From bold colors to minimalist designs, we've rounded up the best pharmaceutical packaging designs that balance form and function perfectly.
Here are our top picks for the industry's most innovative and visually appealing packaging designs.
Table of Contents
- Phazix by Temple
- Vitaceutics by Lyft Creative Studio
- Khalmar Organic Supplements by Gabriel Dominicali
- Enzimas Digestivas by Pablo Hache
- Zzomniq by Joshua Kamins
- Ocean Drop by Mar Gomez Pantoja
- Jetson Probiotics by Kittaya Treseangrat
- Farma Pack - Pills Package by Slivki Studio
- Cicatryl Bio by Raphael Kuczynski
- LLC MED-EXPRESS-DIAGNOSTICS by Marina Galushka
- Nutrili by Cansu Dagbagli Ferreira
1. Phazix by Temple
- Discreet yet recognizable design
- On-brand execution
- Sleek presentation
Phazix is a Japanese brand that deals with people having trouble swallowing pills. Some people have difficulty swallowing pills as part of their medication and want to provide an easy solution.
For our first item on the list of best pharmaceutical packaging designs, Temple focused on the "background player" aspect of the brand. They want to remind the customers that Phazix is not a medication but a helpful aid in dealing with dysphagia.
Thus, they went on a sleek presentation that is discreet yet still recognizable from the shelves. White and sky blue are perfect colors that look reassuring from afar, which is an added plus.
The packaging design is practical and on-brand with the company's identity.
2. Vitaceutics by Lyft Creative Studio
- A perfect balance of science and art
- Fresh and credible image
- Clean and simple finish
Vitaceutics by Lyft Creative Studio is a pharmaceutical packaging design that seamlessly blends science and art.
Its fresh and credible image is evident in every design aspect, from the choice of colors to the typography. The clean and simple finish gives it a modern look, making it easier to use and accessible.
Credibility is of utmost priority for medical brands. People want to entrust their loved ones with companies genuinely caring for them, and this packaging design sends that message across.
Overall, Vitaceutics is a standout packaging design that is visually appealing and functional.
3. Khalmar Organic Supplements by Gabriel Dominicali
- Middle Eastern art
- Simple yet meaningful
- No-frills approach
Adding cultural elements is a general practice in packaging design for most products, and this next-best pharmaceutical packaging design is no exception.
This packaging design by Gabriel Dominicali showcases beautiful Middle Eastern art. Its simplicity makes it stand out, emphasizing the product's natural and organic ingredients.
The design effectively communicates the brand's commitment to purity and authenticity. And overall, it’s a remarkable packaging design that blends cultural references and minimalism, creating a unique and memorable brand identity.
4. Enzimas Digestivas by Pablo Hache
- Cool color story
- Recognizable packaging design
- Legible typography
Pablo Hache created a stunning pharmaceutical packaging design with an extraordinary color story, striking design and legible typography.
The design is visually appealing and practical, making it easy for users to identify the product and read important information.
The designer's attention to detail is evident in every design aspect, from the carefully selected color palette to the clean and modern typography.
5. Zzomniq by Joshua Kamins
- Professional layout
- Standard white background
- Reliable and trustworthy
It can be challenging for packaging designers to make a white background work similarly to the colored ones. This next-best pharmaceutical packaging design defied those challenges. Designer Joshua Kamins developed a white-dominated packaging solution that looks modern and fresh.
The design is simple yet effective, with a reliable and trustworthy image that captures the brand's essence. The texts are also legible and just the suitable sizes to fit the entire layout while educating the customers about the product.
Zzomniq is an excellent pharmaceutical packaging design that exudes a sense of professionalism and trustworthiness, setting it apart from the competition.
Read some of the best product packaging designs here.
6. Ocean Drop by Mar Gomez Pantoja
- Stylish cylinder bottle
- Legible information
- Cool and calming mood
Designer Mar Gomez Pantoja created the Ocean Drop pharmaceutical packaging design with a stylish cylinder bottle, well-arranged information and a relaxed feel.
The design perfectly captures the essence of the brand and its commitment to sustainability and purity. The use of a cyan and white color combination works perfectly, evoking the tranquility of the ocean and reinforcing the brand's eco-friendly message.
The agency deserves a round of applause for its intelligent logo placements. The logos, with the brand name and specific product variation, are on the lid and the bottle. This design move strengthens brand recognition and makes shopping easier for customers.
7. Jetson Probiotics by Kittaya Treseangrat
- Clear glass packaging
- Tight-grip safety lid
- Simple yet meaningful
Kittaya Treseangrat developed one of the best pharmaceutical packaging designs for Jetson Probiotics. The packaging features a clear glass container with a tight-grip safety lid. Practical yet meaningful.
The clear glass packaging allows consumers to see the product inside, while the tight-grip safety lid ensures that the product remains fresh and secure.
The design is simple yet effective, with a clean layout and minimalist typography that communicates the brand's commitment to health and wellness.
8. Farma Pack - Pills Package by Slivki Studio
- An earthy and chill color palette
- Interesting symbols
- Slim box packaging
One important rule in packaging design for pharmaceutical products is that it should serve its purpose of protecting the contents while promoting the product.
This is where Slivki Studio excels. The agency created a sleek pharmaceutical packaging design that exudes a calming and natural vibe, making it perfect for health and wellness products.
The use of exciting symbols adds a touch of creativity to the design, positioning it ahead of other pill packaging designs.
The slim box packaging is practical and adds a touch of elegance to the design, making it perfect for display.
Check out some amazing box packaging examples here.
9. Cicatryl Bio by Raphael Kuczynski
- Pastel color story
- Friendly to the eyes
- Sturdy and reliable packaging
The next item on our list of best pharmaceutical packaging designs is fearless and highly creative. Designer Raphael Kuczynski produced an effective packaging design that is appealing and functional.
The designer used pastel colors to exhibit the brand's various products. Each color is associated with a specific product, giving it its identity.
The colors are all pleasing and friendly to the eyes, and it does not stick out like a sore thumb on many pharmacy shelves. Still, it is recognizable for its eye-catching design.
The packaging also looks sturdy and reliable, keeping the contents safe without any worries.
Check the best colorful packaging examples here.
10. LLC MED-EXPRESS-DIAGNOSTICS by Marina Galushka
- Lavender and indigo color story
- Modern-looking design
- Intact branding elements
The client gave packaging designer Marina Galushka specific requests in redesigning its pharmaceutical packaging design: to keep the color palette the same as the previous one and keep the rose.
The result was a fantastic packaging design that adhered to the client's request with several added elements, elevating the brand image.
The elements blended well with each other, with not a single asset out of place with the overall design. Lavender and indigo are colors typically associated with women's products, and this one efficiently touched base with the female market.
In addition, the design looks modern and innovative without shocking the buyers because the before and after designs look similar but improved.
11. Nutrili by Cansu Dagbagli Ferreira
- Streamlined and minimal labels
- Bold lettering
- Optimistic, gradient color sets
Nutrili's updated visual identity, courtesy of Cansu Dagbagli Ferreira, embodies the company's goal and values masterfully - bringing high-quality, natural, and sustainable supplements to your doorstep.
With its bold approach, streamlined shapes, and radiant color palette, Nutrili's packaging design emanates the brand's youthful and modern spirit. The packaging is not only attractive but also thoughtfully crafted to appeal to the target demographic. The use of vibrant, gradient colors and big typography communicates the brand's focus on pure and clean ingredients.