The packaging features the brand logo at the top of the label on the lighter background. The new logo is the brand name, a flower shape, and information about the brand including the tagline, all contained inside an emblem. The logo is scalable, unique, and aesthetically designed. The second part of the label features information about the product, including the name, key ingredient used, and the type of skincare. The font is black, well-spaced and easy to read. Information is provided in a neat and uncluttered manner, ensuring that the design remains fresh.
The background of each label also has an illustration of a plant part: a leaf, a flower, or a stem. Again, this is indicative of the brand’s identity. While all the labels for each product are different, they are united by similar color themes as well as the branding.