11 Best Japanese Packaging Designs That Show Cultural Flair

11 Best Japanese Packaging Designs That Show Cultural Flair
Article by DesignRush DesignRush
Last Updated: June 14, 2023

This article explores some of the best Japanese packaging designs crafted by the top-rated packaging designers today.

Japanese products are often known for innovation and function, which is why so many people love buying them. See how the examples below excelled among the best packaging designs today by combining style and function.

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1. Niji Sake by KittoKatsu

[Source: KittoKatsu]

Standout Features:

  • Japanese-inspired icons
  • Neon color story
  • Ingenious drink can

Niji Sake's impressive packaging design by KittoKatsu boasts an ingenious drink can design that revolutionizes how you enjoy your favorite Japanese alcoholic drink.

People can drink sake without bringing bulky bottles by putting it in an easy-open can, similar to sodas and carbonated drinks. This makes it portable and convenient, letting you enjoy your favorite drinks anytime and anywhere.

The neon prints, inspired by Japanese culture and the vibrant lights of the famous Shinjuku district, give it a modern touch and enhance its appeal

Check out some of the best modern packaging designs.

2. Orient Sushi Set by TIMEA TOTH

[Source: TIMEA TOTH]

Standout Features:

  • Efficient design
  • Sustainable material
  • Earthy colors

Timea Toth redesigned the packaging for Sushi Set to introduce a younger and more dynamic feel without forgetting its brand identity. This efficient design is made from sustainable materials that are perfect for the product's branding.

The product logo and typography reflect Asian culture and style, which helps to convey an authentic and original feeling to the customers. The nature-inspired and traditional Japanese colors are also perfect for the brand identity.

3. Canelé Yokan by Eko Hayashi

[Source: Eko Hayashi]

Standout Features:

  • Slim box packaging
  • Premium quality material
  • Classy color story

Japanese packaging designer Eko Hayashi tapped into her cultural roots when she designed the packaging for Canelé Yokan. The designer used premium quality materials to create a Japanese packaging design that evokes sophistication and class.

They used slim box packaging with ukiyo-e style canelés on the side. In addition, colors like deep teal and pale yellow give it a sleek and luxurious touch.

Look at some of the best box packaging designs.

4. Kabuki - Japanese Theatre by Jack Johnson

[Source: Jack Johnson]

Standout Features:

  • Kimono-inspired design
  • White and red Obi
  • Japanese characters

Kabuki's packaging design by Jack Johnson is a beautiful box design featuring a kimono-inspired print and other elements of traditional Japanese clothing.

The packaging features a yellow and white floral print with a red and white band, resembling an obi (sash). These colors reference the Japanese flag, while the characters next to the red circle enhance the design's authenticity.

5. Kamado Pie by FooDoo's

[Source: FooDoo's]

Standout Features:

  • Minimalist iconography
  • White background
  • Japanese aesthetics

With its cute emoji-like prints and other elements of Japanese aesthetics, Kamado Pie's packaging design by FooDoo's earns a spot on our list of the best Japanese packaging designs.

The design showcases cute Japanese-inspired icons on a white background, creating a visually appealing yet playful aesthetic. This minimalist approach highlights the icons, capturing Japanese pop culture and making the design engaging and memorable.

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6. Sartorial Man Whisky Chocolate by Point North Brand Co.

[Source: Point North Brand Co.]

Standout Features:

  • Japanese fabric-inspired prints
  • Deep colors
  • Postcard-like layout

Sartorial Man Whisky Chocolate's packaging design by Point North Brand Co. takes cues from the postcards and stationery that Japan is known for, adding a novel aspect to it.

The design features Japanese fabric-inspired prints with deep colors in a postcard-like layout, creating a visually captivating and culturally rich aesthetic that combines traditional patterns and modern presentation.

Explore some of the best colorful packaging designs.

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7. Kyotamba Radish Kyokomari by Polar Design

[Source: Polar Design]

Standout Features:

  • Transparent plastic packaging
  • Bold red print
  • Clear panel

Kyotamba Radish Kyokomari's packaging design by Polar Design shows how vegetables can be packed while showcasing the products' freshness.

The design uses clear plastic packaging with a bold red print similar to the radish color. The red print fades to reveal a clear panel showcasing the product inside. Its simple and practical design allows customers to see the product without compromising its quality.



Standout Features:

  • Gradient color story
  • Wide slim box packaging
  • Flap box feature

Nagaoka Design Office created this gorgeous packaging design for THERMO Lab with a flap box for added safety and aesthetics.

The slim packaging design has a beautiful color gradient and a flap box feature. Moreover, the blues and oranges give customers an impression of what to expect from the product.

9. J.TRAD bar by Akane Yabushita

[Source: Akane Yabushita]

Standout Features:

  • Intricate label design
  • Nature-inspired elements
  • Earthy colors

For J.TRAD bar, a non-alcoholic Japanese beverage brand, packaging designer Akane Yabushita used elements of nature and to create a beautiful label for the drink's packaging design.

The beverage's intricate label design features animals, tree branches, fruits, and plants, representing the forest. The brand name also has elements like leaves, sparkles, and flowers.

The overall aesthetic of the illustration evokes a whimsical and playful vibe, adding a touch of nostalgia and charm to the design.

10. Sakai Ichimonji Mitsuhide by KAIRI EGUCHI STUDIO


Standout Features:

  • Gold print logo
  • Sleek box packaging
  • Solid black color

As a part of its rebranding efforts to appeal to the younger generation, Kairi Eguchi Studio developed a well-crafted packaging design for Sakai Ichimonji Mitsuhide, a Japanese cutlery brand.

The rebranding aimed to connect the shop's history and future by emphasizing simplicity, authenticity, and robustness in the design concept, which is well-suited for a brand supported by many professional users.

Key design elements include a gold print logo, sleek packaging, and a solid black color scheme. These elements create a modern and sophisticated packaging design, reflecting the shop's heritage and contemporary appeal.

11. BREADER by Takuma Tahara

[Source: Takuma Tahara]

Standout Features:

  • Simple packaging design
  • Clear plastic packaging
  • Logo placement

As a luxury bread brand, BREADER chose a simpler approach for its packaging design and collaborated with designer Takuma Tahara, who worked perfectly with them.

Minimal Japanese aesthetics are present in the design, with clear plastic packaging and logo placement highlighting the product. Their boxes and jars also bear the same minimalist elements perfect in aligning the brand visuals as a sign of consistency.

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