Public Relations Review from Anonymous

5W has been such an asset to the growth of our brand over the years. They are responsive, sharp, and always on the mark when dealing with our franchises and the media around Camp Bow Wow. Franchise sales, unit revenue, brand recognition and franchise relations have all been influenced by our team there. They have been a huge part of our tremendous growth and we consider them part of the Camp Wow Wow family.

Public Relations Review from Anonymous

5WPR has been an incredible partner for Newport Healthcare for many years and continues to exceed our expectations. Their media expertise is outstanding, and the team does an exemplary job understanding the intricacies and sensitivities of our field while helping us succeed in our mission to raise awareness and decrease the stigma of mental health issues.

Public Relations Review from Anonymous

As a national wholesale distributor for a pharmaceutical skin care line, we focus largely on B2B lead nurturing and must rely primarily on the 5WPR team to support our consumer outreach.  We have been clients of 5WPR for just over a year and the team has secured nearly 3 billion impressions.  The publications include national books such as Vogue, NewBeauty, Elle, StyleCaster, Well + Good, Who What Wear, Harper's Bazaar, InStyle, and many more. One of our main goals was also to secure coverage in regional publications and media to help support our medspa clients.  5WPR aligned with our strategy and has secured a multitude of smaller market publications and broadcast segments which has helped increase exposure for our amazing medspa practices and lifted product and treatment sales. 5WPR is extremely proactive in seeking out influencers that are a fit for our skin care brand and technology.  When Hailey Bieber touted one of our products in a social post, 5WPR was swift at media hijacking, leveraging on the publicity and securing millions more impressions. The 5WPR team also keeps our brand in the hands of many editors with industry-relevant and thought-provoking story coverage.  Our award submissions are carefully considered and submitted on our behalf. We very much appreciate the training and education that the 5WPR team has committed to as our brand has a lot of science and technology.  The team has adopted our philosophy on education and continues to learn and harness ingredient and skin science to present our brand to the media. We feel that the 5WPR team is an extension of our staff family.  We feel supported and very comfortable reaching out with our needs anytime.  5WPR listens to our ideas and collaborates to institute strategies that hit measurable goals.

Concetta Urgese Marketing Manager at Nui Care GmbH

5.0 ★

Advertising Review from Concetta Urgese

We were satisfied with the work delivered by Replug and were able to establish a strong business relationship with them.

Manuel Mainetti Cmo at PhotoSì

5.0 ★

App Marketing Review from Manuel Mainetti

With over 5 million users all over Europe, PhotoSì is the number 1 mobile app in Italy for printing photos, photobooks, and other photographic products, and one of the top choices among users in other European countries. Like many market leaders, we faced a well-known challenge when thinking to scale effectively beyond the duopoly, Google and Facebook. Looking for ways to reinforce even further our branding in Italy and strengthen our positioning in Europe, we approached REPLUG with precise challenges: 1. What acquisition channels should they use to reach their existing audience beyond what the duopoly offered? 2. How could we keep the cost of acquisitions under control without eroding the bottom line? 3. How long would it take for us to effectively scale those new channels? 4. Was there a hidden opportunity in promoting our services to a whole new target audience? After conducting an audit of our current activities, REPLUG presented us with solutions that focused on: CONTENT INFLUENCERS STRATEGY: Identifying TikTok as a potential game-changer, REPLUG's marketing team curated a list of content creators to generate user-generated content. This content was then promoted both from PhotoSì and the influencers' accounts (Spark Ads) CREATIVES & COMMUNICATION A/B TESTING: Their Paid Performance Marketing team created and tested various video content formats iteratively. These tests included combinations of voice-overs, text, CTAs, and music, all aimed at optimizing the Cost-per-Acquisition. SCALING BUDGET WITHOUT INCREASING THE CPA: REPLUG's approach to paid performance marketing involved continuous refinement of targeting, audiences, creative assets, and content. This allowed us to scale the budget spent to six figures a month on TikTok while maintaining a consistent CPA. The final results were amazing: 53.9% DECREASE IN CPA 1170% INCREASE IN ROI 363% INCREASE IN REACH Thanks REPLUG :)

Digital Marketing Review from Anonymous

REPLUG worked with us on digital marketing for our dating app, creating a tailored creative strategy and campaign setup to accelerate user acquisition. In just a short time, they helped us grow from zero users to over 20,000. Their campaigns cut our female CPA by more than half (62%) and lowered overall CPA by 50%, while registrations jumped by 213%. The team was easy to work with, we communicated daily on Slack and tracked progress in Trello, and they consistently delivered beyond expectations.