Rumble is the all-natural (and mostly organic) nourishing drink people turn to when they’re hungry. Rumble’s motif is to bring healthy, hunger-beating alternatives to people who share their appetite for life. It’s this vision that drives the young company and keeps them innovating for better living.
Rumble was looking for a new website with an integrated brand story and the ability to extend its product line in preparation for entering the U.S. market. The web designer has tailored to their need with a mobile-friendly, one-page, deep-scrolling design approach. They played with the elements in Rumble’s colorful packaging to design a bright, bold layout, complete with a signature “rumble” animation.
To echo the “nature” character from the products, the main typeface goes with the hand-written style. To feature the information on each section, the interface designs are varied yet cohesive. The typography treatment on all main messaging has a very strong statement-like impact. The user behavior is simply scrolling, and the sticky navigation offers an alternative direct approach.
The overall look and feel is bright, natural, fresh and energized, which matches the brand image pretty well.
Rumble is a top website design in the E-commerce & Retail and Food & Beverage industries.
