Are you looking to recruit a competent dental marketing company to design and grow your brand, develop a website tailored to the dental market, or improve your online presence? In our rankings list, you can find the top dental marketing agencies for your unique project sorted by portfolio quality, cost of services, satisfied clients, industry reputation, and more.
We have carefully assessed the dental market expertise, team structure, industry diversity, portfolios, client testimonials, pricing plans, and relevant awards of over 450 dental marketing agencies. Learn more about our ranking criteria and how we identify the top players in the dental marketing industry below.
The Number 1. Dental Marketing Company as Selected by DesignRush Is...
Notable clients: Aesthetica Contemporary Dentistry, Karmazin Dental, Dr. Maggie Law, Law Orthodontics, AADOM
With 25 years of experience developing marketing strategies for dental practitioners, Roadside Dental Marketing provides expert services tailored to this market. Several of the company’s team members come from the dental industry and have in-depth expertise of this market.
Roadside Dental Marketing offers Search Engine Optimization (SEO), local SEO, content marketing, reviews and reputation management, social media, custom videos, branding and logo design, pay-per-click advertising, and Facebook ads. The agency provides its clients with video training and scripts to help them get the best of their online marketing presence.
Aesthetica Contemporary Dentistry wanted a website that showcased its expertise in the latest technologies, so it purchased the Ultimate Website Package from Roadside Dental Marketing. This package included customized user interface elements and color schemes, moving icons and custom animations, as well as a dedicated photo shoot of the client’s office.
The new website had 1,100+ mobile and 6,700+ page views, and Aesthetica Contemporary Dentistry gained 80+ new patients in one month.
Notable clients: Atlanta Dental Spa, The Winning Smile Group, Union Dental Center, Spodak Dental Group
:Delmain is a dental marketing firm that specializes in high-performance SEO, Google Ads, Facebook Ads strategies, as well as modern website designs and branding. The agency takes on a personalized approach, working with only one dentist in each city.
Clients can choose from three dental marketing plans: nurture, growth, and accelerator. :Delmain relies heavily on software and technology solutions for keeping client practices competitive, such as online booking and paperless forms.
Dr. Clint Martin from Brimfield Family Dentistry faced financial challenges during the global pandemic in 2020. He needed a marketing strategy that would ensure enough patients to keep the business afloat. :Delmain created a modern dental website with new branding, applied SEO strategies to improve online visibility, ran Google Ads campaigns, and used software for reputation management to analyze and manage online reviews.
In the initial 6 months, the practice saw 10-15 new patients a day. Google Ads campaigns had a 271% increase in revenue and cost per qualified lead dropped down to $28 compared to the competitor average of $76. With such rapid patient growth, the practice was able to grow and hire additional staff and a new associate doctor.
Best for: Dental procedure presentations and videos
Average hourly rate: $25
Minimum budget: Under $1,000
Founded: 1999
Location: Murrieta, CA
Notable clients: Chesterbrook Dental, Lawton Cosmetic Dentistry, Urbandale Family Dentistry, Alpine Dental Center
A dental marketing firm with a 25-year long tradition, ProSites offers expert services for dentists and dental practices. The portfolio of its marketing services includes Facebook ads for dentists, PPC, local services ads, reputation marketing, video marketing, SEO, link strategies, and social media management.
ProSites boasts its unique patient presentation called ShowCase that helps dental practitioners explain treatment plans, risks, timing of services, and costs to their patients. ShowCase includes an interactive slideshow and over 50 short videos about various dental procedures.
Aesthetic Dentistry of Scottsdale needed to reach a very specific target audience for neuromuscular dentistry services. ProSites provided search engine optimization (SEO) and social media management services to help the client rank high for its services in the local area.
After the online campaign and SEO improvements, Aesthetic Dentistry of Scottsdale got 379 new leads in one month at an average cost of $13 per lead. The return on investment grew to 1,436% and the client now ranks first for key terms like "neuromuscular dentistry in Scottsdale" on Google search.
Notable clients: Rice Dentistry, Rochester Advanced Dentistry, Country Club Dentistry, Brilliant Dentistry
Pro Impressions Marketing offers specialized services for temporomandibular joint disorders (TMJ) dentists, sleep dentists, and cosmetic dentists. This dental marketing firm provides services like website design, social media management, SEO, online advertising, and content marketing.
One of the company’s strong suits is dental reputation management: reviewing online listings and reviews and managing any kind of negative content to aid credibility.
Rochester Advanced Dentistry had a list of objectives for its dental marketing campaign: increase website traffic and new patient volume, boost organic rankings on search engines, modernize the brand to make it future-proof, and adopt a patient-centric approach to website design and content creation.
Pro Impressions Marketing performed online reputation management, dental SEO, website design and copywriting to help the client reach its goals. Since partnering with the marketing agency, Rochester Advanced Dentistry increased local website traffic by 356%, boosted the ranking of organic keywords by 258%, and elevated website conversions by 46%.
Notable clients: Scripps Center for Dental Care, Innovative Dental, Smile for Life Dental, New England Dental Group
A modern ad agency for healthcare, Rosemont Media provides design, SEO, paid ads, social media, and consulting services for dentists, orthodontists, periodontists, prosthodontists, and other dental specialists.
The company specializes in dental SEO strategies that blend technical expertise with a deep understanding of the dental industry, including local SEO and link building. Rosemont Media optimizes both on-site and off-site SEO elements, helping its clients achieve online visibility and engage their target audience.
Dr. Lorri Cobbins hired Rosemont Media to help her build a website that would showcase her work and help attract new patients. She also needed SEO services to get high visibility for relevant keywords in Google search.
The dental marketing firm has been working with Dr. Cobbins for several years now, managing and improving her website to stay relevant and optimized for user engagement. The client consistently ranks first in organic Google placement and is very satisfied with the results.
Notable clients: Portmore Dental, The White Bridge Clinic, Park Dental Care, City Dental Clinic
Dental Design Marketing has been providing branding, web design, print design, photo/video, copywriting, dental SEO, and online marketing services for 24 years. Its team members are marketing experts with certifications from Google AdWords and The Chartered Institute of Marketing.
The agency offers three custom dental marketing packages developed based on experience with their clients. Dental Design Marketing ensures online success in five key areas: SEO, reporting, website updates, secure hosting, and technical support.
The agency’s existing client, Diamond House Dental Practice, got an opportunity to expand with a new private practice. They asked Dental Design Marketing to help come up with the practice name, branding, new website, and supporting marketing activities.
The new name, The White Bridge Clinic, was based on a local landmark and helped build a distinct brand. The new website offered a 360-degree tour of the office and was optimized for SEO. As a result, 61% of traffic came through organic search, the website ranked for 22 top position keyword searches, and the client got 50+ Invisalign PPC inquiries in under 6 months.
Notable clients: Arnold Dental, 5 Star Dental Group, Lake Travis Orthodontics, Cheek Dental
A dental marketing company that has been delivering successful dental campaigns for 14 years, Infinity Dental Web specializes in mobile dental websites, local search, and pay-per-click advertising.
Infinity Dental Web has a proprietary app developed to help clients book virtual consults. Thanks to this app, the clients can reduce virtual consult costs from $249-$399 to $27 per month. The app is specifically geared for cosmetic dentistry consultations and is 100% HIPAA compliant.
Arnold Dental has a focus on a specific audience: the clinic does not do complete dentures on a patient unless they are implant-retained. This required a specific approach and a client-tailored dental marketing strategy.
Infinity Dental Web has managed to increase website traffic by over four times and increase its Google rankings for "Lexington cosmetic dentist" improved from the middle of page 3 to number 3 on page 1. The website is bringing 20 high-quality new patients per month.
Notable clients: Columbus Dental Solutions, Bethea Family Dentistry, Jones Creek Family Dentistry, McKinley Crossing Dental
Practice Cafe is a dental marketing agency with a strong expertise in branding, including dental practice brand development, brand naming, logo design, stationery, and banners. The agency also offers supporting marketing services such as dental websites, dental SEO, Google Ads, Facebook ads, reputation management, social media, and practice videos.
A unique service offered by Practice Cafe is dental demographic reports: data analytics that help dentists open their practices in the best physical location where they can attract the most clients.
Columbus Dental Solutions needed a complete dental marketing package for its website that had a low search conversion rate, high cost per acquisition, and few patients coming from digital channels. Practice Cafe launched a new website in August 2020, increasing search conversion rate by 193%, lowering cost per acquisition from $645 to $232, and increasing the number of patients coming from the website 2.5 times.
Wonderist Agency offers client-tailored dental marketing services including branding, SEO, website development, Ad Words, photo and video, social media, and design.
The agency is committed to delivering data-driven results and tailored designs, with a focus on replacing stock images with real photos, which can increase conversions up to 161% based on its clients' data. Wonderist believes in three pillars of dental marketing: authentic content, SEO optimization, and call-to-actions that get patients to convert.
Dr. Sarah Blair from Third Coast Family Dental hired Wonderist to help develop her marketing from scratch. The agency selected a name, developed a branding strategy, and built a custom website.
After the new website launch, Third Coast Family Dental grew from having 300 active patients to over 1,500.
Notable clients: Castle Rock Dental Health, H&L Dentistry, M&M Dental, Washington Center For Cosmetic & Family Dentistry
With 23 years of experience in dental marketing, KickStart Dental Marketing is an expert in building brands and dental websites and optimization. Some of the services the agency provides include branding and practice naming, website design, dental SEO, Google Ads, customer relationship management (CRM) and marketing funnels, social media, graphic design, photo and video services.
KickStart Dental Marketing is a fully HIPAA compliant marketing agency.
A medical practice started collaboration with KickStart Dental Marketing in November 2017 and has been working with them ever since. The dental marketing agency launched a set of digital marketing campaigns to help attract new patients.
After 15 months, the total number of patients grew from 148 to 374. The practice was able to expand their business due to increased workload and add two full-time associates.
To select the top dental marketing firms in 2024, we reviewed their testimonials, case studies, industry reputation, team expertise, client roster, and executive management. Our team of agency experts developed a scoring system to measure their overall performance based on several important factors:
Reviews: Quality of work, client satisfaction, and level of trustworthiness
Portfolio: Tangible examples of an agency's track record
Awards and press: Industry reputation and innovation
Team bios: The agency’s qualifications and team dynamics
Top services: Core competencies and areas of expertise
10 Most Popular Dental Marketing Companies Compared
Agency name
Location
Hourly rate
Size
Best for
Roadside Dental Marketing
Marysville, WA
$125
Under 49
Overall
:Delmain
Portland, OR
Inquire
Under 49
Dental software for patient reviews
Roadside Dental Marketing
Murrieta, CA
$25
100 - 249
Dental procedure presentations and videos
Pro Impressions Marketing
Ten Sleep, WY
$150
Under 49
Dental reputation management
Rosemond Media
San Diego, CA
$150
50 - 99
Organic dental SEO
Dental Design Marketing
Poole, United Kingdom
$50
Under 49
Dental branding
Infinity Dental Web
Mesa, AZ
Inquire
Under 49
Virtual consult app
Practice Cafe
Austin, TX
Inquire
Under 49
Patient acquisition rate decrease
Wonderist Agency
San Diego, CA
$150
50 - 99
Dental websites
KickStart Dental Marketing
Denver, CO
$100
Under 49
Digital marketing campaigns
Best Dental Marketing Agencies
1,864 Companies-Rankings updated: August 19, 2026
All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.
Market Wavegen is a leading full-service, omni-channel marketing partner that specializes in aligning sales and marketing efforts for the best ROI. Our focus is on demand generation, lead nurturing, and lead conversion...
Boodle Web Mart is the foremost ISO certified 9001: 2015 IT company, which has marked its flagship in 26+ countries and more than 700+ projects successfully accomplished...
We are a UX/UI Design, Motion, VFX, 3D, Web & Mobile Product Development Agency. Located in Ukraine.
We are a UX/UI Design, Motion, VFX, 3D, Web & Mobile Product Development Agency. Located in Ukraine.
We are a UX/UI Design, Motion, VFX, 3D, Web & Mobile Product Development Agency. Located in Ukraine. Services we provide:- E-commerce - Custom PHP Development- UI/UX design- Web Development- Mobile App DevelopmentWe provide high-performance UiUx Design, Web and Mobile development. Our...
Global Dezigns is a renowned website designing company in Karachi Pakistan providing specialized services in website designing, website development, graphics designing, branding, Digital marketing and much more. ,We aspire to become the premier IT Company focusing on new realms of technology and helping the...
4Doctor Marketing Agency, Specialized in providing Digital Marketing Solutions for Healthcare Firms
4Doctor Marketing Agency, Specialized in providing Digital Marketing Solutions for Healthcare Firms
4doctor Marketing specializes in innovative digital marketing solutions for healthcare firms. Our experts use advanced SEO techniques, PPC advertising, and social media marketing strategies to assist medical firms and practitioners such as hospitals, diagnostic centers, pharmaceutical companies, nursing...
Growth-Focused Web & eCommerce Development Company specializing in custom websites, Shopify, and mobile applications. eWebWorld builds fast, user-focused digital experiences designed to increase conversions and support long-term business growth...
Prime Cloud Care revolutionizes healthcare marketing with a bespoke approach, ensuring higher rankings and breakthrough results. Through tailored strategies and innovative techniques, we elevate your online presence and propel your healthcare brand to new heights of success...
AI-Powered Digital Marketing Agency for Modern Businesses
AI-Powered Digital Marketing Agency for Modern Businesses
One of the top digital marketing agencies in India helps clients with SEO, Google ads, Google map listings, web design, and development services. Black Marlin Technologies, established in 2014, stands as a premier provider of digital marketing solutions, dedicated to catalyzing business expansion through the...
Flink Sol empowers businesses with Digital Marketing, SEO, Web Development, Management, and Social Media. Delivering result-driven strategies that boost visibility, engagement, and growth through creativity, technology, and tailored digital solutions...
Digital Success is a DFW-based digital marketing agency focused on achieving rapid business growth. They aim to increase qualified website traffic, amplify social media presence, target ideal customer bases, engage new and returning visitors, and ultimately boost overall revenue for their clients...
ioVista is a full-service eCommerce development agency renowned for its expertise in creating and building exceptional eCommerce websites on leading platforms like Magento, Shopify, WooCommerce, BigCommerce, Yahoo Stores, and WordPress...
Smile MEDIA is a website design, software development and digital marketing agency aimed at improving business performance through technology efficiencies and analytics. We digitally enable a company's products and services through cyber, mobility, cloud, social business and analytics...
Depex Technologies is a leading IT solutions provider specializing in app & web development, AI, digital marketing, and automation to drive business growth. Visit: www.depextechnologies.com...
Boost your business with high-impact AI, LLM, & chatbot solutions. We enhance UX, automate processes, and drive growth with our specialized web, app, & marketing expertise...
TucsonBizz is a leading web design company Tucson, AZ, USA. Its offering custom website design, resposive web design, mobile friendly design, mobile app design for your business and mobile Apps. Contact us now for hire web designers...
We are a Custom Software Development company that intends to impart cost-effective software development that matches your business needs and timeframe. Solvios Technology has the capabilities and expertise to deliver performance-centric solutions...
EvenDigit is a reliable DM and Development Agency specializing in WordPress, WooCommerce, and Shopify. We create customized websites and e-commerce stores, offer theme customization, store development, and 3rd party tool integration. We also provide maintenance, security, and optimization services...
GMR Web Team is a digital healthcare marketing agency that helps patient-centric healthcareproviders grow and increase their market share by developing a robust online presence. GMR WebTeam helps healthcare providers in improving their patient acquisition and retention rate byfocusing on the philosophy...
We are a full service digital agency based in San Diego. People are at the center of our company and we push the boundaries of what's possible, as a team, working collaboratively to deliver only the best results to our clients. We challenge one another to be innovative and intuitive. It's this spirit that...
Backend Communications #1 Contact center/BPO company that provide dedicated highly professional contact center/call center agents all over the world...
Shaping Digital Smiles with Proven Dental Marketing Strategies
Shaping Digital Smiles with Proven Dental Marketing Strategies
Method Pro specializes in revolutionizing dental practices through state-of-the-art business solutions, including our core offering, dental SEO and dental PPC. We modernize outdated systems, connect you to broader audiences, and guide you through today's digital landscape. Let us help your practice work...
Rudra Innovative Software build services in Custom Software and Mobile application development, with Agile development processes. We have a team of experts working to provide a fully-managed, white-glove service that allows our customers to focus on their business...
Web Design | Mobile App Development Company India & USA
Web Design | Mobile App Development Company India & USA
Lemosys Infotech is a distinguished website development and web designing company serving to global clients. We provide highly professional services of the latest technology for web services to make your business more efficient and unique. We believe client service is not just a department but its a...
Cbra Global has immense experience in providing customized design solutions & high end digital branding for businesses belonging to various domains right from graphic designs to printing that catches eyes to developing websites that speak on behalf of your business to imprinting your brand image as you want...
Standing tall as a website designing and digital marketing firm of repute, Eclick Softwares and Solutions has won the hearts of several clients belonging to distinct industries. The success owes credit to the professional hands whose website, app and logo designs with completely developed websites and apps...
Consult PRs consultative approach with clients stems from our corporate culture that thrives on educating clients on what's possible on the internet, with needs-based solutions and world class customer service at the heart of our firm. We are more than just consultants...we seek to become your strategic...
Being a top digital marketing agency, we deliver revenue-generating digital marketing solutions and we are a leader in tech-enabled digital marketing solutions. We at Xcentric Services appreciate businesses and industries that contact us and are willing to implement the evolving technology to boost up their...
Welcome to ITARSIA INDIA LIMITED - A leading Web Design & Development Company
Welcome to ITARSIA INDIA LIMITED - A leading Web Design & Development Company
With 4500+ clients served across different industry segments, we have over decade long experience in the arena of eCommerce Website Development, SEO, SMO, Mobile Application Development and Web Hosting Services...
For the past two decades, Oneupweb has empowered marketers who feel overwhelmed and lacking support to become influential advocates for change within their organizations. Discover the transformative digital marketing experience we offer...
Media Search Group is a leading digital marketing agency that excels in helping businesses achieve their online marketing goals. With a team of skilled professionals and a customer-centric approach, Media Search Group provides a wide range of services tailored to meet the diverse needs of clients across...
New Line Smile is a one-of-a-kind dental marketing and advertising company that focuses on acquiring new patients for dentists and dental groups. In addition, we provide free counseling for office personnel on current, effective techniques to assist you in converting these patients to treatment and retaining...
Namami, a dynamic marketing and web design agency in Boca Raton, FL, is driven by creativity and dedicated to excellence. We provide a comprehensive range of digital solutions designed to empower businesses for success in today's evolving digital landscape...
Step into the digital future with Moobila where innovation, creativity, and strategy converge to elevate your brand to new heights. Lets embark on a digital journey together, ensuring your online presence is not just impactful but unforgettable...
Value Market Research add value to the business with our Market Research Reports
Value Market Research add value to the business with our Market Research Reports
Value Market Research facilitates its clients with resourceful syndicated and customized market research reports on more than 50 industries with global as well as regional coverage...
We are a Digital Marketing Agency who have been a growth partner of different brands.
We are a Digital Marketing Agency who have been a growth partner of different brands.
We are a Digital Marketing Agency who have been a growth partner of different brands across different industries. With years of experience in the digital space we have seen the rapid change in this segment and thus have a deeper knowledge of how digital trends work and how to ride the trend curve which helps...
OpenMalo Technologies builds custom software, SaaS, web, mobile and AI solutions for startups and growing businesses. 13+ years, 500+ projects, 5.0 on Clutch...
Connecting the dots between you and your customers.
Connecting the dots between you and your customers.
Brandconn Digital, based in India, excels in web design, development, and tailored digital marketing. With a 75+ member team, we've successfully designed and developed 2000+ responsive websites, achieved 10,000+ first-page Google rankings, and managed Google Ads budgets exceeding $1 million...
Rhillane Marketing Digital is a comprehensive digital marketing agency dedicated to delivering exceptional services that drive business success and growth. Our team of specialists excels in various domains, including Digital Marketing Strategy, Web Design, UI/UX, SEO, Graphic Design, 2D/3D Animations, Social...
QunsTack - California Digital Marketing Agency is your Performance-Driven Partner for scaling brands online. Based in Sonoma, CA, we leverage over a decade of proven expertise in SEO, paid media, and custom web solutions to deliver bespoke strategies that consistently elevate visibility...
Sensation Solutions is one of the best companies, well-defined to offer customer-centric B2B and B2C services & indigenous products for various industry verticals such as digital services, IT services, gaming, travel, business consultancy & legal services. We have a team of experts that leaves no stone...
digiFOX Technologies specializes in providing holistic solutions that leverage technology to enhance growth, efficiency, and success for our clients. Our comprehensive services encompass various digital solutions tailored to the distinctive requirements of contemporary businesses, covering everything from web...
THE POSSIBILITIES ARE ENDLESS. JOIN US TO EXPLORE THEM ALL.
THE POSSIBILITIES ARE ENDLESS. JOIN US TO EXPLORE THEM ALL.
At Marketing Planet, were on a mission to transform marketing through innovation. We use cutting-edge technology to deliver highly personalized, sustainable, and effective campaigns. With a focus on ethical data handling, real-time analytics, and seamless integration, we help our clients build lasting...
At Meticul Solutions, we know how to help you define where you are going, and give you the tools to get there. We do this with a simple philosophy: We just don't design & develop applications for your requirements but rather make sure to understand your business to give you an end to end digital...
Where digital marketing expertise meets boundless imagination.
Where digital marketing expertise meets boundless imagination.
Creative Squad is the company that we have had the honor to represent, not about us. We have collaborated with visionaries, trailblazers, and ambitious business owners, helping them to realize their entrepreneurial aspirations side by side. where a passion for creating fascinating brand experiences that have...
Marketing & Web Development Agency in US & Canada.
Marketing & Web Development Agency in US & Canada.
O2 Media LLC offers comprehensive digital marketing solutions in New York, USA, including graphic design (logo, UI/UX, marketing), digital marketing (PPC, email, social media), development (mobile app, web, CRM), and New York SEO services (local, e-commerce, GMB optimization). Their focus is on elevating...
Empowering Businesses Globally With Technology Consulting
Empowering Businesses Globally With Technology Consulting
At Misha Infotech, we understand the challenges businesses face in leveraging technology for growth and efficiency. That's why we provide a comprehensive suite of services to navigate IT infrastructure, cybersecurity, software development, and more...
A dental marketing company specializes in providing marketing services for dental practices and clinics. This typically involves defining the right audience, creating a strategy, raising brand awareness, and promoting the client's dental services. The most common dental marketing methods include SEO, paid marketing, content marketing, and email marketing.
As of 2022, the global dental market is valued at $34 million and estimated to reach over $55 million by 2031. Because of this huge market, many marketing companies now focus on this niche and develop specialized dental marketing services packages.
What do dental marketing agencies do?
Dental marketing agencies create, run, and optimize marketing campaigns across different offline and online channels. Common dental marketing company services include:
Market and audience research
Content marketing strategy and content delivery
Email marketing campaigns
Pay-per-click (PPC) marketing
Search engine optimization (SEO)
Brand building and brand awareness
Social media campaigns
Video materials
Printed materials
The scope of services depends on the dental practitioners' needs. This can range from a single short-term paid campaign on Facebook ads to complex, multi-year dental marketing strategies.
What is the difference between dental marketing and dental advertising?
The main difference between dental marketing and dental advertising is that the latter is just one strategy of dental marketing focused on promotional messaging. Advertising attracts the audience, while marketing strategies can also educate and persuade audiences to purchase dental services. Here is a breakdown of the two terms:
Dental marketing is the overall strategy of promoting a brand and/or products. It involves many steps like market research, brand building, content creation, organic and paid campaigns, etc.
Dental advertising is the practice of creating and distributing messages that promote a brand and/or product.
What are the most effective digital marketing services for dentists?
Some of the most effective digital marketing services for dentists and dental clinics include:
1. Search engine optimization (SEO)
SEO is a combination of techniques that help a website rank high in search engine results for relevant keywords. This makes the website visible to a larger audience and helps increase lead generation.
Dentists need SEO because people tend to only click on the top few results on the search engine results page (SERP). Local SEO, which targets people searching for relevant services in their area, is especially essential. If your dental practice website ranks high for keywords like "dentist Chicago" or "teeth whitening in London", you’ll stand out from the competition in your area and attract more visitors.
2. Paid advertising
You can pay to run advertisements on online channels like Google, Bing, Facebook, and others to reach a large audience. The average Google ads conversion rate for dentists and dental services is 10.40%, higher than the average Google ad conversion rate of 3.75%.
3. Internal marketing
Internal marketing in dentistry is the practice of building relationships with existing patients, promoting long-term services, and gaining returning clients. Patient retention not only ensures more services per client but also attracts new ones through word of mouth.
The opposite approach is external dental marketing where the goal is to attract new clients.
How much do dental marketing agencies charge for their services?
Typically, dental marketing agencies charge from $100 to $300 per hour for their services. The top 50 dental marketing companies on DesignRush charge an average of $100.50/hour.
When agencies charge per hour, the costs depend on:
Team size and seniority
Project complexity
Project deadline
Here is a breakdown of typical dental marketing services monthly costs:
Type of dental marketing service
Pricing per month
Content marketing
$1000 - $2,000
SEO
$1000 - $2,000
Email marketing
$100 - $2,000
Social media management
$250 - $1,500
Roughly 21.8% of the dental marketing companies on DesignRush accept projects with a minimum budget of less than $1,000, while 1.1% have a $25,000 to $50,000 minimum budget.
Why hire a dental marketing firm?
You should hire a dental marketing firm to gain these business advantages:
1. Increase local visibility
There are over 1.2 million monthly searches in the U.S. for the phrase "dentist near me", indicating a large market of people looking for dental services.
A dental marketing agency can create and run paid ad campaigns that geographically target only your area, making sure you don’t waste money on the wrong audiences. The marketing agency can also optimize your Google Local Business Page listing so that it shows in the top results and advertises your brand in a positive light.
2. Get ahead of the competition
The American Dental Association (ADA) predicts a surplus of dentists by 2040, meaning that the market is getting increasingly saturated. To ensure that your business stays competitive, you should consider hiring a dental marketing firm. Professional marketers will apply the right tools and techniques to increase your online visibility and ensure more leads and customers.
3. Improve conversions
Even if your website has a lot of traffic, what matters most is how many visitors become patients. A dental marketing agency has the expertise to create a “marketing funnel” that guides potential leads through the process of becoming your clients.
The agency can educate audiences about different dental procedures, address their pain points, and establish your dental practice as reliable and trustworthy. The goal is to not only improve lead generation but also the number of leads that convert into patients.
How do you choose the right dentist marketing company for your business?
Before choosing a dentist marketing company, it is important to go through these steps:
Know your marketing goals: Define if you want to focus on upselling services to existing patients, attracting new patients, or both. Decide which kind of services (e.g., general, esthetic, periodontal, orthodontic, pediatric, endodontic, etc.) you want to advertise.
Find the right expertise: Depending on your target demographics (e.g., older patients in need of oral surgery, younger patients looking for cosmetic procedures), you may need to prioritize advertising on certain online channels. Pick the dentist marketing agency that has expertise in the service you need, like Facebook or Instagram marketing.
Set a budget: Choose the maximum amount you can invest in dental marketing, including organic and paid campaigns, SEO, and other methods.
Review agency experience: Ask for a portfolio of relevant dental marketing work, case studies, reviews, or clients you can contact for feedback.
Consider local agencies: Since your target audience is people living close to your dental practice, think about hiring a local agency that is familiar with the local dental market and the specifics of targeting the locals.
Ask about the strategy: Find out how the agency plans to create a custom strategy to meet your goals.
Inquire about analytics and reporting: Digital marketing efforts like search engine rankings, number of website visitors, submitted forms, paid ad revenue, etc. are easy to measure. Ask the agency about the tools it uses to track these metrics and how often you can expect to get progress reports.
Interview: Set up interviews with a couple of dental marketing agencies to discuss the project in detail and check if they are a good fit for your team.
Make a decision: After reviewing the RFPs, choose the best-suited agency and establish all project development processes.
If you need a custom-made list of dental marketing agencies, contact us. Our team will match you with the most suitable agencies based on your list of requirements. You can browse our Marketplace for more details.
What questions should you ask dentist marketing companies before you hire one?
You should ask a dentist marketing company questions about its relevant dental industry experience, the types of services it provides and recommends for your business, and the approach it will take to delivering your marketing campaigns.
These include the following:
Its Relevant Background
How many years of experience do you have in dental marketing?
Do you have a portfolio of relevant projects for dental practices and clinics?
Are you partnered with any major advertising platforms like Google or Bing Ads?
Do your team members have relevant marketing certifications like HubSpot, Google SEO, Meta Digital Marketing, and others?
Do you work with any other dental practices in our area? Will there be a conflict of interest?
Company Services and Processes
How do you make clients stand out from the local competition?
How do you promote staff biographies and company expertise?
What social media channels do you cover in your dental marketing campaigns?
What is your content strategy? How many blog posts per month can you deliver?
Can you set up an online patient scheduling portal?
What is your SEO strategy to help a website rank higher? What results can you guarantee?
What does your email marketing strategy entail? How often do you send out newsletters and promotional emails?
The Project
How do we define project milestones? What happens if they are not met?
How many people will be on the project? What are their roles?
What metrics will you use to define the success of this dental marketing campaign?
How often will you provide us with status reports and relevant metrics?
What is the expected deadline to successfully deliver the campaign? What happens if the project is late?
What is the planned budget? Are there any additional costs we can expect?
What kind of support can you provide after the project is finished?
What are the best dental marketing companies in the US?
Proposals