Are you looking to recruit a competent dental marketing company to design and grow your brand, develop a website tailored to the dental market, or improve your online presence? In our rankings list, you can find the top dental marketing agencies for your unique project sorted by portfolio quality, cost of services, satisfied clients, industry reputation, and more.
We have carefully assessed the dental market expertise, team structure, industry diversity, portfolios, client testimonials, pricing plans, and relevant awards of over 450 dental marketing agencies. Learn more about our ranking criteria and how we identify the top players in the dental marketing industry below.
The Number 1. Dental Marketing Company as Selected by DesignRush Is...
Notable clients: Aesthetica Contemporary Dentistry, Karmazin Dental, Dr. Maggie Law, Law Orthodontics, AADOM
With 25 years of experience developing marketing strategies for dental practitioners, Roadside Dental Marketing provides expert services tailored to this market. Several of the company’s team members come from the dental industry and have in-depth expertise of this market.
Roadside Dental Marketing offers Search Engine Optimization (SEO), local SEO, content marketing, reviews and reputation management, social media, custom videos, branding and logo design, pay-per-click advertising, and Facebook ads. The agency provides its clients with video training and scripts to help them get the best of their online marketing presence.
Aesthetica Contemporary Dentistry wanted a website that showcased its expertise in the latest technologies, so it purchased the Ultimate Website Package from Roadside Dental Marketing. This package included customized user interface elements and color schemes, moving icons and custom animations, as well as a dedicated photo shoot of the client’s office.
The new website had 1,100+ mobile and 6,700+ page views, and Aesthetica Contemporary Dentistry gained 80+ new patients in one month.
Notable clients: Atlanta Dental Spa, The Winning Smile Group, Union Dental Center, Spodak Dental Group
:Delmain is a dental marketing firm that specializes in high-performance SEO, Google Ads, Facebook Ads strategies, as well as modern website designs and branding. The agency takes on a personalized approach, working with only one dentist in each city.
Clients can choose from three dental marketing plans: nurture, growth, and accelerator. :Delmain relies heavily on software and technology solutions for keeping client practices competitive, such as online booking and paperless forms.
Dr. Clint Martin from Brimfield Family Dentistry faced financial challenges during the global pandemic in 2020. He needed a marketing strategy that would ensure enough patients to keep the business afloat. :Delmain created a modern dental website with new branding, applied SEO strategies to improve online visibility, ran Google Ads campaigns, and used software for reputation management to analyze and manage online reviews.
In the initial 6 months, the practice saw 10-15 new patients a day. Google Ads campaigns had a 271% increase in revenue and cost per qualified lead dropped down to $28 compared to the competitor average of $76. With such rapid patient growth, the practice was able to grow and hire additional staff and a new associate doctor.
Best for: Dental procedure presentations and videos
Average hourly rate: $25
Minimum budget: Under $1,000
Founded: 1999
Location: Murrieta, CA
Notable clients: Chesterbrook Dental, Lawton Cosmetic Dentistry, Urbandale Family Dentistry, Alpine Dental Center
A dental marketing firm with a 25-year long tradition, ProSites offers expert services for dentists and dental practices. The portfolio of its marketing services includes Facebook ads for dentists, PPC, local services ads, reputation marketing, video marketing, SEO, link strategies, and social media management.
ProSites boasts its unique patient presentation called ShowCase that helps dental practitioners explain treatment plans, risks, timing of services, and costs to their patients. ShowCase includes an interactive slideshow and over 50 short videos about various dental procedures.
Aesthetic Dentistry of Scottsdale needed to reach a very specific target audience for neuromuscular dentistry services. ProSites provided search engine optimization (SEO) and social media management services to help the client rank high for its services in the local area.
After the online campaign and SEO improvements, Aesthetic Dentistry of Scottsdale got 379 new leads in one month at an average cost of $13 per lead. The return on investment grew to 1,436% and the client now ranks first for key terms like "neuromuscular dentistry in Scottsdale" on Google search.
Notable clients: Rice Dentistry, Rochester Advanced Dentistry, Country Club Dentistry, Brilliant Dentistry
Pro Impressions Marketing offers specialized services for temporomandibular joint disorders (TMJ) dentists, sleep dentists, and cosmetic dentists. This dental marketing firm provides services like website design, social media management, SEO, online advertising, and content marketing.
One of the company’s strong suits is dental reputation management: reviewing online listings and reviews and managing any kind of negative content to aid credibility.
Rochester Advanced Dentistry had a list of objectives for its dental marketing campaign: increase website traffic and new patient volume, boost organic rankings on search engines, modernize the brand to make it future-proof, and adopt a patient-centric approach to website design and content creation.
Pro Impressions Marketing performed online reputation management, dental SEO, website design and copywriting to help the client reach its goals. Since partnering with the marketing agency, Rochester Advanced Dentistry increased local website traffic by 356%, boosted the ranking of organic keywords by 258%, and elevated website conversions by 46%.
Notable clients: Scripps Center for Dental Care, Innovative Dental, Smile for Life Dental, New England Dental Group
A modern ad agency for healthcare, Rosemont Media provides design, SEO, paid ads, social media, and consulting services for dentists, orthodontists, periodontists, prosthodontists, and other dental specialists.
The company specializes in dental SEO strategies that blend technical expertise with a deep understanding of the dental industry, including local SEO and link building. Rosemont Media optimizes both on-site and off-site SEO elements, helping its clients achieve online visibility and engage their target audience.
Dr. Lorri Cobbins hired Rosemont Media to help her build a website that would showcase her work and help attract new patients. She also needed SEO services to get high visibility for relevant keywords in Google search.
The dental marketing firm has been working with Dr. Cobbins for several years now, managing and improving her website to stay relevant and optimized for user engagement. The client consistently ranks first in organic Google placement and is very satisfied with the results.
Notable clients: Portmore Dental, The White Bridge Clinic, Park Dental Care, City Dental Clinic
Dental Design Marketing has been providing branding, web design, print design, photo/video, copywriting, dental SEO, and online marketing services for 24 years. Its team members are marketing experts with certifications from Google AdWords and The Chartered Institute of Marketing.
The agency offers three custom dental marketing packages developed based on experience with their clients. Dental Design Marketing ensures online success in five key areas: SEO, reporting, website updates, secure hosting, and technical support.
The agency’s existing client, Diamond House Dental Practice, got an opportunity to expand with a new private practice. They asked Dental Design Marketing to help come up with the practice name, branding, new website, and supporting marketing activities.
The new name, The White Bridge Clinic, was based on a local landmark and helped build a distinct brand. The new website offered a 360-degree tour of the office and was optimized for SEO. As a result, 61% of traffic came through organic search, the website ranked for 22 top position keyword searches, and the client got 50+ Invisalign PPC inquiries in under 6 months.
Notable clients: Arnold Dental, 5 Star Dental Group, Lake Travis Orthodontics, Cheek Dental
A dental marketing company that has been delivering successful dental campaigns for 14 years, Infinity Dental Web specializes in mobile dental websites, local search, and pay-per-click advertising.
Infinity Dental Web has a proprietary app developed to help clients book virtual consults. Thanks to this app, the clients can reduce virtual consult costs from $249-$399 to $27 per month. The app is specifically geared for cosmetic dentistry consultations and is 100% HIPAA compliant.
Arnold Dental has a focus on a specific audience: the clinic does not do complete dentures on a patient unless they are implant-retained. This required a specific approach and a client-tailored dental marketing strategy.
Infinity Dental Web has managed to increase website traffic by over four times and increase its Google rankings for "Lexington cosmetic dentist" improved from the middle of page 3 to number 3 on page 1. The website is bringing 20 high-quality new patients per month.
Notable clients: Columbus Dental Solutions, Bethea Family Dentistry, Jones Creek Family Dentistry, McKinley Crossing Dental
Practice Cafe is a dental marketing agency with a strong expertise in branding, including dental practice brand development, brand naming, logo design, stationery, and banners. The agency also offers supporting marketing services such as dental websites, dental SEO, Google Ads, Facebook ads, reputation management, social media, and practice videos.
A unique service offered by Practice Cafe is dental demographic reports: data analytics that help dentists open their practices in the best physical location where they can attract the most clients.
Columbus Dental Solutions needed a complete dental marketing package for its website that had a low search conversion rate, high cost per acquisition, and few patients coming from digital channels. Practice Cafe launched a new website in August 2020, increasing search conversion rate by 193%, lowering cost per acquisition from $645 to $232, and increasing the number of patients coming from the website 2.5 times.
Wonderist Agency offers client-tailored dental marketing services including branding, SEO, website development, Ad Words, photo and video, social media, and design.
The agency is committed to delivering data-driven results and tailored designs, with a focus on replacing stock images with real photos, which can increase conversions up to 161% based on its clients' data. Wonderist believes in three pillars of dental marketing: authentic content, SEO optimization, and call-to-actions that get patients to convert.
Dr. Sarah Blair from Third Coast Family Dental hired Wonderist to help develop her marketing from scratch. The agency selected a name, developed a branding strategy, and built a custom website.
After the new website launch, Third Coast Family Dental grew from having 300 active patients to over 1,500.
Notable clients: Castle Rock Dental Health, H&L Dentistry, M&M Dental, Washington Center For Cosmetic & Family Dentistry
With 23 years of experience in dental marketing, KickStart Dental Marketing is an expert in building brands and dental websites and optimization. Some of the services the agency provides include branding and practice naming, website design, dental SEO, Google Ads, customer relationship management (CRM) and marketing funnels, social media, graphic design, photo and video services.
KickStart Dental Marketing is a fully HIPAA compliant marketing agency.
A medical practice started collaboration with KickStart Dental Marketing in November 2017 and has been working with them ever since. The dental marketing agency launched a set of digital marketing campaigns to help attract new patients.
After 15 months, the total number of patients grew from 148 to 374. The practice was able to expand their business due to increased workload and add two full-time associates.
To select the top dental marketing firms in 2024, we reviewed their testimonials, case studies, industry reputation, team expertise, client roster, and executive management. Our team of agency experts developed a scoring system to measure their overall performance based on several important factors:
Reviews: Quality of work, client satisfaction, and level of trustworthiness
Portfolio: Tangible examples of an agency's track record
Awards and press: Industry reputation and innovation
Team bios: The agency’s qualifications and team dynamics
Top services: Core competencies and areas of expertise
10 Most Popular Dental Marketing Companies Compared
Agency name
Location
Hourly rate
Size
Best for
Roadside Dental Marketing
Marysville, WA
$125
Under 49
Overall
:Delmain
Portland, OR
Inquire
Under 49
Dental software for patient reviews
Roadside Dental Marketing
Murrieta, CA
$25
100 - 249
Dental procedure presentations and videos
Pro Impressions Marketing
Ten Sleep, WY
$150
Under 49
Dental reputation management
Rosemond Media
San Diego, CA
$150
50 - 99
Organic dental SEO
Dental Design Marketing
Poole, United Kingdom
$50
Under 49
Dental branding
Infinity Dental Web
Mesa, AZ
Inquire
Under 49
Virtual consult app
Practice Cafe
Austin, TX
Inquire
Under 49
Patient acquisition rate decrease
Wonderist Agency
San Diego, CA
$150
50 - 99
Dental websites
KickStart Dental Marketing
Denver, CO
$100
Under 49
Digital marketing campaigns
Best Dental Marketing Agencies
917 Companies-Rankings updated: September 04, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
Professional Web Development & Digital Marketing Company
NBYSoft is a premier software development company committed to delivering innovative digital solutions. Our expertise spans across custom software development, web applications, mobile apps, and digital marketing, ensuring businesses stay ahead in the ever-evolving tech landscape...
We help small and mid-sized businesses across NJ and NY build an online presence that actually brings in customers not just looks good. What makes us different is that we don't just build websites. We build systems that generate leads...
Tandem Medical Marketing builds Google Ads, SEO, and Meta campaigns exclusively for medical practices and healthcare organizations. No generalists. No learning curves. Just specialists who already know your patients...
Primo Interactive has been building the digital machinery behind UK businesses since 2006: hand-coded websites, bespoke CRM, AI voice agents, e-commerce platforms, and the SEO and paid search that keep them busy. One UK and EU team, twenty-plus disciplines, every platform owned outright by the client...
Varejo Marketing is a retail-focused strategic marketing agency based in Franca, São Paulo, Brazil, specializing in integrated online and offline marketing solutions for retail businesses. The agency helps brands increase visibility, strengthen customer engagement, and drive sales through eCommerce...
DSRPT is a Kuwait-based digital agency and Google Partner, recognised as a Top 100 Global AI solutions and Data Analytics Company for 2026. Founded on Australian expertise, we deliver measurable results across digital marketing, SEO, web development, mobile app development, and AI solutions. We combine...
A team-based search marketing agency working with companies across the country, Portland SEO Consultant runs three core services from its home base in Oregon: SEO, AI search optimization (AIO), and Google Ads, with local and national organic search handled under the SEO side. Copywriters, developers, link...
Suncoast Local is a boutique web design and digital marketing company specializing in custom-built websites for small businesses across Florida's Suncoast region. The company develops high-performance, AI-ready websites engineered for speed, search visibility, and lead generation using custom PHP instead of...
Invonext is a digital growth agency specializing in Local SEO, Google Maps ranking, website development, business automation, and AI-powered marketing solutions for local businesses. Trusted by more than 3,500 businesses worldwide, the agency helps companies increase calls, leads, and appointments through...
Healthcare-only marketing that fills clinics' calendars
Medical Marketing is a healthcare-only digital marketing agency. We help clinics and doctors win more patients through Google Ads, medical SEO, conversion-focused websites and online reputation, always within healthcare advertising rules. Everything is measured down to booked appointments, not vanity metrics...
San Diego Marketing & SEO is a full-service digital marketing agency specializing in search engine optimization, web design and development, PPC management, social media marketing, content marketing, email marketing, reputation management, and online presence analysis...
Results Driven Digital Marketing Agency. Now That's Intelligent.
Longstanding Perth-based Digital Marketing agency working across SEO, Google Ads, Paid & Organic Social Media, Web Development, Analytics Tracking, UX Optimisation, AI-driven Automation, and more...
BareBones Media is an AI-native marketing agency built for local businesses that want to grow without agency-sized bills. We design conversion-focused websites, run Local SEO and Google Business Profile optimization, and produce cinematic AI video advertising most local shops could never afford...
Digital Marketing For The Artificial Intelligence Era
Brevard SEM is a full-service digital marketing agency based in Melbourne, FL, serving businesses nationwide. Our senior team has been marketing businesses since 2001. We offer Web Development, Search Visibility, AI Visibility and Paid Marketing campaigns that are built for ROI...
Emerald helps small businesses show up clearly across Google, AI search, social media, email, paid ads, websites, and reviews, so customers can find you, trust you, and choose you with confidence. We connect your marketing channels into one strategic visibility system, with clearer messaging, stronger...
Bold, Honest Marketing From Melbourne's South East
KLE Digital is a one-woman Melbourne marketing shop run by Kate Eddelbuttel. She handles Google Ads, SEO and fractional CMO work for small businesses across the south east, with straight talk and no lock-in contracts...
Munalytics is a Calgary-based analytics and paid media consultancy for SMB service businesses. We run Google and Meta Ads with the measurement built underneath: GA4, Google Tag Manager, server-side tracking and conversion setup done properly, so ad spend is optimised against real data instead of platform...
Mai Digital is a boutique digital marketing agency based in Singapore, founded and led by Michael Say, a senior marketing strategist with 10 years of CMO-level experience. The agency provides digital marketing services to Singapore businesses, with a focus on delivering measurable business results rather than...
We help you generate quality leads and increase sales with Facebook, Instagram and Google ads. We offer complete transparency, provide instant support and collaborate closely with you with a dedicated accounts manager. No long-term contracts. We succeed only when you succeed...
Segmetiq Technologies is a top Digital Marketing Agency, offering a full suite of services to elevate your online presence. We specialize in Website Development, Local SEO Services, Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Paid Media. Our data-driven strategies are designed...
Boost your business with high-impact AI, LLM, & chatbot solutions. We enhance UX, automate processes, and drive growth with our specialized web, app, & marketing expertise...
Elevate Business, Craft Emotions: We Build, We Create, We Excel
Papaya Coders is your trusted partner in mobile app development and digital solutions. We combine in-depth research, innovative development, and ongoing support to create software solutions that exceed expectations...
DIGITALOPS is one of the best digital marketing agencies in Hyderabad, dedicated to helping businesses of all sizes strengthen their online presence and grow...
For brands that seek a communication partner, MuseComm provides creative, strategic, client-centric solutions that ensure brand differentiation, result orientation, and value in cost and time.
Our solutions are based on honest, long-term, mutually empowering relationships with all stake-holders...
Ignite Your Digital Presence | IT Solutions & Digital Marketing Services
At Flashyminds, we blend creativity, expertise, and advanced technologies to drive growth, enhance efficiency, and create lasting digital impressions. Whether youre a startup or an enterprise, we are your trusted partner in navigating the digital landscape and achieving success. Lets build a smarter, more...
Gensofts is a fast growing company, We primary focus on Website Design, Website Development, Mobile Apps Development Services. We have a dedicated team of 20+ professionals to serve clients around the world...
Digital Obsession Communication- Driving Your Organic Growth
At Digital Obsession Communication Pvt Ltd, we believe in communicating success with real numbers that show up on your Google Analytics. Our focus is on getting the best value for the amount you invest in SEO and other web services. With my expertise, we can help you achieve your business objectives and take...
We are a group of social media geeks and marketers who expertise in delivering ROI-oriented Digital Marketing solutions. We all aim for your digital success & provide your Brand an added advantage & help in the formation of your Brand. Many globally recognized Brands have gone under a digital makeover from us...
Want to improve your companys digital marketing? Schedule a session to find practical advice to help you identify areas of improvement with our guidance.
Digital Marketing With Ajay Customer Experience (CX) focuses on creating long-term customer success. We do things differently. We're driven by your...
OLBUZ's media brand AdToRise is a Google Premier Partner agency 2023 / 2024 in India specialize in eCommerce business marketing and mobile app development. Being a Google Ads partner, OLBUZ offers customized Google shopping and other Google Ads solutions for all types of businesses...
At Panim Technology, the first thing you notice about us is our integrity. With a team of highly skilled developers, designers, and digital strategists, we possess the honesty, transparency, and ethical behavior to bring your online vision to life...
Transforming Ideas into Website Development Excellence.
Stand In Crowd Technologies is a full-service web development and digital solutions agency committed to helping brands grow online through innovative design, robust development, and strategic marketing...
Creative Designing, Corporate Branding & Digital Marketing Solutions
PIXELS TRAIL, headquartered in Delhi, India, is a prominent digital marketing agency offering a range of services including corporate branding, graphic design, website development, SEO, and social media marketing. With a focus on innovation and strategic solutions, we help businesses achieve their digital...
We are a result-focused digital marketing agency helping business grow with clarity consistency. From SEO and Performance Marketing to social media management, our approach is built around real data, practical strategies, and long-term impact. We don't believe in shortcuts or inflated promises-just honest...
Shopify Store Design & Development Expert | B2B White Label Services.
Our company excels in delivering bespoke Shopify store design and development solutions. We provide expert B2B white label services, ensuring your clients receive exceptional, customized e-commerce experiences. Partner with us to elevate your Shopify offerings and drive business growth...
Helping Businesses Generate Leads, Traffic & Real Results Online
Mind Omega is a Bangalore-based digital marketing agency focused on delivering measurable growth through website design & development, SEO & lead generation. We offer personalized strategies, a flexible one-month contract, and complete transparency with no hidden cost. Our data-driven approach helps...
Transforming Ideas Into Powerful Digital Solutions
Digital Innovations is a leading web and mobile app development company delivering custom digital solutions for startups, SMEs, and enterprises worldwide. With 12+ years of experience and 300+ successful projects, we specialize in website development, e-commerce solutions, Android & iOS apps, SaaS platforms...
We are Surat based advertising agency and have more then 6 years of experience in social media marketing, google ads, SEO, content creation, website developement and performance, also we have clients in multiple industries like FMCG, Education, D2C brands, Pharma and many more...
Boodle Web Mart is the foremost ISO certified 9001: 2015 IT company, which has marked its flagship in 26+ countries and more than 700+ projects successfully accomplished...
Zimo is a client-focused web & mobile app development studio delivering custom websites, scalable apps, and growth-driven SEO. From idea to launch, our agile team tailors every solution to your goals, boosting visibility and ROI. Trusted by startups and enterprises alike, we've shipped dozens of high-impact...
Webnox Technologies is the leading web design, software development and digital marketing company in Coimbatore. With 14+ years of expertise, we specialize in web design, custom software, SaaS, and ROI-driven digital marketing solutions tailored for all types of businesses that drive real results...
Creativity That Connects, Design That Delivers Growth
Brand 360s is a creative branding and digital agency dedicated to helping businesses build powerful identities and grow with confidence. We blend strategic thinking with premium design to deliver solutions that connect with the right audience. From brand identity and graphic design to website development...
Carney Technologies Services is a premier digital marketing and IT Services Provider agency in Kolkata, India, specializing in website design and development, search engine optimization (SEO), Google Ads, Facebook / Instagram Ads, Content Creation, Email marketing, LinkedIn Ads, and social media marketing...
VRTechie Limited is a Shopify-focused agency providing complete end-to-end eCommerce solutions. From store setup and design to custom development, integrations, and performance optimization, we help brands build Shopify stores that are easy to manage and built to grow...
Mudita Technicals is a forward-thinking technology and digital solutions in-house agency committed to building meaningful digital experiences that drive real business growth. With a strong foundation in innovation, strategy, and craftsmanship, we help businesses transform ideas into scalable...
Marketing Couch, based in Mumbai, is a top Digital Marketing Agency in Mumbai, offering SEO, social media marketing, and website design & development services. Our expert team crafts strategies that increase online visibility, drive brand growth, and deliver measurable results. Trusted by startups and...
Ai Marketing Experts is a leading marketing agency dedicated to helping businesses thrive in the digital landscape. Our innovative approach leverages cutting-edge AI technology to develop powerful digital strategies, including comprehensive AI-driven SEO and expert web development services. We empower...
We specialize in responsive website design, web development, mobile app development, and digital marketing services. Established in 2012, we've been serving clients around the world for over a decade now. Our team of experts takes a holistic view of your brand with a vision to transform and create a...
A dental marketing company specializes in providing marketing services for dental practices and clinics. This typically involves defining the right audience, creating a strategy, raising brand awareness, and promoting the client's dental services. The most common dental marketing methods include SEO, paid marketing, content marketing, and email marketing.
As of 2022, the global dental market is valued at $34 million and estimated to reach over $55 million by 2031. Because of this huge market, many marketing companies now focus on this niche and develop specialized dental marketing services packages.
What do dental marketing agencies do?
Dental marketing agencies create, run, and optimize marketing campaigns across different offline and online channels. Common dental marketing company services include:
Market and audience research
Content marketing strategy and content delivery
Email marketing campaigns
Pay-per-click (PPC) marketing
Search engine optimization (SEO)
Brand building and brand awareness
Social media campaigns
Video materials
Printed materials
The scope of services depends on the dental practitioners' needs. This can range from a single short-term paid campaign on Facebook ads to complex, multi-year dental marketing strategies.
What is the difference between dental marketing and dental advertising?
The main difference between dental marketing and dental advertising is that the latter is just one strategy of dental marketing focused on promotional messaging. Advertising attracts the audience, while marketing strategies can also educate and persuade audiences to purchase dental services. Here is a breakdown of the two terms:
Dental marketing is the overall strategy of promoting a brand and/or products. It involves many steps like market research, brand building, content creation, organic and paid campaigns, etc.
Dental advertising is the practice of creating and distributing messages that promote a brand and/or product.
What are the most effective digital marketing services for dentists?
Some of the most effective digital marketing services for dentists and dental clinics include:
1. Search engine optimization (SEO)
SEO is a combination of techniques that help a website rank high in search engine results for relevant keywords. This makes the website visible to a larger audience and helps increase lead generation.
Dentists need SEO because people tend to only click on the top few results on the search engine results page (SERP). Local SEO, which targets people searching for relevant services in their area, is especially essential. If your dental practice website ranks high for keywords like "dentist Chicago" or "teeth whitening in London", you’ll stand out from the competition in your area and attract more visitors.
2. Paid advertising
You can pay to run advertisements on online channels like Google, Bing, Facebook, and others to reach a large audience. The average Google ads conversion rate for dentists and dental services is 10.40%, higher than the average Google ad conversion rate of 3.75%.
3. Internal marketing
Internal marketing in dentistry is the practice of building relationships with existing patients, promoting long-term services, and gaining returning clients. Patient retention not only ensures more services per client but also attracts new ones through word of mouth.
The opposite approach is external dental marketing where the goal is to attract new clients.
How much do dental marketing agencies charge for their services?
Typically, dental marketing agencies charge from $100 to $300 per hour for their services. The top 50 dental marketing companies on DesignRush charge an average of $100.50/hour.
When agencies charge per hour, the costs depend on:
Team size and seniority
Project complexity
Project deadline
Here is a breakdown of typical dental marketing services monthly costs:
Type of dental marketing service
Pricing per month
Content marketing
$1000 - $2,000
SEO
$1000 - $2,000
Email marketing
$100 - $2,000
Social media management
$250 - $1,500
Roughly 21.8% of the dental marketing companies on DesignRush accept projects with a minimum budget of less than $1,000, while 1.1% have a $25,000 to $50,000 minimum budget.
Why hire a dental marketing firm?
You should hire a dental marketing firm to gain these business advantages:
1. Increase local visibility
There are over 1.2 million monthly searches in the U.S. for the phrase "dentist near me", indicating a large market of people looking for dental services.
A dental marketing agency can create and run paid ad campaigns that geographically target only your area, making sure you don’t waste money on the wrong audiences. The marketing agency can also optimize your Google Local Business Page listing so that it shows in the top results and advertises your brand in a positive light.
2. Get ahead of the competition
The American Dental Association (ADA) predicts a surplus of dentists by 2040, meaning that the market is getting increasingly saturated. To ensure that your business stays competitive, you should consider hiring a dental marketing firm. Professional marketers will apply the right tools and techniques to increase your online visibility and ensure more leads and customers.
3. Improve conversions
Even if your website has a lot of traffic, what matters most is how many visitors become patients. A dental marketing agency has the expertise to create a “marketing funnel” that guides potential leads through the process of becoming your clients.
The agency can educate audiences about different dental procedures, address their pain points, and establish your dental practice as reliable and trustworthy. The goal is to not only improve lead generation but also the number of leads that convert into patients.
How do you choose the right dentist marketing company for your business?
Before choosing a dentist marketing company, it is important to go through these steps:
Know your marketing goals: Define if you want to focus on upselling services to existing patients, attracting new patients, or both. Decide which kind of services (e.g., general, esthetic, periodontal, orthodontic, pediatric, endodontic, etc.) you want to advertise.
Find the right expertise: Depending on your target demographics (e.g., older patients in need of oral surgery, younger patients looking for cosmetic procedures), you may need to prioritize advertising on certain online channels. Pick the dentist marketing agency that has expertise in the service you need, like Facebook or Instagram marketing.
Set a budget: Choose the maximum amount you can invest in dental marketing, including organic and paid campaigns, SEO, and other methods.
Review agency experience: Ask for a portfolio of relevant dental marketing work, case studies, reviews, or clients you can contact for feedback.
Consider local agencies: Since your target audience is people living close to your dental practice, think about hiring a local agency that is familiar with the local dental market and the specifics of targeting the locals.
Ask about the strategy: Find out how the agency plans to create a custom strategy to meet your goals.
Inquire about analytics and reporting: Digital marketing efforts like search engine rankings, number of website visitors, submitted forms, paid ad revenue, etc. are easy to measure. Ask the agency about the tools it uses to track these metrics and how often you can expect to get progress reports.
Interview: Set up interviews with a couple of dental marketing agencies to discuss the project in detail and check if they are a good fit for your team.
Make a decision: After reviewing the RFPs, choose the best-suited agency and establish all project development processes.
If you need a custom-made list of dental marketing agencies, contact us. Our team will match you with the most suitable agencies based on your list of requirements. You can browse our Marketplace for more details.
What questions should you ask dentist marketing companies before you hire one?
You should ask a dentist marketing company questions about its relevant dental industry experience, the types of services it provides and recommends for your business, and the approach it will take to delivering your marketing campaigns.
These include the following:
Its Relevant Background
How many years of experience do you have in dental marketing?
Do you have a portfolio of relevant projects for dental practices and clinics?
Are you partnered with any major advertising platforms like Google or Bing Ads?
Do your team members have relevant marketing certifications like HubSpot, Google SEO, Meta Digital Marketing, and others?
Do you work with any other dental practices in our area? Will there be a conflict of interest?
Company Services and Processes
How do you make clients stand out from the local competition?
How do you promote staff biographies and company expertise?
What social media channels do you cover in your dental marketing campaigns?
What is your content strategy? How many blog posts per month can you deliver?
Can you set up an online patient scheduling portal?
What is your SEO strategy to help a website rank higher? What results can you guarantee?
What does your email marketing strategy entail? How often do you send out newsletters and promotional emails?
The Project
How do we define project milestones? What happens if they are not met?
How many people will be on the project? What are their roles?
What metrics will you use to define the success of this dental marketing campaign?
How often will you provide us with status reports and relevant metrics?
What is the expected deadline to successfully deliver the campaign? What happens if the project is late?
What is the planned budget? Are there any additional costs we can expect?
What kind of support can you provide after the project is finished?
What are the best dental marketing companies in the US?
Proposals