Explore leading digital marketing agencies specializing in ROI-focused SEO, content marketing, social media management, paid media, and analytics. Our expert-led team has curated a selection of vetted digital marketing firms that help drive measurable B2B growth.

List of the Best Digital Marketing Companies

2,356 Companies-Rankings updated: August 19, 2026

All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.

  • More Traffic. More Leads. More Growth.

    StoneFish is Specializing in SEO, we create targeted internet marketing campaigns built off the exact needs of the business. We also offer PPC, Social Media, Email Marketing, and Website Design services...

    Location
    Toledo, Ohio
    Number of Employees
    Under 49
  • We got Solutions. You get Results.

    Shaddai Solution Web Design Agency also partner and give you our full provision as soon as your website is propelled and out. We customize designs, full operation about web designing (mobile, content management systems, website redesigning) graphic designing (customize logo, and banner advertisements) social...

    Location
    McAllen, Texas
    Number of Employees
    Under 49
  • Taking Your Brand to New Heights

    Six Degrees LA understands that successful strategies begin with creative concept development. Our team of passionate professionals is driven to design innovative solutions tailored to our clients’ needs—solutions that stand out! With years of results-driven experience behind us, you can trust our team...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $199/hr
    Minimal Budget
    $25,000 - $50,000
  • Work with the Genius

    Genius Digital Marketing provides innovative paths to business growth, tailored for every industry. Our trackable digital marketing strategies and data-driven approaches help transform inert leads into meaningful revenue...

    Location
    Colleyville, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $149/hr
    Minimal Budget
    $1,000 - $10,000
  • Engineering Brand Love.

    The Shipyard is an independent, full-service agency that integrates creative, media, data and technology to build performance-driven brands audiences genuinely love...

    Location
    Columbus, Ohio
    Number of Employees
    100 - 249
  • One-Stop Digital Marketing

    The Blue Chick is your best friend when it comes to digital marketing. We provide comprehensive services for digital marketing, from planning and strategy to actual implementation. From the beginning of the sales process through the conclusion of it. We collaborate with you at every stage to satisfy the...

    Location
    Torrance, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • We convert clicks into customers

    At First Page Ireland, we specialise in accelerating businesses to their pinnacle of success. We are a Dublin-based full-service marketing agency with a singular purpose: to help our clients win their markets.Since our inception, we have been driven by a passion for crafting ingenious digital marketing...

    Location
    Dublin, Ireland
    Number of Employees
    500 - 999
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • We Help Businesses Rize Up & Accomplish Their Dreams.

    At RizeUP Marketing, our mantra is empowering businesses to "RIZE UP and accomplish their dreams." Our passionate and experienced team is dedicated to delivering design and marketing services that drive powerful results. We deeply care about your success and the profound impact you aspire to make, ensuring...

    Location
    Phoenix, Arizona
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
  • A global marketing agency built for the digital world.

    An integrated team of designers, writers, and marketers who deliver exceptional work every day.More than marketers. Were an integrated team that pushes boundaries, exceeds expectations, and excels together...

    Location
    New York City, New York
    Number of Employees
    50 - 99
  • More Visibility. More Leads. More Business.

    Can2 Multimedia is a premier digital marketing and creative design agency specializing in traditional and digital advertising. We help businesses build powerful brands, design impactful websites, and create compelling visuals that drive results. Proudly serving Mission, McAllen, Pharr, Harlingen, and...

    Location
    Pharr, Texas
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Digital Marketing Is A Monster Well Help You Slay It

    Whether its the life-sucking Google Beast, the unpredictable Meta Monster, or the wiley lil Wordpress, well help you get these creatures under control! Your online presence is too complicated...

    Location
    Lebanon, Oregon
    Number of Employees
    Under 49
    Average Hourly Rate
    $135/hr
    Minimal Budget
    $1,000 - $10,000
  • Amplify The Voice Of Your Small Business

    Nest Egg Digital seamlessly integrates traditional and digital marketing strategies to help businesses thrive. With over 50 years of combined experience, our team delivers tailored, data-driven marketing solutions...

    Location
    Georgetown, Texas
    Number of Employees
    Under 49
  • We Help Businesses Boost Their Online Visibility

    Revolut Media is a communication and digital marketing agency based in Tangier, Morocco.We help businesses grow online through professional website creation, SEO optimization, digital advertising, and content strategy. Our mission is to turn your online presence into a powerful driver of growth and brand...

    Location
    Tangier, Morocco
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • Clarity Over Chaos

    TAYA Agency is a clarity-driven marketing partner helping B2B companies and expert-led brands transform strategy into measurable growth. We work with clients across the UAE, UK, KSA, and Egypt to build clear, scalable marketing systems from strategy and SEO to automation and content...

    Location
    Cairo, Egypt
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Strategic Storytelling

    A full-service creative & marketing agency with a mission to provide strategic storytelling to our clients. Our inventive business services and pioneering campaigns help organizations find their own path and carry out their vision. Pathfinder is breaking the rules and creating new ones to help your business...

    Location
    Kankakee, Illinois
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • MUDRAVA is a boutique design & development studio run by a two-person senior team: a Chief Architect (18+ years in dev) and a Lead Designer (11+ years in UX/UI). We handle both design and development in-house, ensuring zero miscommunication. We build full-cycle web apps, SaaS products from concept to launch...

    Location
    Zaporizhzhia, Ukraine
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
  • Smart Local

    Smart Local is a Brisbane and Sunshine Coast-based SEO agency helping businesses dominate local search through suburb-level strategies, Google Business optimisation, and AI-driven visibility. We focus on generating real leads by positioning brands across Google, Maps, and emerging AI platforms like ChatGPT...

    Location
    Glass House Mountains, Australia
    Number of Employees
    50 - 99
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
  • Helping Startups Grow Online

    Navpatra is a Startup Growth Agency with expertise in Website Design & Management, Social Media Marketing to help eCommerce and D2C businesses grow online. If you are looking for a partner, to help you create a remarkable presence online, you've come to the right place. Let's bring in more revenue!...

    Location
    Noida, India
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
    Portfolios Count
    5 Projects Listed
  • Ottawa Web Design & Local SEO for Service Businesses

    PeakSpire delivers founder-led web design, speed optimization, and local SEO for Ottawa service businesses. Fixed pricing, custom WordPress code (no page builders), and live client proof. Speed Sprint from $1,500. Lead-Gen Website from $4,000...

    Location
    Ottawa, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Agencia Seo en Tenerife especialistas en el Posicionamiento Web y en Marketing Digital

    Los profesionales de la agencia seo seolife en Tenerife se encargan de lo más importante en cualquier empresa: llevar clientes al negocio, ayudar al empresario a conocerlos y así poder fidelizarlos para que vuelvan a navegar y comprar.Y lo realizan a través de diferentes estrategias de marketing y...

    Location
    Santa Cruz de Tenerife, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $555/hr
    Minimal Budget
    Under $1,000
  • Simple online solutions to grow your business.

    With over 20 years of experience in the industry, Adept Digital specialises in providing effective and affordable online solutions tailored to the needs of businesses in Australia and New Zealand. Our services include website development, website hosting and digital consulting...

    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $90/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • We Help Local Businesses.

    We help with Google Local Service Ads, Google Business Profile optimization, Local SEO, SEM/PPC , Reputation management, and Technical education...

    Location
    Largo, Florida
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Your Partner in Digital Success

    Sublyme Digital is a dynamic alliance of passionate and highly skilled marketing experts from across North America. We break free from the traditional 9-5 office grind, embracing a flexible, results-driven approach. At Sublyme Digital, we dont just work; we innovate, collaborate, and deliver exceptional...

    Location
    St. Catharines, Canada
    Number of Employees
    50 - 99
    Average Hourly Rate
    $75/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • Become visible online.

    At GRAAAF, we pride ourselves on being small and agile, yet capable of handling larger projects by leveraging our extensive network of experts. This flexibility allows us to deliver exceptional results tailored to your specific needs...

    Location
    Basel, Switzerland
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • A smart website for your business!

    Being engaged in website development for more than 14 years and facing all kind of challenges we finally came up with SMARTi - a unique technology of website development, which enables us to create nice and robus web sites and web stores for our clients quickly and reasonably...

    Location
    Riga, Latvia
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Supporting Local Business

    Bizzi Marketing is a creative web design business that specialises in crafting stunning, user-friendly websites for businesses of all sizes. With a team of skilled designers and developers, they are committed to delivering top-notch websites that not only enhance the online presence of their clients but also...

    Location
    Kingswinford, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • DoubleDome Digital Marketing is a full-service Digital Marketing Agency in Atlanta.

    We help business owners leverage the right digital marketing strategies to grow their companies with our cutting edge digital marketing services...

    Location
    Atlanta, Georgia
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • We sparkle change by bringing the correct setup of industry experiences.

    TheCodeWire- We are a Full IT Services provider company based in Canada founded by Amardeep Singh in 2012...

    Location
    Mohali, India
    Number of Employees
    Under 49
  • Full-Service Marketing & Advertising Agency

    Versa Creative is an award-winning marketing and advertising agency that’s dedicated to delivering powerful narratives and exceptional results...

    Location
    Houston, Texas
    Number of Employees
    50 - 99
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Where Your Brands Potential Becomes Reality

    Blooming Velocity is a Dubai-based full-service digital marketing agency specializing in SEO, content creation, social media management, digital advertising, copywriting, and influencer marketing. Founded in 2024, the agency focuses on delivering measurable results to help businesses grow their online...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Your Digital Partner

    Wisdom Digital is a full-service digital marketing agency located in Auckland NZ, specializing in a broad range of online marketing services. Our expertise includes brand design services such as logos, business cards, flyers, brochures, and various other graphic designs...

    Location
    Pōkeno, New Zealand
    Number of Employees
    Under 49
    Average Hourly Rate
    $95/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • AI Revenue Systems Agency

    Infinite Rankers builds AI-powered systems that capture leads, automate follow-ups, and convert prospects into customers. As an AI revenue systems agency, they design, implement, and manage solutions that help businesses book more appointments and drive sales without needing to expand their team...

    Location
    Orlando, Florida
    Number of Employees
    50 - 99
    Average Hourly Rate
    $15/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • We Make Brands Shine

    Odysense is a results-driven digital agency based in Doha, Qatar, helping businesses across the GCC grow through end-to-end digital solutions. With 12+ years of experience, we specialize in web design and development, mobile app development, custom software, UI/UX design, eCommerce solutions, and digital...

    Location
    Doha, Qatar
    Number of Employees
    50 - 99
    Average Hourly Rate
    $100/hr
    Portfolios Count
    1 Project Listed
  • We Put Social In Everything We Do

    Vero Beach Social Media (VBSM) is an 18x ADDY and 5x Telly award-winning digital marketing agency on the Treasure Coast. From our downtown Vero Beach studio we run social media, paid ads, video, websites with SEO/AEO, design, podcasts, and drone work for 100+ local businesses and nonprofits...

    Location
    Vero Beach, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Performance-based Growth Partner.

    Semantic Labs leverages search engine marketing and proprietary funnels to drive highly qualified traffic and leads. Established in 2008, we partner with over 300 companies globally, generating millions in sales. Specializing in B2B and SaaS we deliver high-value customers. As part of Ziff Davis (NASDAQ: ZD)...

    Location
    Mooresville, North Carolina
    Number of Employees
    Under 49
  • Propel Your Brand with Fielmente Hospitality Marketing Agency

    We’ve been helping brands develop and define their voice since 2020. The times may have changed, but our love for creativity and problem-solving hasn't. We’re driven by technology and innovation to ensure we fulfill our key mission of helping our clients find their successful futures. Get in touch so that...

    Location
    Gurgaon, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $10/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Growth isn't for everyone. We partner with brands that refuse to blend in.

    Projectsity aims to provide affordable marketing and branding solutions with complete satisfaction and security, making lives while ensuring safe business operations and maximum profits & ROIs...

    Location
    Brampton, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $15/hr
    Portfolios Count
    5 Projects Listed
  • Full-Service Digital Agency

    Klashtech is a full-service digital agency, based in Miami, Florida, and dedicated to helping small to medium businesses adopt tech as a stepping stone for growth. We work with clients to rapidly connect manual processes to automatized solutions that increase ROI...

    Location
    Miami, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $65/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • N. Santiago Media Marketing & Content Systems That Bring You Clients in Port St. Lucie and the Tre

    We help local businesses and medical practices in Port St. Lucie, Stuart, Jupiter, West Palm Beach, and Vero Beach grow through strategic marketing, cinematic content, and Google optimization. From social media and video production to SEO and Google Business Profile management, we focus on increasing...

    Location
    Port St. Lucie, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $11/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • Your Trusted Website Design & Development Partner

    Pixelflames is a Dubai-based digital solutions agency specializing in high-performance, scalable, and multilingual web and mobile experiences. With over a decade of expertise, we deliver secure, user-centric platforms tailored to business needs, leveraging cutting-edge technology and AI tools to optimize SEO...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Ideas Beyond Dimensions.

    We're a comprehensive marketing agency, seamlessly integrating strategies that foster strong connections with your existing customers while attracting new ones. Our approach effortlessly merges strategic thinking with tactical execution, yielding quantifiable and impactful outcomes. This leads to heightened...

    Location
    Ahmedabad, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $21/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Your Partner for Everything Digital Activity!

    Polymothy Digital is a cutting-edge digital agency based in Greece, dedicated to transforming your online presence. We blend innovative UI/UX design with strategic digital marketing to build custom websites that not only captivate but also drive business growth. Discover how our creative solutions can elevate...

    Location
    Kamatero, Greece
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Top Awarded Web Agency in Fort Wayne Indiana

    Welcome to Digital Parameters. We are a web agency located in Fort Wayne, Indiana. We offer web services such as web design, development, SEO, advertising and digital marketing. We have over 20 years of experience designing stunning websites that create online success; we are a great choice to help build your...

    Location
    Fort Wayne, Indiana
    Number of Employees
    Under 49
    Average Hourly Rate
    $130/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • World Class Digital Solutions to Transform your Business

    A IT Consulting Firm Specialized in Designing/Redesigning & Developing Websites, E-commerce Stores, Content Writing & Quality Assurance Services...

    Location
    Newark, Delaware
    Number of Employees
    Under 49
    Average Hourly Rate
    $15/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    5 Projects Listed
  • Design. Develop. Deliver.

    At Loud Crowd Media, we firmly uphold the principle of wholehearted commitment. In a landscape abundant with competition, the essence of a brand's distinction necessitates a substantial impact. Effectively resonating within the marketplace demands an assertive approach. Our strategy involves leveraging...

    Location
    Umhlanga, South Africa
    Number of Employees
    Under 49
    Average Hourly Rate
    $54/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    5 Projects Listed
  • Launch Your Business Growth

    LaunchPad Marketing is the top choice for small-to-medium sized home service businesses who want to elevate their growth without breaking the bank. Home service businesses that follow our 5-step process will begin to experience steady growth in a way that provides an ROI that will always stay ahead of the...

    Location
    Prattville, Alabama
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    3 Projects Listed
  • We help businesses create meaningful brand identities & grow through digital marketing.

    Undoubt Studio is a design & digital marketing agency that help businesses dominate the online marketplace. Our services include logo & branding design, website design, eCommerce development, digital marketing & SEO...

    Location
    Puchong, Malaysia
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Solving Your Online Challenges

    Communicatto Inc. elevates digital marketing strategies with a refined, results-driven approach. With expertise spanning social media, advertising, content marketing, website development, SEO, and performance management, the company brings seasoned mastery to every engagement. Having built its foundation in...

    Location
    Calgary, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Minimal Budget
    $1,000 - $10,000
  • AI Enabled Digital Marketing Partner

    EZ Rankings is an award-winning digital & social media marketing company based in India with other branches based in USA, UK, Canada, Austrailia, UAE. Our goal is to keep you ahead of the competition by offering simple, customized yet effective solutions...

    Location
    Noida, India
    Number of Employees
    100 - 249
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    5 Projects Listed
  • Design. Development. Hosting.

    Since 2005 we have been providing quality web design, web development, web hosting, web engineering, and customized web solutions to Sarasota, Bradenton, Palmetto, Lakewood Ranch, Orlando, St Petersburg, and Tampa Bay areas...

    Location
    Sarasota, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr

Frequently Asked Questions About Digital Marketing Companies

What services do digital marketing agencies provide?

Digital marketing agencies manage businesses' online advertising efforts with the core intent of improving their online presence, raising brand awareness, improving digital visibility, and helping them close more sales.  

Their portfolio covers a variety of digital marketing services, but in general, they focus on one or a combination of the following key services: 

  • Branding
  • Search engine optimization (SEO) 
  • Paid advertising/PPC
  • Social media marketing 
  • Content marketing and content creation 
  • Email marketing
  • Analytics and reporting

The portfolio of full-service digital marketing agencies often extends to influencer marketing, conversion rate optimization (CRO), web design and development, marketing automation, mobile marketing, AIO/GEO, and event planning.  

How much do digital marketing services cost?

On average, digital marketing firms charge $5,000-$500,000 per month, while enterprise packages may reach $50,000+ per month. Overall, the final cost is determined based on the service type, number of channels, expected deliverables, market, office location, and the complexity of the request.  

In that regard, different digital marketing services entails different price: 

  • Search engine optimization (SEO): On average, $5,000-$30,000+ per project or $1,000-$6,500+ per month for continued optimization 
  • Pay-per-click (PPC) management: 10%-20% of ad spend or about $800-$9,500 per project for Google ads and other paid media, not including ad spend
  • Social media management: Usually costs $2,500-$15,000 per project or $1,000-$20,000 per month, depending on the number of channels managed
  • Google Ads management: $2,500 per project or about $365 per month 
  • Link building: Depending on outreach volume and authority targets, it goes from $10,000 per month 

When can clients expect ROI from digital marketing?

The return of investment (ROI) in digital marketing follows an S-curve where costs are high initially, followed by a period of exponential profit as the data matures. In the beginning, ROI is usually negative or neutral and businesses are paying for the setup, i.e., the research, the ideation, technical audits, and creative development. Basically, it's a learning curve period of understanding which keywords, audiences, sentiments, and channels work for the intended objectives. 

For companies seeking fast return of value, paid channels are the primary choice of medium as they provide immediate cash flow while the slower, free traffic sources like SEO are being built. On the other hand, for compounding business growth, the highest ROI usually comes from content and search engine optimization. These assets can be quite beneficial but take 6 to 12 months for sustained growth

What digital channel delivers the best ROI?

Email marketing remains the most profitable advertising medium in 2026, securing $36 to $40 on average for every $1 spent. The channel works well because the business owns the contact list and doesn't have to allocate additional resources to reach the intended audience. Here's how other digital marketing channels compare: 

Channel Average ROI 
SEO5:1 to 10:1
PPC (Google Ads) 2:1 to 4:1
Paid social 1.5:1 to 3:1
Content marketing4:1 to 7:1

Standard industry performance metrics categorize a 3:1 to 5:1 (earning $3 to $5 for every dollar invested) return as an indicator for sustainable growth. A ratio under 2:1 is generally classified as underperforming, necessitating a re-evaluation of the conversion funnel. 

Notably, while a 10:1 return appears highly favorable, it actually suggests that the organization is playing it too safe and should spend more money now to obtain more customers before their competitors do.  

How much should businesses invest in digital marketing on a monthly basis?

Marketing budgets vary by industry, with some companies dedicating as little as 5% from their total revenue to over 15% across competitive verticals like eCommerce and financial services. To avoid spreading their budgets too thin, this is how businesses usually disperse their marketing budgets: 

  • 40 to 50% toward search ads: Targeting people that actively look for the product/service 
  • 20 to 30% toward social media marketing and retargeting: Remaining present among people who have already visited the site 
  • 10 to 20% toward SEO services and content: Building organic traffic that lowers average cost-per-lead (CPL) over 6 to 12 months 
  • 10 to 15% toward retention (email marketing/SMS marketing): Marketing to people who have already bought from the business as it's 5x cheaper than finding new customers 

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