DesignRush features top video production companies delivering commercials, branded videos, product demos, and social media content. Compare vetted experts to find the right agency that will help you boost awareness, engagement, and conversions.

Discover Top Video Production Agencies

6,445 Companies - Rankings updated: August 19, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • Creative Business Animation Experts

    Creative Business Animation Experts

    We're a professional creative UK animation studio. With a focus on delivering engaging and effective business animation productions...

    Top Services:

    • Video Production
    • Video Marketing
    • Logo Design
    • PPC
    • Show more
    Location
    Plymouth, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Video Production Company in Bangalore

    Video Production Company in Bangalore

    Were Filmbaker, a video production company in Bangalore specializing in corporate videos, digital films, animation, motion graphics, typography, testimonial videos, explainer videos, and much more...

    Top Services:

    • Video Production
    Location
    Bengaluru, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $5/hr
  • Video Production Experts in Denver, Colorado.

    Video Production Experts in Denver, Colorado.

    Have an idea for a corporate video? Look no further; we've got your back. We're an award-winning 2D video animation studio and corporate video production team in Denver. Discover the Snowy Peak Way!...

    Top Services:

    • Video Production
    • Creative Services
    Location
    Castle Rock, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    6 Projects Listed
  • Crazy Good Results

    Crazy Good Results

    GWL Advertising is a creative agency that has in-house graphic designers, copywriters, marketing strategists, digital specialists, media buyers, website developers, and video production. From print to programatic, billboards to leaderboards, your company's brand is in good hands at GWL...

    Top Services:

    • Media Buying
    • Digital Marketing
    • Social Media Marketing
    • Advertising
    • SEO
    • Show more
    Location
    Little Rock, Arkansas
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
  • Passionate. Creative. Noble.

    Passionate. Creative. Noble.

    Noble Bison Productions is a full-service video production company based in Denver, CO...

    Top Services:

    • Video Production
    • Creative Services
    Location
    Denver, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
  • Grow Your Business with Us

    Grow Your Business with Us

    We are a results-driven, full-service marketing agency focused on small businesses...

    Top Services:

    • SEO
    • Digital Marketing
    • Social Media Marketing
    • Video Production
    • Web Design
    • Show more
    Location
    Stillwater, Oklahoma
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • A Video Production Powerhouse

    A Video Production Powerhouse

    AVR Media Group is a Miami-based creative studio specializing in cinematic storytelling and high-quality audiovisual content. We help brands worldwide engage their audiences through innovative strategies, impactful visuals, and enduring collaborations...

    Top Services:

    • Video Production
    • Video Marketing
    • Creative Services
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Business is better when you're connected.

    Business is better when you're connected.

    Spectrum Marketing Group is an independent multi-media marketing & design agency located in New Bedford, MA...

    Top Services:

    • Video Production
    • Branding
    • Graphic Design
    • Web Design
    • Show more
    Location
    New Bedford, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
  • Local Business Growth Experts

    Local Business Growth Experts

    Agent Hi5 Marketing (formerly Agent Hi5 Productions) is a digital marketing agency based in Oakland, CA, and serves clients throughout the United States and is the brainchild of Brian K. Saunders. We offer a diverse range of services including reputation marketing, social media marketing, video marketing, web...

    Top Services:

    • Video Production
    • Social Media Marketing
    • Digital Marketing
    • Video Marketing
    • Reputation Management
    • Show more
    Location
    Oakland, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    Under $1,000
  • A web development, video, film and commercial photography studio

    A web development, video, film and commercial photography studio

    Our 32 years of broadcast production experience in the #1 marketing platform has shaped us into a marketing agency specializing in all things media. Anstar Productions Group we tell your story and brand your identity through the best media platform for your business...

    Top Services:

    • Branding
    • Graphic Design
    • Creative Services
    • Video Production
    • Print Design
    • Show more
    Location
    Marana, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
  • Get Your Sales On Steroids in 90 Days

    Get Your Sales On Steroids in 90 Days

    Our Digital Marketing Agency specializes in website design, Search Engine Optimization (SEO), Social Media Marketing, Google Advertising (PPC marketing), Content Writing & video production services to companies in Vancouver, Victoria, Burnaby, Coquitlam, Surrey, Kelowna, Edmonton, Calgary, Saskatoon, Regina...

    Top Services:

    • Content Marketing
    • Media Buying
    • SEO
    • PPC
    • eCommerce
    • Show more
    Location
    Vancouver, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • Advertising & Design Agency

    Advertising & Design Agency

    31 Lengths is the 10-year-old New York ad agency singularly focused on the success of our clients. We are a dynamic branding/marketing company led by experienced, award-winning creatives...

    Top Services:

    • Branding
    • Logo Design
    • Video Production
    • Graphic Design
    • Advertising
    • Show more
    Location
    Rye, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
  • Independent, Agency-Free Digital Marketing Experts

    Independent, Agency-Free Digital Marketing Experts

    IndieSEM provides superior digital marketing solutions that traditional agencies can't match. Work with independent, agency-free digital marketing experts, let your budget go 4x further, and say goodbye to agencies forever...

    Top Services:

    • SEO
    • Social Media Marketing
    • Video Production
    • PPC
    • Web Development
    • Show more
    Location
    Salt Lake City, Utah
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • One Stop Shop for Fashion + Lifestyle Content

    One Stop Shop for Fashion + Lifestyle Content

    Meet your new favorite production tool, you never knew existed. Our world class team of originators presents you with thousands of options for your next production. We have everything under one roof needed for your project, saving your time and money and all those pesky middlemen fees...

    Top Services:

    • Video Production
    • Digital Marketing
    • Video Marketing
    • Social Media Marketing
    • Branding
    • Show more
    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Taking the Small Out of Small Business Marketing

    Taking the Small Out of Small Business Marketing

    Our goal is to help you bring depth to your brand through engagement and through increased profit. We are proud to work with industry leaders, entrepreneurs, small businesses, and new businesses...

    Top Services:

    • Digital Marketing
    • Social Media Marketing
    • Branding
    • Video Production
    • Web Design
    • Show more
    Location
    Greenville, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • Digital Media That Elevates Your Brand

    Digital Media That Elevates Your Brand

    Creating and hosting successful, high-performance websites, doing search engine optimization, and marketing clients on social networks for small businesses since 1995...

    Top Services:

    • Web Design
    • Web Development
    • Video Production
    Location
    Boca Raton, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $135/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    21 Projects Listed
  • Automatic Personalized Video Production at Scale

    Automatic Personalized Video Production at Scale

    Stayfilm API offers a unique technology that merges data, photographs, videos, text, music, narration, and visual effects, among other aspects, in a highly customized manner and in only seconds, while according to the demands of each customer. Capable of automatically sending thousands of movies...

    Top Services:

    • Video Production
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • At Crossroads Productions, we have helped all different types of people and companies bring their vision to life. Focusing mainly on online content creation, the team at Crossroads has the capability to provide assistance throughout the video production process: including the planning that goes into...

    Top Services:

    • Branding
    • Video Production
    Location
    Sturbridge, Massachusetts
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Branding is not a service we offer—it’s all that we do.

    Branding is not a service we offer—it’s all that we do.

    For 15 years, OVO has built upon an ability to deliver on the promises we have made to our clients, the expertise of our people, the efficacy of our consultation and the professional manner in which we execute. We are a smaller agency by design, employing only senior staff who work collaboratively on every...

    Top Services:

    • Branding
    • Package Design
    • Graphic Design
    • Video Production
    • Print Design
    • Show more
    Location
    Portland, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    1 Project Listed
  • Video Production Services

    Video Production Services

    We are a full service video production company. What makes us different is our focus on story based content. Our goal is for your customers to fall in love with your brand...

    Top Services:

    • Video Production
    • Video Marketing
    • Creative Services
    • Social Media Marketing
    • Content Marketing
    • Show more
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Amazing Explainer Videos...Fast!

    Amazing Explainer Videos...Fast!

    Our award-winning animation team is made up of smart, talented and remarkably nice people. We are expert animators, voiceover actors and illustrators located across the U.S. with offices in Baltimore, MD and Minneapolis, MN. Explainer animations are increasingly recognized as one of the best ways to...

    Top Services:

    • Video Production
    • Video Marketing
    • Digital Marketing
    • Web Design
    • Web Development
    • Show more
    Location
    Baltimore, Maryland
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • our mantra is to be ahead of the game

    our mantra is to be ahead of the game

    “Problems are only opportunities in work clothes.” Henry John Kaiser Our job is to recognize and analyse them, because being proactive is a guarantee of success. If you are wondering why a communication agency must act as protection rail for businesses, we are not surprised. Solutions come later. Finding...

    Top Services:

    • Video Production
    • Graphic Design
    • Branding
    • Creative Services
    • Digital Marketing
    • Show more
    Location
    Parma, Italy
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    $1,000 - $10,000
  • 18 Years, 1 Collective, 4 Departments And Endless Possibilities for Your Brand!

    18 Years, 1 Collective, 4 Departments And Endless Possibilities for Your Brand!

    It's no secret this company is ran by tech-loving millennials. We want to make the world a better place from behind our smartphones. Social media marketing is not an option, if you're not using digital marketing in your business, you are leaving money on the table. Our clients are looking for brand clarity...

    Top Services:

    • Video Marketing
    • Social Media Marketing
    • Digital Marketing
    • Branding
    • Video Production
    • Show more
    Location
    Miami, Florida
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Audio Creative & Production for Broadcast, Digital, Podcast

    Audio Creative & Production for Broadcast, Digital, Podcast

    For over 25 years, Oink Ink has been providing award-winning Creative & Audio Production to Ad Agencies, Brands, and Media Entertainment Companies...

    Top Services:

    • Creative Services
    • Audio Production
    • Video Production
    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Easily Reach Customers with Video

    Easily Reach Customers with Video

    Accelerated Video produces HD / 4K video content for marketing teams, corporations, and events...

    Top Services:

    • Video Production
    Location
    Sacramento, California
    Number of Employees
    Under 49
  • Your Vision, Masterfully Filmed.

    Your Vision, Masterfully Filmed.

    We do projects throughout Northern California, primarily in Sonoma, Napa & Sacramento counties. Huge range of services and we can help you out at any point of your project!...

    Top Services:

    • Video Production
    Location
    Santa Rosa, California
    Number of Employees
    Under 49
  • Creative Video Production Partners

    Creative Video Production Partners

    Take7 Productions is a full service video production company driven to craft purposeful work. We are a passionate team of creatives in the pursuit of fostering inspiring content...

    Top Services:

    • Video Production
    • Creative Services
    Location
    Milwaukee, Wisconsin
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • FILMS AS EXTRAORDINARY as your STORY

    FILMS AS EXTRAORDINARY as your STORY

    From humble beginnings in 1991, Jensen Films has grown to become one of the premier professional wedding and event cinematographers in California...

    Top Services:

    • Video Production
    Location
    Antelope, California
    Number of Employees
    Under 49
  • Let's Grow With Us!

    Let's Grow With Us!

    Website services and digital marketing services for businesses and organizations. We help You to achieve business goals from digital channels...

    Top Services:

    • Branding
    • Web Development
    • Video Production
    • Logo Design
    • Web Design
    • Show more
    Location
    Jakarta Selatan, Indonesia
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Established in 2010, Madison, Wisconsin-based Focal Flame Photography LLC provides photography and video production services throughout the Midwest and beyond...

    Top Services:

    • Video Production
    • Branding
    Location
    Madison, Wisconsin
    Number of Employees
    Under 49
  • A Nimble Cinematic Production House Specializing in Storytelling, Aerials, Time-lapse and Camera Motion...

    Top Services:

    • Video Production
    Location
    Milwaukee, Wisconsin
    Number of Employees
    Under 49
  • An award-winning crew of filmmakers and creatives who partner with clients to develop thoughtfully crafted commercial, video and branded content...

    Top Services:

    • Video Production
    Location
    Portsmouth, New Hampshire
    Number of Employees
    Under 49
  • No matter how big or how small, we will help you achieve your end goal and give you our best from start to finish. From the smallest transfer to the biggest multimedia project, we are here to give you our 100%...

    Top Services:

    • Video Production
    Location
    Madison, Wisconsin
    Number of Employees
    Under 49
  • Windwood Productions is an upbeat, professional video production company with a studio and office in downtown Concord, New Hampshire...

    Top Services:

    • Video Production
    Location
    Concord, New Hampshire
    Number of Employees
    Under 49
  • We are an award-winning public relations and branding firm in downtown Madison, Wisconsin serving clients throughout the U.S...

    Top Services:

    • Web Development
    • Creative Services
    • Web Design
    • Video Production
    • Branding
    • Show more
    Location
    Madison, Wisconsin
    Number of Employees
    Under 49
  • An efficient team that focuses on all aspects of production...

    Top Services:

    • Video Production
    • Web Development
    • Graphic Design
    • Social Media Marketing
    • Show more
    Location
    Nashua, New Hampshire
    Number of Employees
    Under 49
  • Think of your traditional ad agency, and then think again. Our firm is comprised of creative soldiers worldwide. Award-winning directors, film-makers, photographers, designers, coders, developers, event planners, brand gurus and marketers...

    Top Services:

    • Video Production
    • Branding
    • Web Design
    • Web Development
    • SEO
    • Show more
    Location
    Madison, Wisconsin
    Number of Employees
    Under 49
  • Seacoast New Hampshire based Video Production, FAA Certified Aerial Imaging and Photography...

    Top Services:

    • Video Production
    Location
    Portsmouth, New Hampshire
    Number of Employees
    Under 49
  • 3D Product Renderings and Animations

    3D Product Renderings and Animations

    Pterobyt offers professional, photorealistic 3D renders and animations utilizing the latest in CGI technology. We strive to bring this incredible mode of content creation to all industries through our expertise, determination, and our desire to create the highest quality renders and animations available!...

    Top Services:

    • Branding
    • Product Design
    • Video Production
    • VR/AR
    • Show more
    Location
    Shelby Township, Michigan
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Specializing in Video Branding for Businesses

    Specializing in Video Branding for Businesses

    Career marketing professional specializing in branding through the power of video marketing...

    Top Services:

    • Video Production
    Location
    Vista, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
  • Awesome explainer videos for brands!

    Awesome explainer videos for brands!

    Piehole.tv is an explainer video production company specializing in creating engaging animated explainer videos, designed to inform and captivate audiences in 60 seconds or less...

    Top Services:

    • Video Production
    • Video Marketing
    Location
    Lewes, Delaware
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    6 Projects Listed
  • WE GO BEYOND CONTENT CREATION

    WE GO BEYOND CONTENT CREATION

    Value Imagery is video production company based in Australia that provides quality video, photography, and online marketing services...

    Top Services:

    • Video Production
    • Branding
    • Creative Services
    • Digital Marketing
    • Show more
    Location
    Byron Bay, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $10,000 - $25,000
  • Your Video Production Partner

    Your Video Production Partner

    From TV Commercials and Corporate Videography, to Motion Picture Cinematography, Audio Recording, and Visual Effects, we offer a wide variety of production services that accommodate both Corporate & Entertainment industries from pre to post production...

    Top Services:

    • Creative Services
    • Public Relations
    • Video Production
    • Digital Marketing
    • Content Marketing
    • Show more
    Location
    Phoenix, Arizona
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • Elevate Your Business

    Elevate Your Business

    You deserve a marketing agency that delivers quality work, and real results. Pinnacle Media takes the time to thoroughly understand your business and your customer base. As a result we craft authentic messaging that speaks to your audience and inspires action. Let’s elevate your business...

    Top Services:

    • Digital Marketing
    • Web Development
    • SEO
    • Branding
    • Video Production
    • Show more
    Location
    Burlington, Vermont
    Number of Employees
    Under 49
    Average Hourly Rate
    $55/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • Stories are what we are

    Stories are what we are

    We grow brands through creative strategy and storytelling, partnering with our clients to achieve their next big milestone...

    Top Services:

    • Video Production
    • Digital Marketing
    • SEO
    • Social Media Marketing
    • Video Marketing
    • Show more
    Location
    San Antonio, Texas
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed

Frequently Asked Questions About Video Production Companies

What are the typical video production services?

Video production services typically encompass the end-to-end video creation lifecycle, helping businesses move from concept to final, channel-ready assets. These services are divided into three key stages

  • Pre-production: Establishing objectives, audience, creative approach, scope, budget, and timeline. Deliverables include a script, storyboard, shot list, casting plan, location plan, and production schedule, along with a list of risks, permits, and approvals needed. 
  • Production: Filming the actual video, with the crew, cameras, lighting, audio, and direction of talent. This often includes capturing supporting footage (B-roll) and managing the set to stay on schedule. 
  • Post-production: Editing the footage, including color correction and grading, sound mixing, motion graphics, and visual effects (VFX), and adding captions or subtitles. It also involves creating multiple versions for different channels. 

Many corporate video production companies also cover the distribution and video marketing, including marketing strategy, platform publishing, search engine optimization (SEO), paid media, and social media. 

What type of video should your business invest in?

The type of video your business should invest in will depend on your goals and target audiences. A useful rule of thumb is to start with a hero video content and plan shorter cutdowns for target social channels. 

Here are the most common types of videos: 

  • Brand video or corporate video focuses on establishing brand positioning and trust. It may also help attract and convert candidates for employment. Examples include recruiting videos, team spotlights, and onboarding and training videos.   
  • Commercial video production aims to increase brand awareness, customer engagement, and conversion rates. These can come in the form of product demo videos, customer story or testimonials, TV commercials, and social media videos (e.g., TikTok, Instagram, and YouTube). 
  • Product education and customer success videos help improve activation and retention. These include how-to videos, explainer videos, feature walkthroughs, onboarding series, and release announcements. 
  • Event videos extend the value of events and product launches through teasers, live streams, session recordings, and post-event recap videos for public relations (PR) and social media. 

Based on Wyzowl’s report, the most popular types of videos created by businesses are live action (51%), animated (23%), and screen record (19%). 

In terms of use cases, social media videos take the lead (69%), followed by explainer videos (68%), testimonial videos (57%), presentation videos (48%), and video ads (48%). 

How long should your video be?

The length of your video will depend on your target audience, goal, message, and distribution platforms. According to Wistia’s State of Video Report, these video lengths have the highest engagement: 

Goal Ideal Length Example
Brand awareness and social media engagement <1 minute  Promotional videos, product teasers, and brand videos
Educational videos  1-5 minutes Explainer videos and product demos
Training videos  30+ minutes Webinars and online courses 

Additionally, Wistia reports that 30-60-minute videos have the highest conversion rates at 17%, with the best placement for lead generation forms at the end of the video (60% conversion rate).  

For short-form videos (less than 1 minute), the best practice is to hook your viewers within the first 5-10 seconds.  

What is the difference between 4K and 1080p?

The primary difference between 4K and 1080p is the resolution (pixel dimension), which affects how much detail the video can display: 

  • 1080p (Full HD): 1920 x 1080 (2.1 million pixels)
  • 4K (UHD): 3840 x 2160 (8.3 million pixels) 

Here is a breakdown to guide your decision-making process: 

  1080p (Full HD) 4K (Ultra HD)
Advantages
  • Smaller file size, making it easier to share and store 
  • Almost all devices, platforms, and screen sizes support this format without sacrificing quality 
  • More affordable to produce 
  • Higher quality videos, especially for large displays 
  • Enables video cropping, stabilization, and reframing without affecting quality 
  • Future-proof technology, with 4K video becoming the increasing standard
Disadvantages
  • Less flexibility for cropping and zooming 
  • Less detail on large screens
  • Requires higher processing power, storage space, and internet bandwidth 
  • More expensive to produce as post-production can be more demanding
Best for 
  • Social media videos and web video ads 
  • Mobile and laptop screens
  • Shoots where you expect multiple cutdowns/crops
  • Product or brand videos meant for big screens (e.g., billboard displays) 
  • OTT and CTV ads and TV commercials 
  • Computer screens and smart TVs 

How can you measure the success of your video?

To measure the success of your video, consider your marketing goals, past performance, and industry benchmarks to identify its definitive business impact. Below are key video marketing benchmarks

Brand awareness and reach 

  • Impressions: 5,000-10,000 per video is a good baseline for organic social videos; however, paid campaigns will depend on your target market, industry competition, and type of ad. 
  • View count: 1,000-5,000 views per video for B2B and 10,000+ views for B2C and retail 
  • Play rate: 40%-60% for landing page videos 

Lead capture 

  • Average view duration: 50%-70% for 1-minute videos, and 40-60% for 5-minute videos 
  • Engagement rate: 4.4% for Instagram Reels, 3.8% for YouTube Shorts, and 1%-2% for LinkedIn videos 
  • Click-through rate: 2%-3% 
  • Video-driven conversion rates: 2%-5% for eCommerce, and 1%-3% for B2B 

Attribution, ROI, and Optimization 

  • ThruPlay: 30%-50% for short-form Meta, Facebook, or Instagram Ads 
  • Share Count: 4%-8% for Instagram Reels, 2%-5% for YouTube, and 1%-2% for B2B 
  • Funnel Completion Rate: 10%-25% for B2B and 20%-35% for eCommerce 

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