do business and follow-up work.
Andrew Rymarenko 🇺🇦
Marketing manager at Logitech
5.0★
Web Design Review from Andrew Rymarenko 🇺🇦
Project management was highly collaborative, prioritizing quick feedback loops and structured delivery of design milestones. While all major items were delivered on time, their exceptional responsiveness and flexibility in integrating complex creative feedback was a highlight of the process.
Reviews verified by DesignRush and sourced from the agency's profile
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id8 is a specialized branding agency located Northwest of Atlanta, Georgia. Established in 2000, id8 has successfully completed 1,000+ projects and won 90+ national design awards. We specialize in strategy, branding and digital. Our goal is use creativity to transform the community around us...
Top Services:
Branding
Logo Design
Graphic Design
Package Design
Business Consulting
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Location
Marietta, Georgia
Number of Employees
Under 49
Average Hourly Rate
$175/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
10 Projects Listed
id8 Services
Branding
Logo Design
Graphic Design
Package Design
Business Consulting
Digital Services
Design Services
Digital Strategy
Creative Services
Product Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Georgia Department of Labor
Marietta, Georgia Visitors Bureau
Reflective Apparel
Medify Air
Builders Insurance
The City of Alpharetta
Yaza
Inland Seafood
BIOLYTE
Tokio Marine
Data sourced from the agency's DesignRush profile
id8 Reviews & Testimonials
Abby Smith, TMP
Welcome Center Manager at Visit Marietta
5.0★
Branding Review from Abby Smith, TMP
Our business has been working with id8 since late 2023, and their team has always been timely, organized and professional. The first time they unveiled our new logo, it was like Christmas morning! Since then, we've worked with them on complex projects like building a new website, coordinating photo shoots and updating signage for our office. Those are just a few of the things they have done for us, and they have always been so thoughtful and diligent in how they approach each project.
Their approach is rooted in research and data, so we can feel confident we are making the right choices. Our meetings are always fun and lively, because the whole team is so personable.
It has been an absolute pleasure to work with them!
Mariana Lopez
Marketing Coordinator at Bravaldo Capital Advisors
5.0★
Marketing Strategy Review from Mariana Lopez
I have been working with Id8 for a few years now and it has been a truly wonderful experience. The team consistently goes above and beyond to accommodate our needs and is always brainstorming new ideas to elevate our marketing and branding presence. They are incredibly professional, responsive, and genuinely enjoyable to work with. Id8 has become a trusted ally for our company and we look forward to continuing our partnership with them.
Adam N
Review from Google
5.0★
Adam N's Review Sourced from Google
id8 was an absolute pleasure to work with. I had coordinated with Brandi on getting a new logo made for multiple avenues I wanted to pursue and she was able to help me design a logo/brand that I'm totally in love with. From the very beginning and all the way to the end, she was always able to deliver, provide feedback and execute stunning design options that were all so good. She was also able to take my logo/branding goals of being versatile and transforming those ideas into concepts that spoke volume.
Though making a decision on just one design out of a couple was hard in the end, I eventually went with one that had the best look and feel that represented what my brand needed to be. I would highly recommend id8 for any graphic design work as they are awesome at creating designs that have a deeper philosophical meaning that will make anyone appreciate the reasonings behind what they create.
Reviews verified by DesignRush and sourced from the agency's profile
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Peppermint builds high-converting marketing websites and strong brands for startups and software companies, so teams can hand off design and grow...
Top Services:
Web Design
Branding
Design Services
Web Development
Logo Design
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Location
Dover, Delaware
Number of Employees
Under 49
Average Hourly Rate
$80/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
12 Projects Listed
Peppermint Services
Web Design
Branding
Design Services
Web Development
Logo Design
Product Design
Graphic Design
Video Production
UI/UX Design
Creative Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Tavily
Kana
Zig.ai
Payfree
Super{set}
Tetrate
Copilotkit
POPL
Postiz
Arcprime
Data sourced from the agency's DesignRush profile
Peppermint Reviews & Testimonials
Nevo David
CEO at Postiz
5.0★
Startup Review from Nevo David
The quality and speed. The website design gets tons of positive feedback! The work is consistently strong, and communication is clear and proactive, so things move quickly without any back-and-forth friction.
Julian Thiers
Product Owner at Payfree GmbH
5.0★
Web Design Review from Julian Thiers
Peppermint helped us redesigning Payfree's website and web apps from the ground up. Their work included a fresh visual identity, UX/UI design and custom graphics explaining how our RFID platform supports checkout and store operations. What impressed us most was that they approached the project not only as a design task, but as a positioning challenge. They translated a technical, integration-heavy product into a clear and approachable story for retail, operations and IT decision-makers. Amazing work. The collaboration was smooth and well organized. Deadlines were met, feedback was implemented quickly and potential issues were raised early. The result gives us a strong and consistent foundation for our website, sales materials, marketing and outreach. We would gladly work with Peppermint again and do so on a regular basis.
Reviews verified by DesignRush and sourced from the agency's profile
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IXD Büro is a cozy European atelier specializing in custom web design and exceptional UX/UI solutions. As a boutique studio, our small, dedicated team approaches each project like true craftsmen...
Top Services:
Branding
Design Services
Web Design
UI/UX Design
Web Development
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Location
San Francisco, California
Number of Employees
Under 49
Average Hourly Rate
$40/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
8 Projects Listed
IXD Büro Services
Branding
Design Services
Web Design
UI/UX Design
Web Development
CRO
SEO
Market Research
Graphic Design
Digital Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Xaman
VIA Labs
Tap2
UNO Home Loans
Millers Ale House
Data sourced from the agency's DesignRush profile
IXD Büro Reviews & Testimonials
Ben Donahower
Owner at No Bounds Digital
5.0★
Design Services Review from Ben Donahower
We've collaborated with Interactive Design on numerous projects and continue to be impressed by their strategic thinking, creativity, and technical expertise. The team is deeply invested in delivering apps that are not only beautiful but also scalable and user-centered. Interactive Design is a true partner in innovation: responsive, thoughtful, and always pushing to build better digital products.
Reviews verified by DesignRush and sourced from the agency's profile
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Windmill Strategy is a B2B industrial web design & digital marketing agency helping technical, industrial, life science and manufacturing companies achieve increased visibility & engagement, stronger positioning & branding, higher quality leads, and greater marketing ROI to accelerate growth...
Top Services:
Web Design
Digital Marketing
Digital Strategy
Location
Minneapolis, Minnesota
Number of Employees
Under 49
Average Hourly Rate
$190/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
30 Projects Listed
Windmill Strategy Services
Web Design
Digital Marketing
Digital Strategy
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Denver's Digital Agency Holding a Higher Standard.
On Time | On Budget | Never Settle...
Top Services:
Design Services
eCommerce Development
Web Development
Web Design
WordPress Website Design
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Location
Lakewood, Colorado
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Portfolios Count
4 Projects Listed
Never Settle Services
Design Services
eCommerce Development
Web Development
Web Design
WordPress Website Design
Digital Marketing
SEO
PPC
Branding
Logo Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Princeton Tec
Selfbook
Modern Huntsman
Wanderlust Outfitters
Urban Mattress
Children's Hospital Colorado
Denver Seminary
University of Colorado Boulder
Greenlists
Oura
Data sourced from the agency's DesignRush profile
Never Settle Reviews & Testimonials
Nathanael Wills
Owner at Outdoor Industry
5.0★
Software Development Review from Nathanael Wills
I needed an app for my fishing knot tying tool and I reached out to Never Settle. They are awesome and did an incredible job. They designed the app exactly the way I envisioned it done and it works flawlessly! They were very upfront and honest and stuck to the quote given. I cannot recommend Kenn and his team at Never Settle enough. I will be using them for all my future app development needs and advice on business development!
james murray
President at Parkinglot painting
4.8★
eCommerce Development Review from james murray
Amazing team and very knowledgeable. Worked with them on an eCommerce design for a previous company I was with. Plan on utilizing them in the future for different projects.
Reviews verified by DesignRush and sourced from the agency's profile
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Form & function aligned for market readiness and strategic impact.
Inform Visuals LLC, dba Inform Solutions, partners with investment firms and early-growth companies to communicate complex ideas with clarity, precision, and long-term credibility...
Top Services:
Branding
Graphic Design
Web Design
Design Services
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Location
Seattle, Washington
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Portfolios Count
6 Projects Listed
Inform Visuals LLC Services
Branding
Graphic Design
Web Design
Design Services
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
JMAC PR is a Los Angeles-based boutique communications agency specializing in PR support for tech startups. We partner with founders and leadership teams to amplify their stories, shape market positioning, and drive meaningful media coverage. Through bold storytelling, targeted outreach, and audience-first...
Top Services:
Public Relations
Branding
Content Marketing
Social Media Marketing
Event Marketing
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Location
Los Angeles, California
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Jmac PR Services
Public Relations
Branding
Content Marketing
Social Media Marketing
Event Marketing
PPC
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Brickhouse is a Minneapolis-based brand marketing consultancy specializing in helping founder-led businesses generate the insights, tools, and systems to elevate their brand and tackle marketing with confidence...
Top Services:
Branding
Location
Minneapolis, Minnesota
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Brickhouse Services
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
LightBox is an award-winning, full-service design agency specializing in premium visual identity and branding services for nonprofits. We take pride in delivering exceptional design solutions tailored to enhance the impact and visibility of nonprofit organizations...
Top Services:
Branding
Logo Design
Design Services
Graphic Design
Print Design
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Location
Goshen, Indiana
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
1 Project Listed
LightBox Services
Branding
Logo Design
Design Services
Graphic Design
Print Design
Video Production
Web Design
Web Development
UI/UX Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Goshen Public Library
Goshen Health Foundation
Mennonite Disaster Services
Tolson Center for Community Excellence
MennoMedia
Church Community Services
Lacasa
Middlebury Animal Clinic
Goshen College
Data sourced from the agency's DesignRush profile
LightBox Reviews & Testimonials
Joe & Anna Sawatzky
Review from Google
5.0★
Joe & Anna Sawatzky's Review Sourced from Google
My non-profit worked with LightBox on a very complex project. They listened to us and our partners throughout and tailored the project to meet our needs. The end project was beautiful and thoughtfully messaged to bring about the community change we are looking for.
Mindy Morehead
Review from Google
5.0★
Mindy Morehead's Review Sourced from Google
We just used them in changing the name of Goshen Interfaith Hospitality Network to First Light Mission. They took the time to really get to know us as an organization and worked hard to come up with a name and logo that speaks of who we are. Amazing company!
Joseph Locke
Review from Google
5.0★
Joseph Locke's Review Sourced from Google
R3 did an excellent job with my website. Rafael was great to work with: patient, courteous, professional, and timely. His design work is top notch and cutting edge.
Reviews verified by DesignRush and sourced from the agency's profile
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As a Fractional CDO, I partner with businesses to take complete ownership of their digital landscape. When I step into a business, I understand the core mechanics, build the necessary digital infrastructure, and execute until we see real ROI. You know the digital side of your brand is in the right hands...
Top Services:
Digital Strategy
Digital Marketing
Branding
UI/UX Design
Web Design
Show more
Location
Los Angeles, California
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
4 Projects Listed
Den Bersus Services
Digital Strategy
Digital Marketing
Branding
UI/UX Design
Web Design
Web Development
SEO
WordPress Website Design
Design Services
eCommerce Development
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A full-service marketing agency blending strategy, creativity, and technology to build bold brands, powerful campaigns, and measurable growth for mission-driven organizations...
Top Services:
Branding
Digital Marketing
Advertising
Creative Services
Design Services
Show more
Location
Winchester, Massachusetts
Number of Employees
Under 49
Average Hourly Rate
$199/hr
Minimal Budget
$10,000 - $25,000
Stirling Brandworks Services
Branding
Digital Marketing
Advertising
Creative Services
Design Services
UI/UX Design
Web Design
Web Development
Media Buying
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
NuPath Inc.
Cape Cod Oyster Company
Reading Cooperative Bank
Incompass Human Services
Waypoint Interactive
Data sourced from the agency's DesignRush profile
Stirling Brandworks Reviews & Testimonials
Jill Mercurio
Review from Google
5.0★
Jill Mercurio's Review Sourced from Google
After over a decade struggling with an old website that was ugly and difficult to manage, Stirling worked with us to create a beautiful, modern, branded website AND taught us how to manage and maintain it. Their friendly and knowledgeable team helped us imagine what our new web presence could look like and allowed us to weigh in at every step to customize the design so it best reflected our Library. They were organized and responsive throughout the entire process. We couldn't be more happy with our choice to go with Stirling and our amazing finished product!
JCLS Marketing Team
Review from Google
5.0★
JCLS Marketing Team's Review Sourced from Google
Working with the Stirling team was a fantastic experience. They were communicative and collaborative. Their energy and enthusiasm made them a joy to work with and their skill and creativity assured that we got a unique one of a kind website, rather than a "out of the box" readymade product.
Mark Spencer
Review from Google
1.0★
Mark Spencer's Review Sourced from Google
I am sad to say that I do not share the enthusiasm of the other reviewers. Mr. Stirling did an excellent job of marketing his services and prompting me to call. My company had contracted with another company to build a new website and never finished it. After some discussion with Thomas, he estimated the cost to finish was $2000. I have the agreement that states this. Unfortunately, $2000 ended up fixing one page only. He claimed that there were too many broken links to finish the job. Of course he was happy to continue work for a lot more money.
Rather than insist that he finish it for the original amount agreed upon, I simply requested that we do our best on our end and that we ask a question or two as we progressed. Mr. Sterling became belligerent and accused me of trying to wangle free services. He then shut down our website (fortunately not live) until we paid in full.
I will say that the staff under Mr. Sterling were delightful to work with. Unfortunately the unprofessional attitude of their boss made for a terrible experience.
Reviews verified by DesignRush and sourced from the agency's profile
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We exist to see common brands become beacons of authenticity by design.
At Adaptitude, we help companies adapt to changing competitive environments by helping them channel their authentic brand advantage through systematic design execution. We design products, teams and capabilities that drive brand momentum...
Top Services:
Package Design
Branding
Location
Austin, Texas
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
1 Project Listed
Adaptitude LLC Services
Package Design
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
A Growth Partner Built for Vcs and Their Portfolio
Pretty Great® is an integrated creative studio designed and run like a talent management company. We search the world for the best creative talent, and we connect them with brands...
Top Services:
Branding
Creative Services
Product Design
Web Design
Video Production
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Location
Los Angeles, California
Number of Employees
Under 49
Average Hourly Rate
$100/hr
Minimal Budget
$10,000 - $25,000
Portfolios Count
1 Project Listed
Pretty Great Services
Branding
Creative Services
Product Design
Web Design
Video Production
Mobile App Development
Web Development
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Many service companies struggle to align their brand and business strategy which keeps their company from thriving. Aespire works alongside independent business owners and their teams to optimize and grow their companies using StoryBrand...
Top Services:
Branding
Logo Design
Print Design
Digital Marketing
Web Design
Show more
Location
North Ridgeville, Ohio
Number of Employees
Under 49
Average Hourly Rate
$200/hr
Minimal Budget
$10,000 - $25,000
Aespire Services
Branding
Logo Design
Print Design
Digital Marketing
Web Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Fulltank is an impact design studio for brands shifting perception. We define what your brand stands for with such clarity it gains gravity, then design and build the strategy, naming, identity, systems, and digital experiences to give it lasting pull...
Top Services:
Branding
Creative Services
Logo Design
Graphic Design
Digital Marketing
Show more
Location
Albany, New York
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Fulltank Studio Services
Branding
Creative Services
Logo Design
Graphic Design
Digital Marketing
AI Development
Business Consulting
Design Services
Digital Services
Package Design
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Serenity is a boutique creative agency that helps organizations communicate with clarity. We connect strategy with hands-on execution across brand, web, and content, bringing purpose, design, and storytelling into alignment through close collaboration and a multi-disciplinary team...
Top Services:
Design Services
Web Design
Web Development
UI/UX Design
Video Production
Show more
Location
Portland, Oregon
Number of Employees
Under 49
Average Hourly Rate
$150/hr
Minimal Budget
$10,000 - $25,000
Serenity Services
Design Services
Web Design
Web Development
UI/UX Design
Video Production
Creative Services
Branding
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
M.J. Murdock Trust
Delta AV
OHSU
Data sourced from the agency's DesignRush profile
Serenity Reviews & Testimonials
Curtis Lee
Review from Google
5.0★
Curtis Lee's Review Sourced from Google
I've worked on a few video and multimedia projects with Serenity now. Brian's passion and diligence always inspires confidence. I can rest assured that my vision will be realized, with some helpful guidance to make sure the result is professional and up to date. The personal attention and efficiency of a small studio is perfect for my needs, and I plan to turn their skills on an overhaul of my website soon. I highly recommend Serenity Studios!
Corrie Herman
Review from Google
5.0★
Corrie Herman's Review Sourced from Google
Working with Serenity Studios was such a positive experience. Brian and his team were able to capture the company, the team and who we are as a brand in two successful company videos. I was impressed with their creativity and vision for the video. Everything from planning to shooting to production was done with professionalism. They truly made the entire experience fun. We love to recommend them to colleagues and clients.
Matthew Rice (Deal With It)
Review from Google
5.0★
Matthew Rice (Deal With It)'s Review Sourced from Google
Worked with these guys on a small video project for my company. Super pro, super friendly would highly recommend these guys for your next video project.
Reviews verified by DesignRush and sourced from the agency's profile
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Woman-Owned Branding and Marketing Agency Based in Auburn.
Warp + Weft is a full-service branding agency dedicated to helping ambitious businesses craft authentic, beloved brands and connect those brands to the people who need them. By weaving together the essentials of impactful communication—intelligent strategy, imaginative messaging, and influential...
Top Services:
Branding
Advertising
Social Media Marketing
Web Development
Digital Marketing
Show more
Location
Fire Island, New York
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Warp + Weft Services
Branding
Advertising
Social Media Marketing
Web Development
Digital Marketing
Data sourced from the agency's DesignRush profile, its website, and other relevant accounts
Logo design: $2,000-$10,000 with $50-$150/h on average in the USA
Visual identity: $5,000-$25,000 with $50-$200/h on average in the USA
Messaging and tagline: $3,000-$15,000 with $100-$150/h on average in the USA
Brand guidelines: $5,000-$25,000 with $120-$200/h on average in the USA
Market research: $8,000-$30,000 with $100-$150/h on average in the USA
Brand design: $10,000-$50,000 with $50-$150/h on average in the USA
Brand strategy: $12,000-$60,000 with $130-$150/h on average in the USA
Brand/Rebrand campaign: $50,000-$250,000 with $100-$200/h on average in the USA
What are the average project timelines?
Project timelines vary between agencies, but branding is typically a multi-week effort.
Industry examples:
Quick brand refresh: 8-12 weeks
Full brand (re)launch: 12-24 weeks (3-6 months)
Complex / enterprise rebrand: 6-12 months
Discovery & onboarding: 1-2 weeks
Strategy development: 2-3 weeks
Visual identity design: 4-6 weeks
Guidelines & collateral: 2-6 weeks
What deliverables should businesses expect from a branding company?
A comprehensive branding campaign will hand over all materials needed to apply the new brand:
Research and strategy artifacts
Messaging assets
Visual identity package, including primary and secondary logos, color palette specs, iconography, and any motion-graphic rules
Brand guidelines
Templates and collateral, including editable templates for slide decks, social posts, email signatures, and ads (typically 10-20+ templates).
Source files and assets
Training and rollout plan
What’s the difference between a brand refresh and a full rebrand?
Brand refresh focuses on updating what you already have. It usually involves light visual changes like refining the logo or colors, without changing the core brand positioning.
A full rebrand rethinks the brand from the ground up, including positioning, messaging, and often the name and visual identity. This is typically needed after major business changes like a market shift or a merger.