The Original Sony PlayStation Logo (1994–2009)
PlayStation 1, alongside its competitors – primarily Sega Saturn and Nintendo 64, belongs to the fifth generation of console gaming. What’s important to understand is that this generation was the first to radically switch to three-dimensional graphics.
With this in mind, Sony needed a logo to push that feature to the forefront of all its operations. And what better way to send a message than with a logo you will see whenever you enter a game?
The original PlayStation logo was designed by Manabu Sakamoto, who’s also credited with the typeface for the company’s watermark for all PlayStation products. The logo features two capital letters, a “P” and an “S,” meant to represent PlayStation.
But what made it so charming and famous (so much so that many startup branding agencies try to emulate it) was how these letters were placed. The 3D design can be interpreted in many ways. You could say that the vertical P is “standing” on the horizontal, serpentine-shaped S or that the S is a shadow of the P.
Aside from the positioning, the color choice also did its magic. The bright red P is accompanied by the yellow start of the S that turns green and ends in blue. There’s nothing like bright red to capture anyone’s attention. The color frequently associated with passion and action goes well with yellow, which conveys fun and energy.
Red and yellow are warm, whereas green and blue are cool colors, making up a rainbow-colored puzzle or a path that resembles a map or terrain you’d commonly find in your gaming conquests. As it reflects the first PlayStation, the original logo is one of the best colorful designs in gaming history.
The aesthetics struck a chord with the public as they were a great visual representation of the 90s fashion, and the logo became an instant hit that’s still cherished today.