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A law firm web design company is an agency that specializes in creating, optimizing and maintaining websites for attorneys, lawyers and law firms.
Their scope of work is the same as that of any other web design agency, except they focus on clients from the legal practice. This means they have a basic understanding of laws and the needs of people looking for layer services.
These companies cover the standard set of duties such as:
Lawyer web designers also engage in more industry-specific tasks such as:
A well-designed website will help shape your law firm brand, communicate your business story and ultimately encourage users to choose you over your competition.
The best law firm web design companies comprehend the urgency most law site visitors have when coming to seek legal advice or to employ attorney services online.
This is why they create websites that are completely devoted to them, in terms of a quick finding of desired information and a user-friendly interface that is easy to get around.
Their core offerings include but are not limited to:
Law firm web design companies, like all other similar agencies that create websites, form their pricing structures:
When it comes to the fee per hour, they may charge you between $40 and $300. The price varies greatly and mostly depends on these agencies' size, stature and experience.
Furthermore, the factors that impact the cost per project are:
The size of the law firm and custom website design will affect the price most drastically. A small law firm website with one to 10 attorneys will cost between $3,000 and $10,000.
Mid-sized firms, with 10 to 50 attorneys, cost between $10,000 and $40,000, while sites of law firms with up to 100 attorneys or more cost well over $40,000.
However, generally, law firm websites’ cost range goes from $2,000 and up to $100,000, sometimes even more.
The result-based billing depends on the results attorney website designers deliver.
Depending on your business needs, these results may be:
37% of clients search for lawyers on search engines. (Clio)
However, while 86% of lawyers and law firms have a website, Google uses over 200 factors to rank websites.
In fact, according to a Backlinko study, the first result in Google’s organic search results gets about 31.7% of all clicks
These stats highlight the fact that having a website is not enough in today’s highly competitive digital world.
For your legal site to take a top spot in the SERPs, you need to make sure it is compelling, fully functional but also up-to-date with Google’s best practices.
Professional law firm web design companies are always on top of design trends and algorithm updates.
This is why they are uniquely positioned to deliver high performing websites that generate quality leads, drive engagement and conversions.
These experts will study your brand, your audience needs and competitor’s strengths and weaknesses which will allow them to create custom strategies that will help you achieve the desired goals.
They will handle the technical, off-page and on-page SEO and pay deep attention to:
...which play a key role in ensuring a higher ranking.
In addition, a law firm web design company can help you attain functionality and accessibility.
A website should be accessible to all and should contain enough functions to make it able to answer different visitors’ needs. This greatly boosts the number of leads.
For functionality and accessibility, elements such as easy navigation, clean sitemap, alt text on images, search function, low scroll and mobile-friendly design are imperative and are something your web design partner will work on while building your website.
Lawyer web designers can also help you differentiate your business according to the type of law buyers.
In other words, law firms get different law buyers: B2B and B2C.
These differ in the length of the buying cycle, personal involvement and one-off versus continued legal requirements.
Depending on who your law service buyers are, your website may need a different approach in arranging different content, case studies and past cases.
In cooperation with you and your track record info, your attorney website designers will use the right tone and content for any type of buyer.
To make sure your ROI is as high as possible, look for these signs that will tell you whether you need a new, professional website:
Here are a few steps to take prior to interviewing every prospective law firm web design company:
After these, focus on your potential lawyer web designers and research their:
Here are the top 10 questions that you should ask lawyer web designers to select the best one:
A top law firm web design company is qualified in creating compelling and highly engaging websites that can help you:
To find the right partner, make sure you define your goals and research these agencies' past work and reviews.
Before you sign the contract and your project with the lawyer web designers starts, make sure you:
Best of luck!
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