Are you looking to recruit a competent dental marketing company to design and grow your brand, develop a website tailored to the dental market, or improve your online presence? In our rankings list, you can find the top dental marketing agencies for your unique project sorted by portfolio quality, cost of services, satisfied clients, industry reputation, and more.
We have carefully assessed the dental market expertise, team structure, industry diversity, portfolios, client testimonials, pricing plans, and relevant awards of over 450 dental marketing agencies. Learn more about our ranking criteria and how we identify the top players in the dental marketing industry below.
The Number 1. Dental Marketing Company as Selected by DesignRush Is...
Notable clients: Aesthetica Contemporary Dentistry, Karmazin Dental, Dr. Maggie Law, Law Orthodontics, AADOM
With 25 years of experience developing marketing strategies for dental practitioners, Roadside Dental Marketing provides expert services tailored to this market. Several of the company’s team members come from the dental industry and have in-depth expertise of this market.
Roadside Dental Marketing offers Search Engine Optimization (SEO), local SEO, content marketing, reviews and reputation management, social media, custom videos, branding and logo design, pay-per-click advertising, and Facebook ads. The agency provides its clients with video training and scripts to help them get the best of their online marketing presence.
Aesthetica Contemporary Dentistry wanted a website that showcased its expertise in the latest technologies, so it purchased the Ultimate Website Package from Roadside Dental Marketing. This package included customized user interface elements and color schemes, moving icons and custom animations, as well as a dedicated photo shoot of the client’s office.
The new website had 1,100+ mobile and 6,700+ page views, and Aesthetica Contemporary Dentistry gained 80+ new patients in one month.
Notable clients: Atlanta Dental Spa, The Winning Smile Group, Union Dental Center, Spodak Dental Group
:Delmain is a dental marketing firm that specializes in high-performance SEO, Google Ads, Facebook Ads strategies, as well as modern website designs and branding. The agency takes on a personalized approach, working with only one dentist in each city.
Clients can choose from three dental marketing plans: nurture, growth, and accelerator. :Delmain relies heavily on software and technology solutions for keeping client practices competitive, such as online booking and paperless forms.
Dr. Clint Martin from Brimfield Family Dentistry faced financial challenges during the global pandemic in 2020. He needed a marketing strategy that would ensure enough patients to keep the business afloat. :Delmain created a modern dental website with new branding, applied SEO strategies to improve online visibility, ran Google Ads campaigns, and used software for reputation management to analyze and manage online reviews.
In the initial 6 months, the practice saw 10-15 new patients a day. Google Ads campaigns had a 271% increase in revenue and cost per qualified lead dropped down to $28 compared to the competitor average of $76. With such rapid patient growth, the practice was able to grow and hire additional staff and a new associate doctor.
Best for: Dental procedure presentations and videos
Average hourly rate: $25
Minimum budget: Under $1,000
Founded: 1999
Location: Murrieta, CA
Notable clients: Chesterbrook Dental, Lawton Cosmetic Dentistry, Urbandale Family Dentistry, Alpine Dental Center
A dental marketing firm with a 25-year long tradition, ProSites offers expert services for dentists and dental practices. The portfolio of its marketing services includes Facebook ads for dentists, PPC, local services ads, reputation marketing, video marketing, SEO, link strategies, and social media management.
ProSites boasts its unique patient presentation called ShowCase that helps dental practitioners explain treatment plans, risks, timing of services, and costs to their patients. ShowCase includes an interactive slideshow and over 50 short videos about various dental procedures.
Aesthetic Dentistry of Scottsdale needed to reach a very specific target audience for neuromuscular dentistry services. ProSites provided search engine optimization (SEO) and social media management services to help the client rank high for its services in the local area.
After the online campaign and SEO improvements, Aesthetic Dentistry of Scottsdale got 379 new leads in one month at an average cost of $13 per lead. The return on investment grew to 1,436% and the client now ranks first for key terms like "neuromuscular dentistry in Scottsdale" on Google search.
Notable clients: Rice Dentistry, Rochester Advanced Dentistry, Country Club Dentistry, Brilliant Dentistry
Pro Impressions Marketing offers specialized services for temporomandibular joint disorders (TMJ) dentists, sleep dentists, and cosmetic dentists. This dental marketing firm provides services like website design, social media management, SEO, online advertising, and content marketing.
One of the company’s strong suits is dental reputation management: reviewing online listings and reviews and managing any kind of negative content to aid credibility.
Rochester Advanced Dentistry had a list of objectives for its dental marketing campaign: increase website traffic and new patient volume, boost organic rankings on search engines, modernize the brand to make it future-proof, and adopt a patient-centric approach to website design and content creation.
Pro Impressions Marketing performed online reputation management, dental SEO, website design and copywriting to help the client reach its goals. Since partnering with the marketing agency, Rochester Advanced Dentistry increased local website traffic by 356%, boosted the ranking of organic keywords by 258%, and elevated website conversions by 46%.
Notable clients: Scripps Center for Dental Care, Innovative Dental, Smile for Life Dental, New England Dental Group
A modern ad agency for healthcare, Rosemont Media provides design, SEO, paid ads, social media, and consulting services for dentists, orthodontists, periodontists, prosthodontists, and other dental specialists.
The company specializes in dental SEO strategies that blend technical expertise with a deep understanding of the dental industry, including local SEO and link building. Rosemont Media optimizes both on-site and off-site SEO elements, helping its clients achieve online visibility and engage their target audience.
Dr. Lorri Cobbins hired Rosemont Media to help her build a website that would showcase her work and help attract new patients. She also needed SEO services to get high visibility for relevant keywords in Google search.
The dental marketing firm has been working with Dr. Cobbins for several years now, managing and improving her website to stay relevant and optimized for user engagement. The client consistently ranks first in organic Google placement and is very satisfied with the results.
Notable clients: Portmore Dental, The White Bridge Clinic, Park Dental Care, City Dental Clinic
Dental Design Marketing has been providing branding, web design, print design, photo/video, copywriting, dental SEO, and online marketing services for 24 years. Its team members are marketing experts with certifications from Google AdWords and The Chartered Institute of Marketing.
The agency offers three custom dental marketing packages developed based on experience with their clients. Dental Design Marketing ensures online success in five key areas: SEO, reporting, website updates, secure hosting, and technical support.
The agency’s existing client, Diamond House Dental Practice, got an opportunity to expand with a new private practice. They asked Dental Design Marketing to help come up with the practice name, branding, new website, and supporting marketing activities.
The new name, The White Bridge Clinic, was based on a local landmark and helped build a distinct brand. The new website offered a 360-degree tour of the office and was optimized for SEO. As a result, 61% of traffic came through organic search, the website ranked for 22 top position keyword searches, and the client got 50+ Invisalign PPC inquiries in under 6 months.
Notable clients: Arnold Dental, 5 Star Dental Group, Lake Travis Orthodontics, Cheek Dental
A dental marketing company that has been delivering successful dental campaigns for 14 years, Infinity Dental Web specializes in mobile dental websites, local search, and pay-per-click advertising.
Infinity Dental Web has a proprietary app developed to help clients book virtual consults. Thanks to this app, the clients can reduce virtual consult costs from $249-$399 to $27 per month. The app is specifically geared for cosmetic dentistry consultations and is 100% HIPAA compliant.
Arnold Dental has a focus on a specific audience: the clinic does not do complete dentures on a patient unless they are implant-retained. This required a specific approach and a client-tailored dental marketing strategy.
Infinity Dental Web has managed to increase website traffic by over four times and increase its Google rankings for "Lexington cosmetic dentist" improved from the middle of page 3 to number 3 on page 1. The website is bringing 20 high-quality new patients per month.
Notable clients: Columbus Dental Solutions, Bethea Family Dentistry, Jones Creek Family Dentistry, McKinley Crossing Dental
Practice Cafe is a dental marketing agency with a strong expertise in branding, including dental practice brand development, brand naming, logo design, stationery, and banners. The agency also offers supporting marketing services such as dental websites, dental SEO, Google Ads, Facebook ads, reputation management, social media, and practice videos.
A unique service offered by Practice Cafe is dental demographic reports: data analytics that help dentists open their practices in the best physical location where they can attract the most clients.
Columbus Dental Solutions needed a complete dental marketing package for its website that had a low search conversion rate, high cost per acquisition, and few patients coming from digital channels. Practice Cafe launched a new website in August 2020, increasing search conversion rate by 193%, lowering cost per acquisition from $645 to $232, and increasing the number of patients coming from the website 2.5 times.
Wonderist Agency offers client-tailored dental marketing services including branding, SEO, website development, Ad Words, photo and video, social media, and design.
The agency is committed to delivering data-driven results and tailored designs, with a focus on replacing stock images with real photos, which can increase conversions up to 161% based on its clients' data. Wonderist believes in three pillars of dental marketing: authentic content, SEO optimization, and call-to-actions that get patients to convert.
Dr. Sarah Blair from Third Coast Family Dental hired Wonderist to help develop her marketing from scratch. The agency selected a name, developed a branding strategy, and built a custom website.
After the new website launch, Third Coast Family Dental grew from having 300 active patients to over 1,500.
Notable clients: Castle Rock Dental Health, H&L Dentistry, M&M Dental, Washington Center For Cosmetic & Family Dentistry
With 23 years of experience in dental marketing, KickStart Dental Marketing is an expert in building brands and dental websites and optimization. Some of the services the agency provides include branding and practice naming, website design, dental SEO, Google Ads, customer relationship management (CRM) and marketing funnels, social media, graphic design, photo and video services.
KickStart Dental Marketing is a fully HIPAA compliant marketing agency.
A medical practice started collaboration with KickStart Dental Marketing in November 2017 and has been working with them ever since. The dental marketing agency launched a set of digital marketing campaigns to help attract new patients.
After 15 months, the total number of patients grew from 148 to 374. The practice was able to expand their business due to increased workload and add two full-time associates.
To select the top dental marketing firms in 2024, we reviewed their testimonials, case studies, industry reputation, team expertise, client roster, and executive management. Our team of agency experts developed a scoring system to measure their overall performance based on several important factors:
Reviews: Quality of work, client satisfaction, and level of trustworthiness
Portfolio: Tangible examples of an agency's track record
Awards and press: Industry reputation and innovation
Team bios: The agency’s qualifications and team dynamics
Top services: Core competencies and areas of expertise
10 Most Popular Dental Marketing Companies Compared
Agency name
Location
Hourly rate
Size
Best for
Roadside Dental Marketing
Marysville, WA
$125
Under 49
Overall
:Delmain
Portland, OR
Inquire
Under 49
Dental software for patient reviews
Roadside Dental Marketing
Murrieta, CA
$25
100 - 249
Dental procedure presentations and videos
Pro Impressions Marketing
Ten Sleep, WY
$150
Under 49
Dental reputation management
Rosemond Media
San Diego, CA
$150
50 - 99
Organic dental SEO
Dental Design Marketing
Poole, United Kingdom
$50
Under 49
Dental branding
Infinity Dental Web
Mesa, AZ
Inquire
Under 49
Virtual consult app
Practice Cafe
Austin, TX
Inquire
Under 49
Patient acquisition rate decrease
Wonderist Agency
San Diego, CA
$150
50 - 99
Dental websites
KickStart Dental Marketing
Denver, CO
$100
Under 49
Digital marketing campaigns
Best Dental Marketing Agencies
569 Companies-Rankings updated: September 04, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
Overdrive Digital Marketing is an award winning agency that specializes in web design, SEO, and Google Ads. Overdrive's offers free websites to clients that sign up for monthly SEO services...
Delogo Studio is a creative digital agency that designs and develops impactful brand experiences. Their team combines expertise in logo design, branding, web design & development, SEO, digital marketing, and 2D/3D animations. They focus on creating strategies that both reflect a clients vision and deliver...
Locally owned. Community Driven. Results that Matter.
Hometown Beat isn't just another marketing agency we're your neighbors. Family-owned and proudly rooted in West Georgia, we know what it takes to help small and medium-sized businesses cut through the noise without breaking the bank. We don't waste time with fluff or gimmicks just smart, straightforward...
At Clicksmith, we craft sharp, strategic websites and marketing systems that actually move the needle. As a boutique digital agency, we solve real business problems with custom-built solutions not just pretty websites (though yeah, we make those too)...
RankUp is a results-driven digital marketing agency helping businesses grow through SEO, social media, and performance marketing. We craft tailored strategies that boost visibility, attract qualified leads, and turn clicks into long-term clients...
Based in Australia, PractiSmart team specializes in delivering end-to-end digital services that help businesses thrive online. Our expertise spans website design and development, SEO strategy, and custom-built applications that streamline operations and enhance customer engagement. Whether you're looking to...
Revolution Hub is a premier web design and digital marketing agency based in Auckland, offering expert web design services, eCommerce web design, seo services, and social media marketing services. We specialize in creating responsive, user-friendly websites that not only look stunning but also drive traffic...
Firm Focus Marketing is a results-driven digital marketing agency dedicated to helping businesses grow through smart, data-backed strategies. We specialize in SEO, content marketing, and lead-generation blogs that boost visibility, build authority, and drive consistent growth. By combining innovation with...
Choose Grow as your digital marketing agency in Tirana, Albania and amplify your online presence! We specialize in creating bespoke marketing strategies that will propel your business to new heights through our digital marketing solutions...
We provide digital marketing services across all industries with a focus on automotive and dental. At MOD Marketing, we help businesses cut through the noise with strategies built to drive real growth. From data-driven digital campaigns to creative content that connects, our team focuses on results that...
Boosting Your Online Presence with SEO, Local SEO & Strategic Web Design.
IT DEV is a results driven digital agency based in Athens, Greece. Since 2023, we specialize in SEO, Local SEO (Google Maps), Google Ads, and high-performance web development. We help small and medium-sized businesses across Greece improve their online visibility, generate more organic traffic, and attract...
At Bitzbrand, we help businesses grow online with Affordable Local SEO Services, Affordable Advertising Services, Affordable PPC Ads Services, and Affordable Facebook Ads Services. Our goal is to make digital marketing simple, cost-effective, and results-driven...
SEOelinks is a leading digital marketing agency specializing in high-quality, results-driven SEO services. We help businesses increase their online visibility through innovative strategies, targeted keyword research, and expert link-building solutions. Our team is dedicated to delivering measurable results...
The Top Notch Designs is the #1 agency for digital marketing and web solutions. With 10+ years of expertise, weve helped 2000+ clients grow. Start today...
We are a solutions focused, performance based digital agency in Brisbane. Were optimizing the way digital marketing is done for hundreds of businesses around Australia...
Ghiraldini Digital is the most affordable digital partner for small businesses and local businesses, with plans starting at R$199/month. We offer comprehensive solutions, from website creation and digital marketing to AI, all with the added benefit of extremely low prices and ongoing support. Our focus is to...
Transform your digital journey with the marketing solutions ClickBrainiacs has for you. We offer a wide range of services including SEO (from linkbuilding to technical recommendation), PPC advertising (Google and Social Media platforms), and Marketing consultancy, all aimed at driving your business success to...
We are Get Found a digital marketing agency based in Birmingham that focuses on building digital marketing campaigns that help you reach your target audience. Our range of digital marketing services, include: SEO, PPC, Social Media, and Digital PR. We work alongside you to help your business grow and reach...
CreateTheSite.com is a full-service web design and hosting agency in Gilbert, Arizona, helping small businesses build fast, secure, and high-converting websites. We specialize in custom WordPress design, managed hosting, and ongoing maintenanceall in one affordable monthly plan. From e-commerce to...
Include Work helps founders and teams save time and scale faster with expert Virtual Assistant and back-office support. With 100+ skilled VAs, we deliver reliable, high-quality solutions for admin, marketing, design, and research...
Fuel Your Brand With Ads, Designs & Animations That Convert
Social Dziner is a creative and performance-driven digital agency offering branding, graphic design, animation, and advertising services tailored for growing businesses. With a focus on visual excellence and results-oriented marketing, the agency blends creativity with strategy to help brands communicate more...
Fast, Accessible Wordpress & Woocommerce Built To Convert
Seganiko designs and optimizes WordPress & WooCommerce for SMBs and associations in France and Luxembourg. We ship fast, secure sites and stores that pass Core Web Vitals, meet WCAG accessibility and GDPR, and integrate with CRM/ERP stacks. Services include UX/UI, custom themes/plugins, measurable SEO...
SEOGorillas is a one-stop marketing agency, offering SEO, web development, branding, content, and digital strategies to drive growth and boost conversions...
Acetech Digital creates stunning websites and digital experiences that drive growth. From web design to SEO, branding, and marketing, we help businesses thrive online...
NetArabia is a global digital marketing agency providing comprehensive marketing and business solutions across Egypt, Saudi Arabia, and the UAE. Since its establishment, the agency has focused on helping businesses grow through strategic digital transformation, combining creativity, technology, and...
46% of all searches result in no click at all. That traffic to your website doesn't disappear, it gets rerouted. Are you there? At Market Boss, we make sure your brand is recommended as the BEST Answer...
More Visibility, More Inquiries, More Sales Volume
Netzbekannt is the first Google Ads, Bing Ads & SEO agency where the managing directors wrote and sang their own company song. But that's not all: The Netzbekannt song is also unparalleled in terms of catchiness, outfits, and exuberance...
Working Smarter So You Can Do More Of What You Love
SB Marketing & Consulting is a digital marketing agency specializing in website design, SEO, Meta Ads, and Google Business Properties. Expertise includes WordPress, eCommerce, SEO, Google Analytics, Event Photography, Website Audits, Content Management, and Social Media Management. David Abbott genuinely...
TopDogWeb, a digital website design and SEO agency based in the city of Bath, UK. Building websites for clients that not only look visually stunning, they are also built with the end user in mind...
Every marketing service we provide is backed by a money-back guarantee. Al ABBASI Results® is a performance-based digital marketing agency that specializes in lead generation and customer acquisition for local businesses across Egypt and the MENA region. The firm is distinguished by its results-driven...
We provide complete digital marketing solutions designed to help your business grow online. With a data-driven and result-focused approach, we ensure your brand achieves long-term visibility, credibility, and success in the digital world...
Takteek Agency is a growth-focused digital marketing and consulting firm dedicated to helping ambitious businesses achieve measurable success through strategy, analysis, and execution. Built on the belief that growth is intentional not accidental the agency combines market insights, data-driven decisions, and...
Our Flagship Systems are designed to propel your business forward by enhancing visibility and strategic decision-making. At Tajaret, we built two powerful systems. Together, our system transforms your business from invisible and uncertain into visible, trusted, and positioned for steady growth. The Growth...
Humanizit is a full-service marketing agency based in Munich that helps small businesses and freelancers grow their visibility, connect authentically with their target audience, and increase sales through strategic branding, social media management, content creation, web design, and tailored marketing...
This 'n That Digital builds high-performance websites, drives real search visibility with strategic SEO, and creates social media that actually sounds like you. We offer audits and clear, actionable plans so your website, content, and online presence work together to attract the right customers...
We Do replaces fragmented branding by taking total responsibility for your growth. We manage your complete design ecosystem, design, brand consistency, and print into one accountable hub...
Bohemic Labs is a growth marketing agency for businesses that dare to stand out. We blend SEO, Generative Engine Optimization (GEO), PPC, outreach, and web development into customized growth strategies for B2B and B2C clients across healthcare, tech, e-commerce, real estate, and manufacturing...
TechMalba is a global software and digital solutions company focused on helping businesses grow through innovative, results-driven technology. Based in Colombo, Sri Lanka, the company delivers a wide range of services including web and mobile development, UI/UX design, SEO, and digital marketing. Their goal...
Kingdom Vision is a digital agency specializing in web design, web development, and custom software solutions for businesses and startups. The company offers a range of services including mobile app development, CMS development, branding, and digital marketing to help clients build and grow their online...
L3ad Solutions is a digital marketing agency based in Titusville, Florida, focused on helping small businesses across the Space Coast get found online. We build custom websites, run local SEO campaigns, and manage Google Business Profiles so our clients show up when it matters. Our approach is simple: audit...
Spartan SEM is a specialized digital marketing agency based in South Carolina that focuses on helping healthcare providers grow their online visibility and attract more patients through strategic search marketing. The agency provides services such as SEO, PPC advertising, and website optimization designed...
SMBJugaad LLC is a technology and AI advisory firm helping small and mid-sized businesses implement practical automation, modern websites, and scalable digital systems. We work with organizations that lack in-house technical leadership and need a trusted partner to modernize operations. Our services include...
4P Wisdom is a professional digital marketing agency dedicated to helping businesses grow, increase visibility, and generate quality leads online. We offer expert services in SEO (Search Engine Optimization), Google Ads management, social media marketing, website design and development, and Google Business...
FocalFrog is a specialized SEO company that helps businesses increase their online visibility
FocalFrog is a specialized SEO company that helps businesses improve their search engine rankings and generate consistent organic traffic. The company focuses on technical SEO, on-page optimization, local SEO, and content strategies designed to increase online visibility and drive qualified leads. FocalFrog...
Pivo Web LLC brings deep strategic marketing leadership to Utah's local contractors and service-based businesses. We take a results-driven, highly structured approach to your growth, integrating SEO, custom WordPress design, targeted PPC, and Google Business Profile optimization...
AION Automations is a web design and AI automation agency for small and mid-sized businesses. We build custom websites optimized for conversions, set up WhatsApp AI chatbots for 24/7 customer service, and automate workflows to save time and increase revenue. From restaurants to real estate, dental clinics to...
Esencia Agency helps aesthetic clinics, med spas, and cosmetic practices across Colombia grow through strategic digital marketing. We manage Instagram, Facebook, Google Business Profile, Meta Ads, and WhatsApp conversion flows to generate qualified patient consultations. Our bilingual team works 100% remotely...
A dental marketing company specializes in providing marketing services for dental practices and clinics. This typically involves defining the right audience, creating a strategy, raising brand awareness, and promoting the client's dental services. The most common dental marketing methods include SEO, paid marketing, content marketing, and email marketing.
As of 2022, the global dental market is valued at $34 million and estimated to reach over $55 million by 2031. Because of this huge market, many marketing companies now focus on this niche and develop specialized dental marketing services packages.
What do dental marketing agencies do?
Dental marketing agencies create, run, and optimize marketing campaigns across different offline and online channels. Common dental marketing company services include:
Market and audience research
Content marketing strategy and content delivery
Email marketing campaigns
Pay-per-click (PPC) marketing
Search engine optimization (SEO)
Brand building and brand awareness
Social media campaigns
Video materials
Printed materials
The scope of services depends on the dental practitioners' needs. This can range from a single short-term paid campaign on Facebook ads to complex, multi-year dental marketing strategies.
What is the difference between dental marketing and dental advertising?
The main difference between dental marketing and dental advertising is that the latter is just one strategy of dental marketing focused on promotional messaging. Advertising attracts the audience, while marketing strategies can also educate and persuade audiences to purchase dental services. Here is a breakdown of the two terms:
Dental marketing is the overall strategy of promoting a brand and/or products. It involves many steps like market research, brand building, content creation, organic and paid campaigns, etc.
Dental advertising is the practice of creating and distributing messages that promote a brand and/or product.
What are the most effective digital marketing services for dentists?
Some of the most effective digital marketing services for dentists and dental clinics include:
1. Search engine optimization (SEO)
SEO is a combination of techniques that help a website rank high in search engine results for relevant keywords. This makes the website visible to a larger audience and helps increase lead generation.
Dentists need SEO because people tend to only click on the top few results on the search engine results page (SERP). Local SEO, which targets people searching for relevant services in their area, is especially essential. If your dental practice website ranks high for keywords like "dentist Chicago" or "teeth whitening in London", you’ll stand out from the competition in your area and attract more visitors.
2. Paid advertising
You can pay to run advertisements on online channels like Google, Bing, Facebook, and others to reach a large audience. The average Google ads conversion rate for dentists and dental services is 10.40%, higher than the average Google ad conversion rate of 3.75%.
3. Internal marketing
Internal marketing in dentistry is the practice of building relationships with existing patients, promoting long-term services, and gaining returning clients. Patient retention not only ensures more services per client but also attracts new ones through word of mouth.
The opposite approach is external dental marketing where the goal is to attract new clients.
How much do dental marketing agencies charge for their services?
Typically, dental marketing agencies charge from $100 to $300 per hour for their services. The top 50 dental marketing companies on DesignRush charge an average of $100.50/hour.
When agencies charge per hour, the costs depend on:
Team size and seniority
Project complexity
Project deadline
Here is a breakdown of typical dental marketing services monthly costs:
Type of dental marketing service
Pricing per month
Content marketing
$1000 - $2,000
SEO
$1000 - $2,000
Email marketing
$100 - $2,000
Social media management
$250 - $1,500
Roughly 21.8% of the dental marketing companies on DesignRush accept projects with a minimum budget of less than $1,000, while 1.1% have a $25,000 to $50,000 minimum budget.
Why hire a dental marketing firm?
You should hire a dental marketing firm to gain these business advantages:
1. Increase local visibility
There are over 1.2 million monthly searches in the U.S. for the phrase "dentist near me", indicating a large market of people looking for dental services.
A dental marketing agency can create and run paid ad campaigns that geographically target only your area, making sure you don’t waste money on the wrong audiences. The marketing agency can also optimize your Google Local Business Page listing so that it shows in the top results and advertises your brand in a positive light.
2. Get ahead of the competition
The American Dental Association (ADA) predicts a surplus of dentists by 2040, meaning that the market is getting increasingly saturated. To ensure that your business stays competitive, you should consider hiring a dental marketing firm. Professional marketers will apply the right tools and techniques to increase your online visibility and ensure more leads and customers.
3. Improve conversions
Even if your website has a lot of traffic, what matters most is how many visitors become patients. A dental marketing agency has the expertise to create a “marketing funnel” that guides potential leads through the process of becoming your clients.
The agency can educate audiences about different dental procedures, address their pain points, and establish your dental practice as reliable and trustworthy. The goal is to not only improve lead generation but also the number of leads that convert into patients.
How do you choose the right dentist marketing company for your business?
Before choosing a dentist marketing company, it is important to go through these steps:
Know your marketing goals: Define if you want to focus on upselling services to existing patients, attracting new patients, or both. Decide which kind of services (e.g., general, esthetic, periodontal, orthodontic, pediatric, endodontic, etc.) you want to advertise.
Find the right expertise: Depending on your target demographics (e.g., older patients in need of oral surgery, younger patients looking for cosmetic procedures), you may need to prioritize advertising on certain online channels. Pick the dentist marketing agency that has expertise in the service you need, like Facebook or Instagram marketing.
Set a budget: Choose the maximum amount you can invest in dental marketing, including organic and paid campaigns, SEO, and other methods.
Review agency experience: Ask for a portfolio of relevant dental marketing work, case studies, reviews, or clients you can contact for feedback.
Consider local agencies: Since your target audience is people living close to your dental practice, think about hiring a local agency that is familiar with the local dental market and the specifics of targeting the locals.
Ask about the strategy: Find out how the agency plans to create a custom strategy to meet your goals.
Inquire about analytics and reporting: Digital marketing efforts like search engine rankings, number of website visitors, submitted forms, paid ad revenue, etc. are easy to measure. Ask the agency about the tools it uses to track these metrics and how often you can expect to get progress reports.
Interview: Set up interviews with a couple of dental marketing agencies to discuss the project in detail and check if they are a good fit for your team.
Make a decision: After reviewing the RFPs, choose the best-suited agency and establish all project development processes.
If you need a custom-made list of dental marketing agencies, contact us. Our team will match you with the most suitable agencies based on your list of requirements. You can browse our Marketplace for more details.
What questions should you ask dentist marketing companies before you hire one?
You should ask a dentist marketing company questions about its relevant dental industry experience, the types of services it provides and recommends for your business, and the approach it will take to delivering your marketing campaigns.
These include the following:
Its Relevant Background
How many years of experience do you have in dental marketing?
Do you have a portfolio of relevant projects for dental practices and clinics?
Are you partnered with any major advertising platforms like Google or Bing Ads?
Do your team members have relevant marketing certifications like HubSpot, Google SEO, Meta Digital Marketing, and others?
Do you work with any other dental practices in our area? Will there be a conflict of interest?
Company Services and Processes
How do you make clients stand out from the local competition?
How do you promote staff biographies and company expertise?
What social media channels do you cover in your dental marketing campaigns?
What is your content strategy? How many blog posts per month can you deliver?
Can you set up an online patient scheduling portal?
What is your SEO strategy to help a website rank higher? What results can you guarantee?
What does your email marketing strategy entail? How often do you send out newsletters and promotional emails?
The Project
How do we define project milestones? What happens if they are not met?
How many people will be on the project? What are their roles?
What metrics will you use to define the success of this dental marketing campaign?
How often will you provide us with status reports and relevant metrics?
What is the expected deadline to successfully deliver the campaign? What happens if the project is late?
What is the planned budget? Are there any additional costs we can expect?
What kind of support can you provide after the project is finished?
What are the best dental marketing companies in the US?
Proposals