The black and white photography creates a luxurious and progressive identity with a rebellious edge that showcases the signature style of Tilly Sevaas.
Pictures of models whom are radiant with Tilly Sevaas style are slipped the small and compact product boxes. They inspire customers with new and refreshing ways to wear their new jewelry.
The best packaging designs stand out. They are simple. They trigger emotional engagement. They are long term. Customers can find them on the shelves five years later through instant recognition. They create an attraction that turns their design from unfamiliar to iconic.
Tilly chose Bond Agency to create a packaging design that encapsulated the brand spirit.
Bond formulated a brand-new packaging solution. Bold naming is exhibited from the business cards to the jewelry boxes. The font is thick and in capital letters. The white pops out from the elegant grey background. It is simple and memorable.
Tilly Sveas is not just custom based jewelry. It is a luxurious and progressive signature style that lets customers express themselves and be unique, in a way that only the mind of Tilly Sveas could enable.
The packaging simplifies the brand to showcase silver and gold colors and beautiful photography.
Luscious wording transitions to the website with phrases like “sophisti-grunge charm”, “androgynous allure” and “rock chick petulance” to tells the user what wearing Tilly Sveaas represents.
Pictures, however, are worth a thousand words.
The package design created by the bond agency did more than gift Tilly Sevaas with a brand new bold identity.
It created an icon. The packaging messaging is clear: This is the style of Tilly Sveas.
Tilly Sevaas is a London based designer of custom, unique, and glimmering silver and gold charm jewelry. Tilly has spent the better part of a decade scourging the earth to form lifelong relationships with the finest silver suppliers in south-east Asia and Europe.
Signature Tilly Sevaas charms feature delicate, resilient wings and compasses. When combined, they represent guardian angels watching over the wearer as they continue partaking in their adventurous search for fulfillment and positive forward march toward personal growth.
Tilly Sevaas is an elegant packaging design in the E-commerce & Retail, Fashion & Beauty and Luxury industries.
