DesignRush features top video production companies delivering commercials, branded videos, product demos, and social media content. Compare vetted experts to find the right agency that will help you boost awareness, engagement, and conversions.

Discover Top Video Production Agencies

1,504 Companies-Rankings updated: August 19, 2026

DesignRush vets all video production agencies based on their creative & technical expertise, proven work, and verified client reviews. Some listings may be paid.

  • The Growth Partner for Outdoor Brands

    Unruled is the leading integrated agency for outdoor brands. As a full-force growth partner, we help brands scale smarter—fusing strategy, creative, and tech into unstoppable momentum. We dont follow trends; we make them. Ready to lead the pack, not just follow it? Were your guide...

    Location
    Mount Pleasant, South Carolina
    Number of Employees
    50 - 99
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    11 Projects Listed
  • Communications decoded

    In 2009, Envicion Studio opened its doors as an advertising firm with a Puchong address. We are currently branching out into digital designs, branding, and advertising. We are situated on OKR (Old Klang Road) Menara K1, to sum up...

    Location
    Petaling Jaya, Malaysia
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    2 Projects Listed
  • We Create the Most Important Parts of Your Brand.

    We're a creative team that delivers tangible results through exceptional strategies, brand identities, websites, and campaigns...

    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    7 Projects Listed
  • Versatility Is A Virtue

    We are a talented, resourceful, full service company with a 30 year track record that is not afraid of short turnarounds or challenging budgets and we can shoot anywhere, studio or location, for any type of project. We can also do postproduction in house...

    Location
    East Orange, New Jersey
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • The Prime Drone Tour Video Service for Architectural Firms, Real Estate Brokers, and Unique Events.

    AEROCINE Films provides Video Production Services for Film, Documentary, and Commercial Productions. We offer everything from Drone Stock Footage to a Full Scale Video Production. Some of our other services include Drone Video Tours, Music Videos, and Event Coverage. With AEROCINE Films you have full coverage...

    Location
    Seaford, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Video Production & Tape Transfers

    Luma 3 Productions is a small family run company services Wilmington, NC and Northern Virginia. We are a tiny, family-owned video production firm. Because we are a small business, we can focus on and cater to your specific needs. This also helps our customers since we are not required to fulfill a fixed...

    Location
    Wilmington, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Video Production & Animation From Valley Village, CA

    BLVCKDEN stands as a premium, comprehensive production agency located in Valley Village, CA, specializing in idea conceptualization, video production, and 2D/3D animation for a diverse clientele of artists and brands. Within the confines of our studio, we dedicate ourselves to the mission of assisting brands...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • A Story-Driven Creative Agency and Production Company

    Bean Labs is a story-driven creative agency and production company. We partner with agencies, public relations firms, brands, and businesses alike to cultivate sharable breakthrough content to engage and entertain audiences...

    Location
    Bedford, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $225/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Video Production Services For Your Business!

    Video is one of the most powerful tools in today's media world, that give your business and web project a thrive! At Povidom we care about the final result and providing you with compelling video stories that engage, educate and entertain your audience!...

    Location
    Hallandale Beach, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Liquid Animation Studio is a creative animation agency specializing in compelling 2D and 3D motion content that helps brands communicate complex ideas clearly and engagingly across digital platforms. Their visual storytelling expertise simplifies messages, boosts engagement, and enhances brand presence...

    Location
    Houston, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Midwest based full service video production company.

    Topsphere media is a full-service video production company based in the midwest. We work with you throughout the entire video creation process to make professional and memorable content...

    Location
    Fort Wayne, Indiana
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Vision in Motion.

    Welcome to MotionX, where our goal is to create visions and turn them into reality...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Tell Your Story With Video, if Necessary Use Words.

    We make engaging videos without any visual compromise. We connect with our audiences in meaningful ways through the power of video we do...

    Location
    Burnaby, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • We Produce Films for Artists and Other Creative Humans.

    We craft authentic, compelling films that help artists forge meaningful and lasting connections between their music and their audience. Operating as Ambiguous Fiddle, two longtime friends from West Cork, Ireland collaborate to capture the essence of each artist through filmhighlighting both story and...

    Location
    Clonakilty, Ireland
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Ideas Made Visible.

    Adam Joseph Wells is a San Franciscobased photographer and filmmaker.Trained in architecture at the University of Michigan (13), Wells approaches visual storytelling with a problem-solving mindsetpursuing dynamic, harmonious compositions defined by crisp, guiding lines...

    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $300/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Stand Out In Food & Beverage | Commercial Filmmaking

    Martin is a freelance Director and Director of Photography (DP) focused on crafting high-quality content and compelling visual storytelling for FMCG brands...

    Location
    Düsseldorf, Germany
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Creating Films And Relationships With Excellence

    We're an independent film and video production company based in Durham, NC, with a passion for cinematic storytelling...

    Location
    Raleigh , North Carolina
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Creating Lasting Moments

    Milestone Visuals provides specialized services in video production, photography, and editing. Our expertise covers a wide range of content, including explainer videos, corporate videos, product videos, brand stories, documentaries, commercials, training videos, event coverage, and social media content...

    Location
    Sandton, South Africa
    Number of Employees
    Under 49
    Average Hourly Rate
    $500/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • We Help You Stand Out

    We help your brand stand out and reach its full potential, elevating its presence in a competitive digital landscape. With WHY CGIs captivating 3D expertise, your brand is positioned to transcend boundaries and deliver immersive, impactful experiences...

    Location
    Singapore, Singapore
    Number of Employees
    Under 49
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • We turn ideas into visuals that hit fast, loud, and unforgettable.

    Zbrex is a standardized visual content engine helping brands worldwide produce high - quality images, videos, website visuals, and brand assets with speed and consistency.We replace slow, unpredictable creative workflows with a clear system that delivers reliable, scalable results.From product visuals to...

    Location
    Vancouver, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $99/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Your Creative Partner

    CRASH+SUES is an award-winning independent creative content studio with over 35 years of experience crafting compelling brand stories. Known for its motion-first approach, the studio specializes in transforming complex ideas into clear, engaging, and visually dynamic content from broadcast commercials to...

    Location
    Arden Hills, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    1 Project Listed
  • Make Your Campaign Ready To Launch.

    Clarity for complex project visuals. Expertly managed visualization and animation for product commercials, corporate videos, architecture, and real estate. Delivering clear, production-ready results for every company and decision-maker...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Bold Storytelling Shaping Global Visual Culture

    ICONOCLAST is an international production company specializing in film, television, commercials, music videos, and creative content. Founded in Paris, the company operates globally, collaborating with leading directors, brands, and artists to produce culturally impactful and award-winning work across multiple...

    Location
    Paris, France
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Illuminating Brands Through Creative Experiences

    The Light NYC is a New Yorkbased creative agency focused on crafting visually immersive brand experiences, combining strategy, storytelling, design, and digital innovation to help brands connect with modern audiences...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Creative Ideas That Drive Results

    Blink Ink is an award-winning UK creative agency specializing in branding, web design, digital marketing, content creation, and strategic communications. The agency helps organizations build memorable brands and engaging digital experiences that drive growth and audience engagement...

    Location
    Leeds, United Kingdom
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Crazy Ambition Makes Serious Things Happen

    LOLA MullenLowe is an internationally recognized creative agency headquartered in Madrid, known for producing world-class advertising and brand campaigns driven by its philosophy that "Crazy Ambition Makes Serious Things Happen." As part of the global MullenLowe Group network, the agency combines strategic...

    Location
    Madrid, Spain
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Latin-Rooted Production With Global Perspective

    CONTRARIO is a creative agency built on the belief that the most impactful ideas emerge when convention is challenged. With Latin roots and global ambition, the agency develops brands, campaigns, and creative platforms that deliberately move against expectations to create meaningful differentiation...

    Location
    Madrid, Spain
    Number of Employees
    50 - 99
    Portfolios Count
    1 Project Listed
  • Bold Ideas. Brands That Stand Apart.

    BBH Singapore is a full-service creative advertising agency that helps brands grow through bold ideas, strategic thinking, and culturally relevant storytelling. As part of the global BBH network, the agency delivers integrated marketing solutions across advertising, digital, social media, brand strategy...

    Location
    Singapore, Singapore
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Stories That Move Every Audience

    New Brand is a creative production studio specializing in cinematic storytelling, branded films, commercials, and visual content for global brands. The agency collaborates with a diverse roster of directors and creatives to produce emotionally engaging films that connect audiences with brands through...

    Location
    Mexico City, Mexico
    Number of Employees
    50 - 99
    Portfolios Count
    1 Project Listed
  • Independent Ideas That Inspire Culture

    Mother is an independent global creative agency specializing in advertising, branding, design, media, production, digital experiences, and innovation. Known for bold, culture-shaping campaigns, the agency partners with ambitious brands to create impactful work that resonates worldwide...

    Location
    London, United Kingdom
    Number of Employees
    1000 & Up
    Portfolios Count
    1 Project Listed
  • The Consumer Is The Medium

    Johannes Leonardo is an independent creative agency founded in New York City in 2007, built around the philosophy that "The Consumer is the Medium." The agency creates participation-driven brand campaigns that encourage audiences to actively engage with brands rather than simply consume advertising...

    Location
    New York City, New York
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • Full-Service Production Company

    Biscuit Filmworks is an award-winning production company that creates commercials, branded entertainment, experiential content, and music videos for leading global brands and agencies. Since its founding in 2000, the company has earned international recognition for cultivating exceptional directing talent and...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Ego Free Advertising Agency

    Pablo is an independent creative agency that develops bold, culturally relevant campaigns and brand platforms for leading organizations. Its work spans advertising, brand campaigns, sponsorships, and creative communications for clients including Honda, Aldi Ireland, P&O Cruises, AJ Bell, Candy Crush...

    Location
    London, United Kingdom
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • World Class Filmmaking And More

    Stink is a global, creatively driven production company that creates visual content for leading advertising agencies and brands worldwide. The company represents and nurtures a diverse roster of directors and creative talent, with offices across the UK, Germany, France, the US, Czech Republic, Brazil, China...

    Location
    London, United Kingdom
    Number of Employees
    100 - 249
    Portfolios Count
    1 Project Listed
  • GROWTH THROUGH GOOD EXPERIENCE DESIGN.

    An all-in-one, global design partner with deep expertise in helping ambitious businesses and brands grow through exceptional design...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    5 Projects Listed
  • Get Seen.

    HiLo Media is a full-service video production and animation company. We create videos, mostly Animated Explainer Videos, App Demo Videos, and Software Tutorial Videos / E-Learning...

    Location
    Asheville, North Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Reach Your Goals.

    Light Brush Media is a full service, Colorado based, video production company. We have worked on a variety of production projects including narrative, corporate, livestream, television, social media, and commercials...

    Location
    Colorado Springs, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Your Video And Events Partner

    Seattle-based video and event production company specializing in unified event media. We handle video, AV, and livestreaming from end to end, helping businesses and nonprofits produce polished events and content without managing multiple vendors...

    Location
    Seattle, Washington
    Number of Employees
    Under 49
    Portfolios Count
    2 Projects Listed
  • Design is poetry, doing it with simplicity is a heroic act.

    Italian design studio with professional experience in industrial production (furniture, light, consumer electronics, etc), artisanal production (limited series, one-off for private clients), graphic design (logo, brand identity, editorial) and packaging design (die-line and graphic)...

    Location
    Rome, Italy
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    10 Projects Listed
  • Leave A Legacy

    BrandedByStory is a luxury storytelling and branding studio dedicated to helping businesses build lasting brand capital within their communities. The agency focuses on bridging the gap between a companys real-world reputation and how it is perceived online. By uncovering the authentic story behind each...

    Location
    Charleston, South Carolina
    Number of Employees
    Under 49
    Average Hourly Rate
    $156/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    3 Projects Listed
  • We Build Custom Training

    MindSpring creates custom learning experiences and training programs, including videos and animations that build capability, support change, and deliver measurable results, grounded in adult learning and designed by people who care deeply about making learning work...

    Location
    Grand Rapids, Michigan
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Cinematic Storytelling Powered By AI Precision

    Filmovert is an advertising and film production company working at the intersection of cinematic craft and marketing intent. We partner with brands, enterprises, and institutions to create films that don't just look premium they communicate clearly, reach the right audience, and deliver real business...

    Location
    Lucknow, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Simplify Every Software Product Interface

    Pepper Square is a digital innovation agency that blends strategy, design, and technology to deliver intuitive digital products and experiences. The agency specializes in UI/UX design, web and mobile app development, digital strategy, and creative solutions tailored to enterprise and mid-market clients. With...

    Location
    San Francisco, California
    Number of Employees
    50 - 99
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $25,000 - $50,000
    Portfolios Count
    6 Projects Listed
  • Your Vision, Our Creative Expertise.

    Whether its web design, photography, videography, or copywriting, our creative team works closely with you to bring your vision to life with a perfect blend of artistry and precision...

    Location
    San Francisco, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Creative Comunication Solutions

    Decographic is an Inbound Marketing agency working with B2B Manufacturing and B2B Sales enterprises. We develop marketing strategies, implement them and provide ongoing content creation and management to increase lead generation, customer acquisition, client engagement and competitive advantage...

    Location
    Doral, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $130/hr
    Minimal Budget
    $10,000 - $25,000
  • Grow Your Business. Root to Leaf.

    A premiere web design, development and marketing agency based in Austin, Texas focusing on building business life cycles...

    Location
    Austin, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • Advertising agency specialized in social and environmental marketing.

    El Bando Creativo is a seasoned advertising agency, specializing in the social and environmental sectors for over 20 years. We leverage strategies, concepts, and creative content to inspire behavioral changes and drive positive social and environmental impact...

    Location
    Cali, Colombia
    Number of Employees
    Under 49
    Portfolios Count
    13 Projects Listed
  • Collaboratively creating solutions that evolve brands & businesses.

    Collaboratively creating solutions that evolve brands & businesses...

    Location
    Burlington, Canada
    Number of Employees
    50 - 99
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • A Profile Agency

    8grape is the first and only Profile Agency strategically defining how a person, place, or thing shows in the world. Compel people to give a shit, control your effen legacy, and the multiply audience engagement. Who the hell are you? Get is here: http://8grape.com/doi...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $450/hr
    Minimal Budget
    $50,000 & Up
    Portfolios Count
    2 Projects Listed
  • Animation Excellence

    We are PAPATON animation studio. We're all about animation and character design...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed

Frequently Asked Questions About Video Production Companies

What are the typical video production services?

Video production services typically encompass the end-to-end video creation lifecycle, helping businesses move from concept to final, channel-ready assets. These services are divided into three key stages

  • Pre-production: Establishing objectives, audience, creative approach, scope, budget, and timeline. Deliverables include a script, storyboard, shot list, casting plan, location plan, and production schedule, along with a list of risks, permits, and approvals needed. 
  • Production: Filming the actual video, with the crew, cameras, lighting, audio, and direction of talent. This often includes capturing supporting footage (B-roll) and managing the set to stay on schedule. 
  • Post-production: Editing the footage, including color correction and grading, sound mixing, motion graphics, and visual effects (VFX), and adding captions or subtitles. It also involves creating multiple versions for different channels. 

Many corporate video production companies also cover the distribution and video marketing, including marketing strategy, platform publishing, search engine optimization (SEO), paid media, and social media. 

What type of video should your business invest in?

The type of video your business should invest in will depend on your goals and target audiences. A useful rule of thumb is to start with a hero video content and plan shorter cutdowns for target social channels. 

Here are the most common types of videos: 

  • Brand video or corporate video focuses on establishing brand positioning and trust. It may also help attract and convert candidates for employment. Examples include recruiting videos, team spotlights, and onboarding and training videos.   
  • Commercial video production aims to increase brand awareness, customer engagement, and conversion rates. These can come in the form of product demo videos, customer story or testimonials, TV commercials, and social media videos (e.g., TikTok, Instagram, and YouTube). 
  • Product education and customer success videos help improve activation and retention. These include how-to videos, explainer videos, feature walkthroughs, onboarding series, and release announcements. 
  • Event videos extend the value of events and product launches through teasers, live streams, session recordings, and post-event recap videos for public relations (PR) and social media. 

Based on Wyzowl’s report, the most popular types of videos created by businesses are live action (51%), animated (23%), and screen record (19%). 

In terms of use cases, social media videos take the lead (69%), followed by explainer videos (68%), testimonial videos (57%), presentation videos (48%), and video ads (48%). 

How long should your video be?

The length of your video will depend on your target audience, goal, message, and distribution platforms. According to Wistia’s State of Video Report, these video lengths have the highest engagement: 

GoalIdeal LengthExample
Brand awareness and social media engagement<1 minute Promotional videos, product teasers, and brand videos
Educational videos 1-5 minutesExplainer videos and product demos
Training videos 30+ minutesWebinars and online courses 

Additionally, Wistia reports that 30-60-minute videos have the highest conversion rates at 17%, with the best placement for lead generation forms at the end of the video (60% conversion rate).  

For short-form videos (less than 1 minute), the best practice is to hook your viewers within the first 5-10 seconds.  

What is the difference between 4K and 1080p?

The primary difference between 4K and 1080p is the resolution (pixel dimension), which affects how much detail the video can display: 

  • 1080p (Full HD): 1920 x 1080 (2.1 million pixels)
  • 4K (UHD): 3840 x 2160 (8.3 million pixels) 

Here is a breakdown to guide your decision-making process: 

 1080p (Full HD)4K (Ultra HD)
Advantages
  • Smaller file size, making it easier to share and store 
  • Almost all devices, platforms, and screen sizes support this format without sacrificing quality 
  • More affordable to produce 
  • Higher quality videos, especially for large displays 
  • Enables video cropping, stabilization, and reframing without affecting quality 
  • Future-proof technology, with 4K video becoming the increasing standard
Disadvantages
  • Less flexibility for cropping and zooming 
  • Less detail on large screens
  • Requires higher processing power, storage space, and internet bandwidth 
  • More expensive to produce as post-production can be more demanding
Best for 
  • Social media videos and web video ads 
  • Mobile and laptop screens
  • Shoots where you expect multiple cutdowns/crops
  • Product or brand videos meant for big screens (e.g., billboard displays) 
  • OTT and CTV ads and TV commercials 
  • Computer screens and smart TVs 

How can you measure the success of your video?

To measure the success of your video, consider your marketing goals, past performance, and industry benchmarks to identify its definitive business impact. Below are key video marketing benchmarks

Brand awareness and reach 

  • Impressions: 5,000-10,000 per video is a good baseline for organic social videos; however, paid campaigns will depend on your target market, industry competition, and type of ad. 
  • View count: 1,000-5,000 views per video for B2B and 10,000+ views for B2C and retail 
  • Play rate: 40%-60% for landing page videos 

Lead capture 

  • Average view duration: 50%-70% for 1-minute videos, and 40-60% for 5-minute videos 
  • Engagement rate: 4.4% for Instagram Reels, 3.8% for YouTube Shorts, and 1%-2% for LinkedIn videos 
  • Click-through rate: 2%-3% 
  • Video-driven conversion rates: 2%-5% for eCommerce, and 1%-3% for B2B 

Attribution, ROI, and Optimization 

  • ThruPlay: 30%-50% for short-form Meta, Facebook, or Instagram Ads 
  • Share Count: 4%-8% for Instagram Reels, 2%-5% for YouTube, and 1%-2% for B2B 
  • Funnel Completion Rate: 10%-25% for B2B and 20%-35% for eCommerce 

ReceiveFreeProposals

For your project

1

Specify your budget, timeline and project requirements

2

Our experts curate a list of up to 5 most qualified candidate agencies

3

We connect you with them so you can choose the most suitable partner