What Makes Digital Marketing Agencies In Minneapolis Unique?

Digital marketing agencies in Minneapolis offer standard digital marketing services. However, unlike their peers across the U.S., they stand out for the following facts:

Fact #1: Minneapolis Is A Rising Tech Hub

According to CustomerThink:

“Living the dream of working in Silicon Valley is not possible for everyone, but for the passionate and energetic tech experts; the tech world doesn’t end with Silicon Valley. There are plenty of other cities that are thriving as tech hubs with plenty of startup tech companies and best universities that offer innumerable opportunities to all tech geeks.”

Minneapolis is one of them.

It ranks among the 15 best cities for startups mostly for the abundance of:

  • Business resources
  • Skilled talent
  • Funding

However, it is also an attractive place for many big companies like:

  • Siemens
  • IBM
  • Deloitte
  • KPMG

When compared to other tech hubs like Boston and San Francisco, the city has a lower cost of living which is only 5% higher than the US average.

In fact, Minneapolis tech workers earn a median wage of $84,864 which is 66%
higher than the median metro tech wage.

These are just a few of the reasons why Forbes ranks Minneapolis among the top 35 places in the US for business and careers.

This indicates that the city drives tech talent but also top-notch digital marketers from across the nation.

Fact #2: Minneapolis Has An Outstanding Art Scene

With a total economic impact of $1,196,851,482, Minnesota is the epicenter of arts and culture in the midwest.

The city boasts a large creative community and it is home to 108,755 artists and creative workers and many world-class museums, galleries, filmmaking groups, ballet, dance and folk dance companies.

Locals and visitors have the chance to take part in breathtaking Broadway shows, murals and incredible art fairs.

Being exposed to such a huge art and culture scene, digital marketing agencies in Minneapolis are notorious for their creativity.

Fact #3: Minneapolis Is Home To A Number Of Growing Industries

According to Forbes, the key industries that drive Minneapolis’ economy are:

  • Technology
  • Financial services
  • Retail
  • Biomedicine

Those digital marketing agencies operating under Minnesota’s sky, tend to naturally acquire experience in these leading sectors by serving local clients and businesses.

This gives them an edge over their competitors because they have unique insights at hand that they leverage to create data-driven strategies and deliver successful projects.

downtown Minneapolis
Minneapolis boasts a large creative community 

What Services Can You Outsource To A Digital Marketing Agency In Minneapolis?

Digital marketing agencies in Minneapolis help businesses cut through the noise, increase visibility and customer engagement across various online platforms.

Their services include, but are not limited to:

  • Internet marketing and advertising
    • Native advertising
    • Paid search
    • Paid media
    • Retargeting and remarketing
    • Pay-per-click advertising
    • And more
  • Search engine optimization (SEO)
    • Technical SEO
    • On-page SEO
    • Off-page SEO
  • Content marketing and social media marketing
    • User-generated content campaigns
    • Blog posts
    • Articles
    • Brand videos
    • Webinars
    • Infographics
    • Social media posts and content
    • Digital newsletters
    • Whitepapers
    • And more
  • Design and development
    • Websites
    • Mobile applications
  • Inbound marketing
  • Email marketing services
  • Marketing automation
  • Conversion rate optimization
  • Data and analytics
  • Affiliate marketing
  • Digital public relations
  • And more

How Much Do Digital Marketing Agencies In Minneapolis Charge For Their Projects?

Outsourcing your project to a digital marketing agency in Minneapolis may cost you about $50 and $150 per hour.

That is for the estimated hourly fee which depends on:

  • Company stature and team size
  • Type of services needed
  • Project scope, complexity and deadline

A project-based fee is another possible alternative in which case you will pay a fixed price for specific services like:

  • Social media marketing ($250-$10,000/month)
  • Email marketing ($300-$5,000/month)
  • Web design ($2,500-$100,000)

If a digital marketing agency in Minneapolis offers you a result-based fee, then you will issue the billing based on their performance or the results they deliver.

These results mainly depend on your business needs and may include:

  • Brand awareness
  • More social media followers
  • Higher conversions
  • Increased SERP rankings
  • Higher web traffic
  • And more
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Why Should You Hire A Digital Marketing Company In Minneapolis?

These are the key reasons why you should partner with a digital marketing agency in Minneapolis:

  • Enjoy high-quality services: Minneapolis is a rising tech hub. Thanks to the city’s lower cost of living, skilled talent and access to business resources, the city is like a magnet for startups but also notable brands like Siemens and Deloitte. However, the great conditions for career development also make the city enticing for some of the finest experts in the nation. For you, this would mean access to top-notch professionals who offer high-quality services and can execute your project effectively and efficiently.
  • Take advantage of their creativity: Digital marketing agencies in Minneapolis operate in a big arts and cultural center. As the home of many festivals, events and art institutions, they are exposed to a lively community which makes them more creative and innovative.
  • Reach your local audience successfully: Unlike all other similar companies around the US, digital marketing agencies in Minneapolis have a deep understanding of the major industries in the city, the local market, audience and competitive landscape. This indicates that they are the best positioned to help you reach your local audience and turn it into paying clients.

How To Choose The Best Digital Marketing Agency In Minneapolis

Choosing the best digital marketing agency in Minneapolis for your business needs may be a tricky process. However, taking these steps can make your search for the best candidate easier and quicker:

  • Identify their core area of expertise: Digital marketing agencies in Minneapolis come in different shapes and sizes. While some of them may offer a full scope of online marketing services, others may focus on specific areas like email marketing, web design or lead generation. Understanding your needs and business objectives will be helpful in hiring a partner that has the relevant experience to execute your project.
  • Explore their portfolios: Professional companies should be proud of the work they have done and showcase it in their portfolios. They shouldn't be afraid to highlight their strengths and weaknesses and the type of results they’ve delivered. Going through their past work you will get valuable info on their project experience and the quality of work they can produce.
  • Learn who will work on your project: The most important resources of each online marketing company are its people. Having said that, it is important to find out which experts will work on your project, what their roles will be and what level of experience they have. Asking these questions, you will ensure the experts who are allocated to work on your project have the right skill set and relevant experience.
  • Look for credentials: Certifications, awards and other forms of credentials are valuable proof of each company’s existence. These will speak volumes about how recognized they are, demonstrating their capabilities and qualities. While these should not be a key determining factor that will influence your decision, they can indicate that these companies are capable of delivering successful projects.
  • Ask about their tools and processes: Online marketing is an ever-growing field. The best practices that work today may be irrelevant tomorrow. This is why the digital marketing agency in Minneapolis you hire should be always up-to-date with the latest trends. Additionally, it should also invest in the latest tools for keyword research, marketing automation, social media management and other processes that will make their job easier and contribute to project success.

10 Questions To Ask A Digital Marketing Company In Minneapolis Before Hiring Them

  1. What role does market research play in your strategic process and what kind of info will you collect?
  2. Have you collaborated with clients in the same or similar sector? What results have you helped them achieve?
  3. What types of marketing tools do you use?
  4. How closely will you work with my team?
  5. Which team members will you allocate to work on our project and how experienced they are?
  6. What will you need from me? What kind of involvement should I expect?
  7. How will you measure the success of your campaigns? What metrics will you focus on?
  8. How often will I receive reports on campaign performance?
  9. How will you handle information sharing? What communication tools will we use?
  10. Are my expectations realistic? 
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Takeaways On Digital Marketing Agencies In Minneapolis

Digital marketing agencies in Minneapolis offer standard online marketing services. They may be the best positioned to execute your upcoming project because they:

  • Offer high-quality services
  • Are notorious for their creativity
  • Have local market know-how

In general, they price their projects based on hourly rates. So, they may charge you about $50-$150 per hour.

To choose the best digital marketing agency in Minneapolis, take the following steps:

  • Identify their core area of expertise
  • Explore their portfolios
  • Learn who will work on your project
  • Look for credentials
  • Ask about their tools and processes

Best of luck!

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