DesignRush features top video production companies delivering commercials, branded videos, product demos, and social media content. Compare vetted experts to find the right agency that will help you boost awareness, engagement, and conversions.

Discover Top Video Production Agencies

1,504 Companies - Rankings updated: August 19, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • An influencer marketing agency built for TikTok.

    For the past few years, the Otter Influence team has done nothing but eat, sleep, and breathe short-form video content on TikTok...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
  • the small things matter

    Kural Design understands that the small things make all the difference. Our marketing communications solutions are creative and completely aligned with your brand, no matter what medium you’re using: print collateral, web interactive or even video. You’re looking for results, and we’re a company about...

    Location
    Evanston, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Ideoholics is an independent creative brand & marketing studio.

    Ideoholics is an independent creative brand & marketing studio that refuses to accept the axiom that bigger is better...

    Location
    Noida, India
    Number of Employees
    Under 49
    Portfolios Count
    17 Projects Listed
  • Narrating Compelling Stories That Audiences Love!

    Exaltus specializes in whiteboard animation as an effective means of communication. It emphasizes the importance of visual storytelling to convey complex information compellingly...

    Location
    Montreal, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Portfolios Count
    4 Projects Listed
  • Creative marketing & production agency

    Crafting digital excellence, our agency specializes in web design, application development, and multimedia creation. From sleek presentations to dynamic applications, we offer comprehensive solutions. With expertise in graphic design, video, and photography, we bring visions to life, ensuring seamless...

    Location
    Koprivnica, Croatia
    Number of Employees
    Under 49
    Average Hourly Rate
    $40/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • Ignite Your Brands Full Potential

    FUEL partners with creatively-minded marketing leaders to build brands through meaningful brand strategy, memorable brand design, and compelling campaigns to stand out - and succeed - in loud and crowded markets...

    Location
    Greenville, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Portfolios Count
    19 Projects Listed
  • Building World-Class Social Media Communities That Drives Business Growth.

    FCS is an award winning organic social media marketing agency. Our team of on-house experts become part of your in-house team to deliver social media strategy, social media content creation, community management, influencer management, paid media management and reporting...

    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    4 Projects Listed
  • Shake up creativity

    shakes bkk is an award-winning international multi-disciplinary strategic design studio with roots in Germany but based in Bangkok, Thailand. Working globally for both small and corporate clients, we shake up creativity to inspire and transform businesses through strategic solutions and value-driven goals...

    Location
    Bangkok, Thailand
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Awarded as Best Branding Agency of The Year in Dubai!

    Strategic Marketing and Branding Agency delivering content, digital and growth solutions for brands across UAE, KSA and international markets...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    50 - 99
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    10 Projects Listed
  • Award-Winning UK Video Production

    McGill Productions is a UK-based award-winning video production agency specializing in cinematic branded content, social media campaigns, documentaries, corporate films, and commercial video advertising. Founded in 2017, the company works with major international brands to create story-driven video campaigns...

    Location
    Lancaster, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Simple Stories for Complex Ideas

    In a rapidly expanding world of ideas and information, every second counts. Rising above the noise becomes increasingly more difficult. Having the right audience comprehend your message quickly and efficiently is what matters. We thrive on translating those ideas into messages that are easy to understand and...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    7 Projects Listed
  • Where Corporate Stories Come Alive.

    We are award winning corporate video production agency in Pune having 10+ years of experience of shooting corporate videos, Industrial Videos, Advertising & Marketing Videos, Leadership Interviews, Employee Videos, Talent acquisition video, Factory Video etc...

    Location
    Pune, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • We Make Visuals That Arent Just Pretty, but Designed to Sell.

    We're a marketing agency with a serious passion for helping Amazon sellers crush it in the online marketplace. With over 15 years of experience under our belts, we've seen it all and mastered the art of selling on Amazon...

    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    22 Projects Listed
  • A top TV commercial and video production company in NYC

    Flow is a top video production agency specializing in creating high-quality video content, TV commercials, branding and corporate videos for a wide range of quality-focused clients. Based in the New York City and Philadelphia area, Flow services clients worldwide...

    Location
    Philadelphia, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • Taking Brands From Invisible To Unmistakable.

    Blue Tie Productions is a premier video production company specializing in orchestras, performing arts, and select commercial projects. We capture the grandeur of live performances with 4K & 6K BRAW technology, professional lighting & multi-camera setups. Our boutique approach means only 3 commercial clients...

    Location
    La Crosse, Wisconsin
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • We Are The Solution

    Bliss Agency is an integrated marketing, communication and brand advisory firm based in Rome and Milan. We partner with senior management through a proprietary four-phase framework: Audit, Consulting, Advisory and Growth...

    Location
    Rome, Italy
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    13 Projects Listed
  • Video That Moves People & Drives Business

    Shootle is a Hamburg-based video production agency specializing in emotional, storytelling-driven content that delivers measurable business results. From recruiting films and employer branding to testimonial videos and social media campaigns we handle everything from briefing to final delivery through our...

    Location
    Hamburg, Germany
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Video production and animation studio

    Big Teeth Productions is a Chicago-based video production company that creates brand videos and motion graphics that move people to act. We partner with brands, agencies, and nonprofits to produce work made by humans, for humans. Go humans!...

    Location
    Chicago, Illinois
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    8 Projects Listed
  • Lets Get To Work.

    We are a full-service post-production studio focusing on branded content...

    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Creative Solutions, Measurable Results

    VPP is your strategic video production partner. We craft cinematic brand stories, corporate videos, live event content, social media campaigns, and commercials that captivate audiences and drive measurable results. From concept to final cut, we fuse creative vision with marketing strategy to elevate your...

    Location
    Tarrytown, New York
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Bring your brand to life and captivate your audience with authentic video content.

    We create bespoke video content - whether that's social edits, brand stories, case studies, product shoots or something in between - if you've got a story to tell, we can provide an end-to-end solution. We're an agile micro-agency working with a network of trusted talent, with over two decades of experience...

    Location
    Leeds, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Where Creativity Takes Motion

    Lambda Films: A story of growth and innovation since 2009. Founded by university graduates Ryan & Alex, we embarked on a mission to pioneer video and animation content for online and social platforms. Today, we stand tall as a leading video production and animation agency in the UK...

    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    6 Projects Listed
  • Videos Simplified

    Motioncue provides you with videos that differentiate you from your competition, increase awareness and drive sales...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    6 Projects Listed
  • Every Frame Has A Reason

    Mediac Productions is a Northern Virginia based video production studio specializing in corporate, nonprofit, and educational storytelling for organizations across Washington, DC and the DMV. We create purpose-driven video content designed to inform, inspire, and connect with real audiences...

    Location
    Alexandria, Virginia
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    6 Projects Listed
  • Go Big

    We make strategy and creativity our lifestyle to generate profitability and sustainable brands...

    Location
    Buenos Aires, Argentina
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    15 Projects Listed
  • Helping Small Business Owners Do More to Tackle Business Marketing Goals With The Power of 2!

    Back2Basics is a boutique brand management agency specializing in advocating for the true small business owner, solopreneur, or local nonprofit chapter who could use an extra hand and guidance when it comes to brand design, messaging and content strategies, website design or maintenance, print marketing...

    Location
    Minneapolis, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $129/hr
    Minimal Budget
    Under $1,000
  • A Micro Brand Team with Macro Creative Vision.

    Four Quarters is a brand & design agency built to grow your e-commerce business with top-notch creative for your brand's growth and ongoing digital marketing...

    Location
    Sunrise, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $115/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    3 Projects Listed
  • One dock to supercharge all your creative needs

    Top-talents | Fully-managed creative team | Plug and Play ready | Unlimited Videos and Graphics | Flat Pricing...

    Location
    Lahore, Pakistan
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    24 Projects Listed
  • The Video Valley is an audiovisual production company in Madrid. Our agency creates animated explainer videos, motion graphics, video scribing, corporate videos, AI videos, training videos, and promotional videos for apps...

    Location
    Madrid, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    2 Projects Listed
  • No-nonsense video agency

    DOT Video Agency is a high-end video production agency in Amsterdam specializing in branded content, corporate videos, commercials, employer branding, recruitment videos, social media content, podcasts, and video marketing. We help businesses, scale-ups, SaaS companies, and global brands grow through...

    Location
    Uithoorn, Netherlands
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    6 Projects Listed
  • We Create Brands and Brand Experiences That Help Companies Stand Out in a Noisy World.

    Thinkhaus Idea Factory is a brand strategy and creative agency based in Kings Mills, Ohio. Founded in 2017, the firm specializes in helping organizations of all sizes solve strategic challenges and build brands that resonate in a noisy world. Their services encompass business strategy, brand development...

    Location
    Kings Mills, Ohio
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    18 Projects Listed
  • Digital Agency Specialists

    Advertising & Marketing agency specializing in traditional media advertising & online marketing strategy...

    Location
    Raleigh , North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $85/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    15 Projects Listed
  • A Creative Digital Agency

    Viewstream is a creative digital agency. We are an award-winning agency built on the belief that amazing creative stories can drive your business forward. We partner with innovative companies to build brands, launch digital marketing and acquire customers. Let’s move forward together...

    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    8 Projects Listed
  • A Global Video Post-production Powerhouse For All

    Global Post is a post-production powerhouse; a part of Cellar Door, one of the leading full-stack production houses and the most loved studio-space brands, from India. We transform raw footage into stunning content. Whether you're a brand, an agency, a content creator, our expert team provides high-quality...

    Location
    Gurgaon, India
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Connecting Your Vision with Video

    D-MAK Productions is an esteemed film, video production, live events production, and video editing agency located in Phoenix, Arizona...

    Location
    Phoenix, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • We Enable the Best Brands to Tell the Most Captivating Story!

    We are a highly acclaimed video production agency with a strong focus on crafting outstanding TV commercials and top-notch corporate video and 3D animation production services...

    Location
    North Palm Beach, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Professional Audio-Visual Production Studio at Affordable Prices Near Boston

    Our recording studio is conveniently located in Lincoln, near the I-95 in Greater Boston. Our production and podcast studios are a place where artists and corporates can film, record audio, edit/master & live stream all under one roof...

    Location
    Lincoln, Massachusetts
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • A Modern Digital Agency.

    We are an agency built for 21st century businesses. We shift thinking and solve problems by leveraging the power of creative communications and technology specializing in websites, marketing and advertising, video, multimedia campaigns, and branding -- and it all starts with a solid strategy...

    Location
    St. John's, Canada
    Number of Employees
    Under 49
    Portfolios Count
    3 Projects Listed
  • The Video, Audio and Events Agency: Engage Your Audience

    We create inspired video content for web, social, and advertising campaigns. We produce high-end corporate events for brand launches, market updates and team-building town halls. From our Dublin recording studio, we master audio for radio commercials, podcasts and audio books, while offering green s...

    Location
    Dublin, Ireland
    Number of Employees
    Under 49
    Average Hourly Rate
    $165/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Lights in your way.

    7 RAYS is a Dubai-based creative agency crafting bold visuals and immersive contentfrom CGI to brand identityfor standout digital impact...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • You're World Class, We Are Too.

    We specialize in things that move. 2D motion graphics, 3D animation, live action video...

    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Don't just tell them how good you are. Show them.

    Facts tell, but stories sell. Here at VIP Creative we specialise in helping you tell your story through engaging visual content. Video and photography is our speciality and we harness these mediums to help businesses engage with their clients...

    Location
    Kingston upon Hull, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $1,000 - $10,000
  • We Create Cinematic Videos That Help You Communicate Effectively and Close More Deals.

    Visual Angle Media specializes in producing relevant cinematic movies that assist businesses in effectively communicating their brand while improving their sales process and increasing their business. For businesses to reach and interact with their target audience, video content has become an essential tool...

    Location
    Miami, Florida
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • "Your story...made real."

    King Media Group is a communications and marketing firm that connects your audience to your brand with effective storytellinglive, broadcast, and socialthrough the use of graphic design, video and motion picture, interactive design, and live events. Listening to what you want to accomplish and creating...

    Location
    Glendale, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $1,000 - $10,000
  • Forge stronger brand connections with captivating video content.

    Prelight Creative is a leading video production company based in Surrey. What sets us apart is the convenience of our high-end video studios. This offers you greater flexibility, control, and efficiency throughout your project all in house. We predominantly service clients in London and the surrounding areas...

    Location
    Send, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Where brand standards meet bold storytelling.

    RRDG Productions is a full-service creative agency specializing in cinematic video production, product photography, Amazon A+ and B+ content, branding, and packaging design. With over 22 years of experience, weve partnered with leading brands and Stanley Black + Decker licensees to deliver content that meets...

    Location
    Glastonbury, Connecticut
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Let's Elevate Your Brand

    Eyemix is a Hollywood-based, AI-driven creative studio powered by a hybrid team of industry professionals with extensive experience in filmmaking, storytelling, production, post-production, and AI artistry. The studio partners with agencies and brands to accelerate content creation, enhance execution...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • A Full-Service Production Agency

    An NYC-based video production agency working towards a more sustainable, collaborative world. We primarily focus on projects for products and services that help benefit people, the environment, and society as a whole...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    3 Projects Listed
  • Top Quality Explainer Videos

    Explainify is a B2B explainer video production company specializing in simplifying messaging and driving audience action. Contact us to know more!...

    Location
    Fayetteville, North Carolina
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed

Frequently Asked Questions About Video Production Companies

What are the typical video production services?

Video production services typically encompass the end-to-end video creation lifecycle, helping businesses move from concept to final, channel-ready assets. These services are divided into three key stages

  • Pre-production: Establishing objectives, audience, creative approach, scope, budget, and timeline. Deliverables include a script, storyboard, shot list, casting plan, location plan, and production schedule, along with a list of risks, permits, and approvals needed. 
  • Production: Filming the actual video, with the crew, cameras, lighting, audio, and direction of talent. This often includes capturing supporting footage (B-roll) and managing the set to stay on schedule. 
  • Post-production: Editing the footage, including color correction and grading, sound mixing, motion graphics, and visual effects (VFX), and adding captions or subtitles. It also involves creating multiple versions for different channels. 

Many corporate video production companies also cover the distribution and video marketing, including marketing strategy, platform publishing, search engine optimization (SEO), paid media, and social media. 

What type of video should your business invest in?

The type of video your business should invest in will depend on your goals and target audiences. A useful rule of thumb is to start with a hero video content and plan shorter cutdowns for target social channels. 

Here are the most common types of videos: 

  • Brand video or corporate video focuses on establishing brand positioning and trust. It may also help attract and convert candidates for employment. Examples include recruiting videos, team spotlights, and onboarding and training videos.   
  • Commercial video production aims to increase brand awareness, customer engagement, and conversion rates. These can come in the form of product demo videos, customer story or testimonials, TV commercials, and social media videos (e.g., TikTok, Instagram, and YouTube). 
  • Product education and customer success videos help improve activation and retention. These include how-to videos, explainer videos, feature walkthroughs, onboarding series, and release announcements. 
  • Event videos extend the value of events and product launches through teasers, live streams, session recordings, and post-event recap videos for public relations (PR) and social media. 

Based on Wyzowl’s report, the most popular types of videos created by businesses are live action (51%), animated (23%), and screen record (19%). 

In terms of use cases, social media videos take the lead (69%), followed by explainer videos (68%), testimonial videos (57%), presentation videos (48%), and video ads (48%). 

How long should your video be?

The length of your video will depend on your target audience, goal, message, and distribution platforms. According to Wistia’s State of Video Report, these video lengths have the highest engagement: 

Goal Ideal Length Example
Brand awareness and social media engagement <1 minute  Promotional videos, product teasers, and brand videos
Educational videos  1-5 minutes Explainer videos and product demos
Training videos  30+ minutes Webinars and online courses 

Additionally, Wistia reports that 30-60-minute videos have the highest conversion rates at 17%, with the best placement for lead generation forms at the end of the video (60% conversion rate).  

For short-form videos (less than 1 minute), the best practice is to hook your viewers within the first 5-10 seconds.  

What is the difference between 4K and 1080p?

The primary difference between 4K and 1080p is the resolution (pixel dimension), which affects how much detail the video can display: 

  • 1080p (Full HD): 1920 x 1080 (2.1 million pixels)
  • 4K (UHD): 3840 x 2160 (8.3 million pixels) 

Here is a breakdown to guide your decision-making process: 

  1080p (Full HD) 4K (Ultra HD)
Advantages
  • Smaller file size, making it easier to share and store 
  • Almost all devices, platforms, and screen sizes support this format without sacrificing quality 
  • More affordable to produce 
  • Higher quality videos, especially for large displays 
  • Enables video cropping, stabilization, and reframing without affecting quality 
  • Future-proof technology, with 4K video becoming the increasing standard
Disadvantages
  • Less flexibility for cropping and zooming 
  • Less detail on large screens
  • Requires higher processing power, storage space, and internet bandwidth 
  • More expensive to produce as post-production can be more demanding
Best for 
  • Social media videos and web video ads 
  • Mobile and laptop screens
  • Shoots where you expect multiple cutdowns/crops
  • Product or brand videos meant for big screens (e.g., billboard displays) 
  • OTT and CTV ads and TV commercials 
  • Computer screens and smart TVs 

How can you measure the success of your video?

To measure the success of your video, consider your marketing goals, past performance, and industry benchmarks to identify its definitive business impact. Below are key video marketing benchmarks

Brand awareness and reach 

  • Impressions: 5,000-10,000 per video is a good baseline for organic social videos; however, paid campaigns will depend on your target market, industry competition, and type of ad. 
  • View count: 1,000-5,000 views per video for B2B and 10,000+ views for B2C and retail 
  • Play rate: 40%-60% for landing page videos 

Lead capture 

  • Average view duration: 50%-70% for 1-minute videos, and 40-60% for 5-minute videos 
  • Engagement rate: 4.4% for Instagram Reels, 3.8% for YouTube Shorts, and 1%-2% for LinkedIn videos 
  • Click-through rate: 2%-3% 
  • Video-driven conversion rates: 2%-5% for eCommerce, and 1%-3% for B2B 

Attribution, ROI, and Optimization 

  • ThruPlay: 30%-50% for short-form Meta, Facebook, or Instagram Ads 
  • Share Count: 4%-8% for Instagram Reels, 2%-5% for YouTube, and 1%-2% for B2B 
  • Funnel Completion Rate: 10%-25% for B2B and 20%-35% for eCommerce 

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