Aruba Customer Experience Center's (CEC) App Design Features Efficient Indoor Step-by-Step Navigation
As a partner in the Aruba Meridian Engage program, Emerge created and designed the native iOS companion app that directs users through their space.
Aruba and Emerge stakeholders completed a two-day UX session at the agency's headquarters to ensure the perfection of all the experience touchpoints.
The design incorporates multiple features exhibiting exceptional customer experience, including indoor turn-by-turn navigation, location-based notifications, point-of-sale system integrations and many, many more - a seamless merger of features that only the best app development agencies succeed at.
Aruba CEC's App Design Offers Personalized Encounters Through Precise Location Tagging
The agency wanted to include the ability to locate a person's indoor location with GPS-like precision using the Meridian platform, which relies on Bluetooth technologies built into Aruba's network architecture.
Your location can easily be spotted via a bird-view 2D map that presents your area with a large blue dot inside a white circle. The white outline helps you discern your location from your path, also presented in a similar blue shade, always showing you where you're heading. (Explore other distinctive app designs that encourage user engagement.)
Aside from the intuitive map that features limited colors to emphasize functionality and ensure easy navigation, a large meter counter also helps you keep track of the distance left to your target area.
The CEC App Design Boosts Customer Buying Opportunities Through Real-World Applications
Upon entry, visitors get an app experience that mimics real-world applications – from a lively coffee shop or a fast-food restaurant to a stylish retail store.
The agency concentrated on significant spaces, like a reception area, a sizable public sports arena, a cafe, a shop, and a hospitality room. (Find more of the best app designs that deliver great user experience.)
The app design focuses on developing personalized interactions throughout the CEC, such as personally greeting visitors as they enter the space, enabling them to order coffee that would be delivered to them based on their detected location and order history, and developing a retail application that would give them in-store directions to items of interest.
Check out some of the best app designs for both Android and IOS.
Aruba Customer Experience Center App Design Represents a Blend of Exceptional Branding and Cutting-Edge Technology
The Aruba Customer Experience Center App design navigates cutting-edge technology and a user-oriented interface that makes up for one of the best app designs in the industry as it effortlessly combines virtual and empirical.
Whether it's a personal welcome or an in-store direction based on interests, the app perfects the art of individualized engagements.
Integrating TEEM conference room reservations and Outlook showcases the app's holistic enterprise approach that together with its convenient features and aesthetically pleasing outlook makes it worthy of the latest Best Design Award!
