Find top content marketing agencies to craft engaging brand stories that drive tangible business outcomes. Select experts from our vetted list of content marketing companies that specialize in copywriting, social media, and SEO.
After carefully considering each agency’s client reviews, pricing, range of content marketing services, portfolios, and industry reputation, we handpicked the finest content marketing companies. Below, you’ll discover what sets each of these agencies apart, as well as our ranking criteria.
The Number 1 Content Marketing Agency as Selected by DesignRush Is:
Notable Clients: Warner Brothers, eBay, Caliber Collision, and more
HigherVisibility produces content marketing that drives profitable business growth through its proprietary Targeted Growth System (TGS). Its steps involve custom strategy development, precise audience targeting, data-driven execution, and continuous optimization. With it, the content marketing company has helped clients increase organic leads by 191% and achieved a 124% return on ad spend. Moreover, it has won multiple awards and recognitions, including the Search Engine Land Awards and the US Agency Awards.
Despite its established reputation, Allied Van Lines fell behind competitors. It struggled with low-quality content, leading to lower site authority, poor search visibility, reduced organic traffic and lead generation, and disavowed quality links.
To resolve these issues, it partnered with HigherVisibility. The content marketing agency used historic data to identify valuable keywords, develop relevant and engaging content, optimize on-page elements, and implement link building and conversion rate optimization (CRO) tactics. As a result, Allied Van Lines increased year-on-year (YoY) organic traffic by 2.6%, month-on-month (MoM) leads by 800%, and YoY organic conversions by 9.4%.
Notable Clients: Nextiva, Casper, TripAdvisor, Norton, Airbnb, and more
Siege Media offers a unique approach to enhancing your website's authority through passive link building. As a collective of creatives, marketers, and SEO experts, Siege Media has generated content valued at approximately $12,387,175 per month in client traffic, which equates to $148,646,100 per year.
Zendesk approached Siege Media with the realization that its outdated content failed to generate desired traffic levels. It needed experts who could implement SEO best practices, conduct comprehensive keyword research, and create high-quality and strategic content to enhance its search engine ranking, drive traffic growth, and increase conversions.
The agency then revamped Zendesk’s existing content, focusing on technical SEO and design optimization. It also implemented a bottom-funnel strategy on their blog and service pages, featuring content that showcased the client’s expertise in software, customer service, and technology. These content pieces effectively combined informational and transactional elements and utilized high-quality imagery and user-friendly charts. The result was a surge in traffic: 37% growth to Zendesk’s blog, $731,924 in overall traffic value growth, 94% growth in organic traffic, and 10,675+ passive links.
Notable Clients: Miner, Stanford University, Rubbermaid Commercial, Canva, Cisco Systems, and more
Brafton's mission is to help businesses succeed through content marketing services and technology solutions worldwide. Its creative and consulting teams write for any industry, from technically complex niches to B2B and B2C brands, utilizing data-led digital content to resonate with the audience and generate results.
The strategy for their client, Quench USA, was to increase brand awareness by enhancing the company’s presence on search. With this in mind, Brafton crafted an SEO strategy that targeted not just consumers but also executives, small-business owners, and office administrators. Using a mix of general terms, such as “hydration facts,” and commercial-intent terms, like “water cooler service for office,” the agency ensured that the website ranked on Page 1 for the right keywords. Consequently, Quench achieved 37 new Page 1 keywords, with 21 being in positions 1 to 5, a $55,377 boost in monthly traffic value, and an increase of 443% in monthly traffic.
Notable Clients: Adobe, Amazon, Asana, Dropbox, eBay, Facebook, Fiverr, and more
Since its establishment in 2009, Column Five has been a leading creative agency specializing in B2B ventures. The agency harnesses the incredible power of storytelling as the ultimate differentiator, transforming ideas into successful campaigns for Fortune 500 companies, startups, and SMEs. It empowers brands to connect with their lifelong customers, foster meaningful relationships, and make conscious decisions that benefit individuals, profitability, and our shared planet.
Dropbox wanted to enhance its Talent Brand by introducing its brand to potential employees, attracting new talent, and engaging with the community. To provide an honest and genuine glimpse into #LifeInsideDropbox, Column Five created a series of videos featuring employees from around the world sharing their career journeys at Dropbox. This series aimed to humanize the brand, generate enthusiasm, and inspire viewers by recounting an authentic view of life within the organization.
Notable Clients: Twenty 20, Nextiva, Harris Teeter, Intuit, and more
Single Grain is a team of passionate professionals who use cutting-edge tools and technology, and personalized marketing strategies to generate leads, drive sales, and foster genuine connections. The agency’s remote-first approach allows them to work with talented creatives regardless of location.
One of their clients, Intuit, a well-known name in tax and personal finance services, recognized an opportunity to provide easy-to-use tools for other business aspects, such as website creation. While Intuit developed and launched the Intuit Website Builder, it needed help to gain traction and visibility in a new and different marketplace dominated by more established competitors. To tackle this challenge, it enlisted the services of Single Grain to create high-quality content and solidify its reputation as a powerful website-building solution.
The firm conducted an in-depth competitive analysis and increased efforts in blogging and social media to engage the existing user community and connect with new users. Within only seven months, the collaboration significantly increased Intuit's visibility in a highly competitive keyword environment across a wide range of common search terms.
Notable Clients: Sodexo, Adobe, Cisco, Salesforce, Autodesk, and more
Tendo is a comprehensive B2B content agency with expertise in crafting, implementing, and optimizing integrated content experiences that drive toward ambitious business objectives. It is a collective of seasoned strategists and creative minds with the knack for transforming a distinctive value proposition into a captivating narrative that resonates with the client’s key audiences.
When the existing Cisco.com needed to revamp its outdated content, Tendo conducted in-depth research to develop a content framework that could be expanded and maintained easily throughout the site. After evaluating the site’s current state, reviewing competitors, and interviewing key stakeholders, they created a content architecture and scalable content models, including organization, prioritization, and copy specifications for key page types.
Following this redesign, unique visitors to Cisco.com increased by 15%, task completion rose by 13%, and the click-through rate skyrocketed to 68%. Additionally, "contact us" clicks saw a remarkable 32% increase. The success was further validated through metrics, prompting Cisco to develop a design system based on Tendo’s content framework and apply it across all business units.
Notable Clients: Semrush, BigCommerce, SpyFu, Sprout Social, Influencer Marketing Hubb, and more
Attrock is a results-driven digital marketing company with an impressive track record of helping clients achieve remarkable milestones, including ranking for over 5,000 keywords on Google's first page and driving a 128% increase in leads and conversions.
It also played a vital role in scaling agencies from five to seven-figure incomes within two years by providing digital marketing services like content marketing, SEO, influencer Marketing, PR, lead Generation, and more.
Its content marketing campaign for ShaneBarker.com was aimed at increasing backlinks, building a strong social media presence, improving SERPs rankings, and boosting site traffic. By optimizing the web content and implementing SEO measures, its blog posts started to rank on the first page of Google search results without the need for link building. High-quality social media content also helped nurture its robust social media presence, with the number of sessions from LinkedIn growing from 686 to 16,000 in two years.
Notable Clients: Las Vegas Tourism, Miami Beach Pride, Midmark, BurgerFi, and more
S&G is a renowned content marketing agency consisting of experienced experts with diverse backgrounds, from prestigious newspapers, renowned magazines, Fortune 500 companies, and innovative technology firms. Its expertise has earned them recognition, making it among the top 50 global content marketing agencies by The Content Marketing Institute.
S&G collaborated with JW Aluminum to position the brand as a disruptor in the traditional metals manufacturing industry; it launched a new app to reduce lead times for procurement professionals and streamline supply chains for customers.
The firm created a comprehensive white paper exploring supply chain logistics in the metals industry and how technology could improve efficiency and boost revenue. The white paper generated over 200 new leads in only six months and served as a landing page for JWA's PR campaign, resulting in feature stories in Forbes, Supply Chain Brain, and other relevant industry publications.
Notable Clients: PayPal, NetApp, Sofinnova, and more
The Content Bureau is a fully remote, majority-female team dedicated to ensuring client success by balancing corporate marketing and branding protocols with trusted partnerships to provide maximum value over time. Its specialty is crafting B2B marketing assets, including copywriting, editing, and layout solutions for articles, banner ads, blog posts, and webinars.
The firm produced authentic and unscripted thought leadership videos for their client, SAP, to help partners and marketing staff understand the company's software business model. The challenge was to create engaging and authentic content while adhering to SAP brand guidelines.
According to the client, the collaboration between them and the agency resulted in fun, painless, and on-brand videos. It successfully delivered work quickly and professionally, reaching thousands of viewers and earning positive feedback from field sales representatives. Overall, the authenticity behind the videos proved to be a successful sales tool that effectively communicated the message to their target audience.
Notable Clients: monday.com, Freshworks, ActiveCampaign, AdEspresso, Zapier, and more
Codeless produces hundreds of long-form articles each month for some of the internet's biggest SaaS, service, and affiliate brands. Its process begins with SEO experts identifying content categories that resonate with the target market. The dedicated account managers then facilitate the production process, from keyword identification to uploading the finished product to your CMS.
The agency helped monday.com increase monthly blog traffic from 12,586 to more than 304,000 within 18 months. Despite the hyper-competitive nature of B2B and SaaS niches, Codeless helped them expand its business and secure significant clients such as Coca-Cola, Hulu, and Universal.
Its strategy involved creating content at scale to produce 950+ articles (2,000 words each). This enabled the client to rank for 140,000+ organic keywords with 25,626 first-page rankings on SERPs and amass backlinks from 6,500+ domains, adding to their traffic numbers.
How We Picked the Best Content Marketing Companies
To curate the list of the top content marketing companies, we examined the agencies’ client roster, testimonials, case studies, industry reputation, team expertise, and executive management. Our team of agency experts created a scoring system to gauge their overall performance based on metrics such as:
Relevant content marketing service catalog
Coverage of content marketing topics on their website and other channels
The number of content marketing projects delivered
The quality and diversity of portfolio, and success stories
Notable clients and well-known brands
Their online reputation on DesignRush, Google, and other platforms
This qualitative process helped us narrow down the cream of the crop content marketing providers you can work with on your upcoming project.
10 Most Popular Content Marketing Agencies Compared
Agency Name
Location
Hourly Rate
Size
Best For
HigherVisibility
Memphis, TN
Inquire
50-99
Overall
Siege Media
San Diego, CA
$100
100-249
Conversion-Focused Content
Brafton
Boston, MA
$150
100-249
SEO
Column Five Media
Orange County, CA
$145
Under 49
SaaS Companies
Single Grain
Los Angeles, CA
Inquire
Under 49
B2C Enterprises
Tendo Communications
San Francisco, CA
Inquire
Under 49
B2B Brands
Attrock
Miami, FL
$49
Under 49
Content Analysis
S&G
Miami, FL
$175
Under 49
Branded Content
The Content Bureau
Orinda, FL
Inquire
Under 49
Internal Marketing
Codeless
Lone Tree, CO
Inquire
50-99
Long-Form Content
Best Content Marketing Companies
4,744 Companies-Rankings updated: August 20, 2026
DesignRush assesses content marketing companies for their expertise and verified client experiences to help you make better decisions. Certain agencies have paid placements.
Enterprise Web Development. B2B Marketing. We Scale Brands.®
Enterprise Web Development. B2B Marketing. We Scale Brands.®
NEWMEDIA.COM is a growth marketing agency in NYC specializing in performance marketing and digital business strategy. Experts in enterprise website design and web development, SEO, AEO/GEO, and the creators of RankOS™ - AI Search Visibility in Days, Not Months...
Tailormann's staff is motivated by our fundamental values, which we share and utilize to encourage and lead us in our work. We like sharing them with all of our clients in order to assist them understand the Tailormann purpose and what makes us glad to work for them...
Frank drives brands to the forefront of conversations.
With four offices spanning London, Manchester, Glasgow and Sydney, coupled with insight-driven campaigns that ignite reactions and make an impact, Frank applies great ideas across any platform whether it's digital or offline for unparalleled success...
Driving the Best Results Through Better Digital Content
Driving the Best Results Through Better Digital Content
Page One Power is an industry-leading SEO agency that has been conquering the search engine game since 2010.
Our exceptional team of link-building and strategic content creation specialists boast of 11 years of experience, having produced over 15,000 links annually for our clients...
Bruce Clay's pioneering work has been instrumental in helping companies around the world maximize their digital marketing potential. With strong expertise in SEO, PPC advertising management, focused content strategies and tools offered through SEOToolSet®, our firm has made its distinguished mark in the...
Where Big-Picture Strategy Meets Impactful Creativity
Where Big-Picture Strategy Meets Impactful Creativity
The Timmermann Group is a one-stop shop for all your digital marketing needs. Our knowledgeable and experienced team in St. Louis specializes in creative problem-solving through innovative strategies, website design, SEO, PPC campaigns, social media management and analytics to help you reach measurable...
We create opportunities for entrepreneurs, professionals, businesses, and others through innovative services, modern strategies, state-of-the-art MarTech and more. ︎︎...
Editor Group is an international team of experienced business writers and editors, harnessing more than two decades of knowledge. We help organizations worldwide take their content marketing projects to the next level.
With a comprehensive understanding in finance, technology and professional services, our...
Bateman Group stands out as an award-winning PR and content marketing consultancy. Our mission is to help tech companies transform their tales of innovation into stories that establish meaningful market influence and expansion. Through our unique combination of story-telling prowess, data insights and thought...
At Amplify, we understand how important forming a meaningful connection with our clients and their customers is. We create unique brand experiences that allow both sides to find common ground – connecting on an emotional level based on shared beliefs and values. Because when you hit the right notes, your...
The Big Baby Group is a creative powerhouse that produces show-stopping campaigns, music videos and live events across two vibrant cities. From corporate video productions to digital marketing and Shopify growth - this dynamic group has the know-how to make your vision come alive!...
Discover the power of Digital Trails to increase your bottom line! Our Performance PR Services combine public relations with digital marketing tactics. This means you'll get more than just brand mentions- you'll see an uptick in branded searches, website traffic, affiliate revenue growth, and keyword...
Hudson Fusion is passionate about utilizing effective marketing strategies to create meaningful motion and move your business in the right direction. Our team takes a customized, holistic perspective when crafting recommendations, resulting in successful outputs...
We connect the dots between insights and impact, creativity and conversion, people and purpose.
We connect the dots between insights and impact, creativity and conversion, people and purpose.
Kiosk is a full-service marketing agency that connects the dots between insights and impact, creativity and conversion, people and purpose. Headquartered in Novato, California, we drive meaningful results by putting people at the heart of everything we do...
Arcalea is a leader in the marketing and advertising industry- named Inc. 500's #1 in Chicago for two years. Our innovative solutions, formal frameworks, analysis tools and proprietary analytics put us at the forefront of digital initiatives. Whether it be defense technology or real estate companies - no...
accelerate agency harnesses the power of digital analytics and AI to stay ahead of competitors. Our data-driven solutions help tech-savvy companies rapidly grow leads and sales for maximum growth potential...
Yakkety Yak creates meaningful stories for brands that strive to make an impact. Our full-service team combines digital marketing with boundless creativity, forming effective strategies that capture the hearts of their audiences, resulting in measurable success!...
Forge is a brand and marketing powerhouse dedicated to helping clients blaze ahead. We take the time to understand our customers on every level, from their mission down to how they fit into their industry landscape. With creative advertising content and digital experiences, we spark meaningful connections...
GRO Marketing is a one-stop shop for marketing needs, from digital to creative services. Our clients encompass both local and national businesses in 105 US markets focused on student housing, healthcare, retail e-commerce and entertainment industries...
Evenbound is the agency to turn to for powering up your digital marketing efforts and boosting growth. Our experienced team implements practical tactics such as website design, inbound/outbound advertising, HubSpot training. We are adept in creating industry-specific efforts for businesses in manufacturing...
Foster Web Marketing provides comprehensive marketing solutions specifically tailored to attorneys, doctors and other professionals. From SEO optimization to book writing services, FWM uses its innovative Dynamic Self-Syndication (DSS) content management system for simple website updating and the integration...
Having trouble taking your mid-sized business to the next level without an in-house marketing team? Look no further! We provide a comprehensive, tailored solution for all of your strategic marketing needs. Whether it's creating and executing campaigns with clear KPIs or optimizing every detail on your website...
VERDINO is a trailblazing content marketing agency with an unparalleled commitment to creating thought-provoking strategies and delivering high-impact results. Our expertise in generating demand for businesses as well as nonprofits makes us the go-to source for stand-out campaigns that drive conversion and...
At Advertia Digital, we're committed to delivering powerful, effective and memorable branding solutions that create a lasting impact all around the world. Our talented team brings their creative expertise to every project they work on, connecting brands with customers in meaningful ways...
The Perfect Balance Of Boutique Styling And Big Shop Convenience
The Perfect Balance Of Boutique Styling And Big Shop Convenience
Bear in the Hall is a global powerhouse, offering award-winning creative solutions and strategic services to businesses of all sizes.
Our producers, account managers and strategists come together with one mission: to help brands make culture their own.
From startups to Fortune 500s, we'll pounce on...
At our full-service digital agency, Startup Masters drives growth for businesses all over the world with powerful performance marketing solutions. Our expertise transforms digital opportunities into meaningful results that you can measure and maximize...
At RSO Consulting, we are passionate about helping businesses of all shapes and sizes reach their ambitions in the digital world. Our team specializes in providing cutting-edge data-driven solutions such as search engine optimization (SEO), paid search management, social media optimization, and web analytics...
NexLaunch is your Fractional Marketing Teamdelivering branding, social, SEO, paid traffic & live production. With 20+ years of expertise, we help brands launch, scale, and grow through done-for-you strategies that simplify success...
Utilizing Social 101's expertise in digital marketing, businesses can take their online presence to the next level and make sure they're getting a great return on investment. With an impressive track record of working with over 150 companies every month as well as developing successful campaigns for them...
AdX is a cutting-edge digital marketing agency that has an impressive portfolio of over $250,000 in ad experience and its reach spans across 30+ countries around the world. With AdX at your service, you can make a global impact!...
InterActive Circle is a dynamic digital marketing agency that will take your business to the next level. Our unique approach combines web development, SEO optimization, social media campaigning and PPC strategies – all working in tandem towards strengthening your online presence and achieving tangible...
Founded in 2009, Tack Media is a digital agency with an impressive portfolio of clients ranging from enterprise organizations to ambitious startups. From our West Coast home base in Los Angeles, we have expanded across the United States and remain committed to learning more and growing even bigger. With this...
Responsify helps brands grow through organic content marketing that brings in website visitors, and turns them into leads and customers. Our production services are dedicated to accelerating innovative businesses for maximum success!...
Dreamscape Marketing is a full-service digital marketing agency that provides a wide range of services including social media management, website development, lead generation and more!...
Since 1998, Envisager Studio has been designing a future of limitless possibility. With clients around the world, our passionate team utilizes their superior skills to produce websites with technical precision and user-friendly function. We strive to make sure that each project is met with attentive listening...
Execution. Performance. Results | Award-Winning Digital Marketing Agency
Execution. Performance. Results | Award-Winning Digital Marketing Agency
Multi-award-winning digital marketing agency. We create commercially-focused digital marketing campaigns designed to help you reach your KPIs and maximise ROI...
AAM Consultants is a leading provider of digital solutions, offering high-quality web development, graphic design, and SEO services at competitive prices. Our experienced team harnesses its expertise to provide exceptional customer results worldwide – all backed by our 100% customer satisfaction guarantee!...
Mindshape is revolutionizing the branding landscape with cutting-edge solutions that foster change and drive results. Empowered by two decades of experience, our team crafts immersive brand experiences to make a powerful connection between global brands and their audiences. Let us show you why Mindshape can...
At Opace Digital Marketing, we provide our clients with customsied digital marketing solutions that blend web design and SEO. Leveraging the latest platforms, such as WordPress, Magento and Joomla, we strive to develop innovative strategies and solutions for businesses in Birmingham and the UK...
Sophie Candau Communication Agency is a French-based firm that can develop the perfect communication strategy for your business. Our network of partners and unparalleled expertise give you access to whatever it takes to make sure your project exceeds expectations...
Contentworks provides razor-sharp content marketing strategies for businesses in the finance and tech industries. Our team delivers regulation-compliant services such as technical analysis, intelligence reports, press releases and whitepapers to banks, forex brokers and fintech alike. We also have experience...
With over a decade of experience, WEBii is the premier provider of all website services. From custom web design and development to SEO solutions and hosting, their team has your small-to-mid-size business or non-profit covered at every step!...
With the belief that talent and passion combined can create something unique, Pan Up Productions is an all-encompassing creative production company. Our seasoned directors have worked in film sets worldwide and in agencies across NYC, Austin & LA. Whether it's print, digital or broadcast media - we handle...
MediaSource is revolutionizing the public relations industry with its unique approach to brand journalism. By acting as "brand journalists," we craft compelling stories that drive engagement and ensure client partners get seen by their target audience. Talk to us today and experience our effective...
Brand and marketing leaders face tremendous challenges - but with the right agency partner, they can blaze a path to growth for their business. Our unique approach can help them reach another level of success in no time!...
With user-centricity at the core of our processes, we design and execute creative marketing strategies to help your business flourish. Our inventive brand advertising campaigns span multiple channels allowing you an effective way to get noticed!...
7 Frequently Asked Questions About Content Marketing Agencies
What do content marketing companies do?
Content marketing companies create and distribute digital content intended to inform, attract, engage, retain, and inspire action across target audiences. The main goal of their produced work is to drive greater brand awareness, boost organic traffic and SEO rankings, and guide prospects through the buyer's journey to ultimately increase leads and sales.
What services do they provide?
Key services provided by content marketing agencies include:
Content strategy development: Curating bespoke plans to align content with business objectives, ideal customer profile (ICP) intent, and industry trends.
SEO copywriting and keyword research: Optimizing content to rank higher in search engine result pages (SERPs) and improve visibility to potential customers.
Editorial management and publishing: Sourcing writers, editing content, managing content calendars, and handling the publishing process.
Distribution and promotion: Making sure the content reaches the target audience through social media, email campaigns, and paid advertising.
Performance analysis: Monitoring how content performs and tracking traffic, engagement, and conversion rate metrics to refine strategies.
How much does a content marketing company cost to hire?
Across the US, a content marketing company usually charges between $100 to $500 per 1000-word post.For social media content, the price usually goes between $50 and $150 per post.
The final price can vary based on a combination of factors:
Length and topic complexity: Shorter, simpler posts cost less compared to in-depth, longer articles.
Expertise: Posts requiring niche knowledge or specific writing style entail higher fees.
SEO adjustments: Extending the service with SEO services like keyword research and integration can also raise the price.
Additional services: Content promotion, social media sharing, and visual add-ons count as an addition to the base fee.
How long do different content pieces take to write?
Short, standard articles can take an experienced writer 1 to 3 hours to write, while research-heavy pieces may require over 10 hours. Same as with pricing, the topic complexity and research requirements affect the writing time as well.
In general, seasoned writers can produce 500 words in 30 to 60 minutes, while for the same work, a beginner might need 2 to 3 hours or more.
Here are some average time estimates by content type:
Social media posts/short content (75 to 300 words): 30 minutes to an hour
Standard blog post/article (500 to 1000 words): 1 to 3 hours (assuming moderate research)
1,500-word piece: 3 to 6 hours, depending on depth
Long-form, 2,000-word content piece: 6 to 10+ hours
Technical content piece: Up to 10 hours per 500 words, given the need for extensive research and citations
Full website content coverage (20 pages): 11 to 40 days, depending on the complexity of the brand voice and required research
What types of businesses benefit most from working with a content marketing agency?
Small businesses, startups, expanding brands, and companies looking to set or correct a brand image benefit the most from a content marketing collaboration.
Businesses starting from the ground up benefit a lot from a content marketing agency as it maps out a clear strategy and builds an audience from day one. Companies dealing with a bad reputation or a complex rebranding phase also see considerable returns, as a good agency can use honest storytelling to fix misconceptions and win back trust.
At the same time, if a brand is entering a new market or launching a unique product line, specialized content helps them spread the message more easily by producing pieces in the local language.
How long does it take to see results from content marketing services?
Content marketing follows a more extended trajectory as it takes time for search engines to recognize and rank the content. As the content library expands and gains credibility, brands start to see incremental growth in 3 to 6 months.
The same goes for social media: as content compounds and reaches more people, the organic traffic gets steadier and lead generation efforts start gaining more traction.
How is content marketing different than SEO?
Content marketing is the substance, i.e., the strategy of creating value to build a relationship with the intended audience. SEO is the visibility or the technical process of making that value discoverable by search engines.
Essentially, they are two sides of the same coin: SEO makes demands (keywords, structure), and content marketing fulfills them.
Across both practices, quality comes first. Namely, if the piece is optimized for a search engine but fails against the intent of the reader, the content will eventually lose its rank because it lacks topical authority.
Proposals