This article explores some of the best soap packaging designs developed by top-rated packaging designers today.
The best packaging designs for soap brands range from simple and neat to colorful and expressive. Discover what makes each design stand out below!
Table of Contents
- Earthy Roots Organic Soaps by Euflonica
- Bookblock Pamper Range by Lucia Laplace
- Funn Organic Soap by Tree-ideas
- Matter Company, The Ripple Effect by Night Shift
- Via della Natura by WillBe
- 0525 Pure Daily Dish Soap by hini choi
- SUNSUHAN by Mvolkov Design
- Urban Farmchick soap by Pulp + Paper Creative
- Sabia Soapery by LUISA REVEREY
- Scheldt Body Care Bars by Hauch
- Sabonetes Bionature by Talita Barros
1. Earthy Roots Organic Soaps by Euflonica
Standout Features:
- Nature elements
- Modern print designs
- Brown sleeve
As an organic soap brand, Earthy Roots Organic Soaps’ packaging design by Euflonica features natural elements for decoration and product variation.
The soap packaging has various decorative prints in calm and neutral colors, such as deep blue, beige, and baby blue. These patterns of leaves, trees, and branches decorate the packaging. The packaging design's modern look appeals significantly to the target audience, while the brown paper sleeve adds an earthy element.
2. Bookblock Pamper Range by Lucia Laplace
Standout Features:
- Marble print
- Sleek and sophisticated
- Neat box packaging
Designer Lucia Laplace developed Bookblock Pamper Range's gorgeous soap packaging design, featuring a sophisticated, sleek, elegant look.
The packaging features vivid marble prints and other rock patterns, showcasing the soap's luxurious appeal. Its neat box packaging complements the designer's vision of premium handmade quality, almost artisanal in some ways.
3. Funn Organic Soap by Tree-ideas
Standout Features:
- Clean and sleek packaging
- Curvy lines forming a circle
- Vibrant color story
Funn Organic Soap’s packaging by Tree-ideas might seem more straightforward than some of its competitors in the market, but it stands out nonetheless because of its clean and sleek packaging style.
The design features a small box packaging with curvy lines forming a circle, then the logo name on the other side. The orange visuals on the white background show vibrancy and life.
Once you open the box, you'll see a thin pump bottle with the same white and orange design, ensuring consistency among visuals.
Explore these excellent pharmaceutical packaging examples.
4. Matter Company, The Ripple Effect by Night Shift
Standout Features:
- Lines resembling water movements
- Muted color story
- White, minimalist sleeve
The Ripple Effect's packaging by Night Shift is one of the best soap packaging designs today. The design comes in three variations of white, minimalist sleeves featuring decorative lines resembling different water movements.
These water movements represent the brand's mission to help address the need for clean water throughout Canada.
The packaging design looks clean and straightforward. Each sleeve includes the brand name, product variation in uppercase letters, and the product's weight.
5. Via della Natura by WillBe
Standout Features:
- Watercolor stained effect
- Fruit and vegetable illustrations
- Sleeves in earthy colors
Using natural elements in the packaging design is a mark of the company's deep commitment to sustainable living. Combined with a creative paint stain effect, design agency WillBe made this soap packaging design stand out.
The artistic fruit and vegetable illustrations highlight the brand's “nature-first” vision. The designers also colored the drawings with watercolor effects, giving that smudged and stained packaging look that adds more character.
And the cherry on top: the sleeves in earthy shades of yellow, brown, and maroon.
6. 0525 Pure Daily Dish Soap by Hini Choi
Standout Features:
- Clear bottle packaging
- Minimalist label design
- Easy-use nozzle
0525 Pure Daily Dish Soap's packaging design by Hini Choi stands out because of its unique, modern, and minimalist design with only white and pink colors on the label.
The attractive label design, partnered with clear bottle packaging, looks lovely for something so simple. Add to that the easy-use nozzle, and this beautifully simple soap packaging design is sure to attract buyers easily.
7. SUNSUHAN by Mvolkov Design
Standout Features:
- Distinct Korean elements
- Delightful color story
- Colorful and expressive
The soap packaging design for the Korean soap brand Sunsuhan highlights Korean culture without overwhelming it with the distinct elements the country is known for.
Designed by Mvolkov Design, the packaging design features prints of simple symbols and patterns that resemble stone stamps used by Koreans to sign documents and decorate paperwork back in the day. The refreshing blues and whites are delightful to look at. They make the design look colorful without being flashy.
Other notable packaging examples bring the Asian flair to their products like Sunsuhan, such as these Japanese packaging designs.
8. Urban Farmchick soap by Pulp + Paper Creative
Standout Features:
- Handwritten typography
- Sleeve packaging
- Minimalist approach
Urban Farmchick soap’s packaging design by Pulp + Paper Creative is minimalist and clean, bringing the focus to its various colorful soaps.
The packaging is a sleeve with the brand name in a handwritten typeface, followed by the product variation. Aside from the creative labels, customers can differentiate products easily by looking at the product's exposed parts on the sides since the sleeve only covers the middle. This design direction is a clever move because it allows the products to promote themselves. This packaging design complements the already attractive products.
Check out these packaging design inspirations.
9. Sabia Soapery by Luisa Reverey
Standout Features:
- Varied packaging options
- Consistent visual elements
- Earth-inspired color story
Sabia Soapery’s soap packaging by Luisa Reverey has many different variations, such as a cloth pouch and a box packaging option. However, these styles have one thing in common: consistent visual elements for stronger brand recall.
The colors are also perfect for introducing their brand as an excellent choice for sustainable hygiene practices, using colors such as brown, black, dirty white, and other shades of said colors.
10. Scheldt Body Care Bars by Hauch
Standout Features:
- Woodcut prints
- Serif typeface
- Polished feel
Scheldt Body Care Bars’ soap packaging design by Hauch combines polish and history to create an incredibly iconic soap packaging many people would want.
The woodcut prints originated in Antwerp, a city connected to the sea via the Scheldt River, adding historical pride and nostalgia. The serif typeface in the brand name unifies the artwork, making it unique among soap products.
11. Sabonetes Bionature by Talita Barros
Standout Features:
- Vivid illustrations of the main fragrance
- Bubbles
- Product-centric colors
What sets Sabonates Bionature’s soap packaging design apart from the others in this best soap packaging designs list is the vivid illustrations gracing the entire packaging and giving it life and character, thanks to packaging designer Talita Barros.
Plant illustrations, like aloe vera and honeycomb, engagingly convey product variations. Vibrant colors elicit smiles, while neat packaging adds sleekness to the soap brand. While the packaging design varies in colors, each variation contains the soap's fragrance decorated with little bubbles.
This gorgeous soap packaging design deserves its spot on our list.
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