Explore leading digital marketing agencies specializing in ROI-focused SEO, content marketing, social media management, paid media, and analytics. Our expert-led team has curated a selection of vetted digital marketing firms that help drive measurable B2B growth.

List of the Best Digital Marketing Companies

11,434 Companies-Rankings updated: August 19, 2026

All listed digital marketing agencies on DesignRush are assessed for industry expertise and customer testimonials to provide you with a vetted selection. Certain placements may be paid.

  • Digital Strategy Inspired Web Design.

    Pixlrabbit is a web design, branding, and marketing agency based in Atlanta, Georgia. We combine strategy and design to create effective brands and digital solutions...

    Location
    Marietta, Georgia
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • We Help Businesses Skyrocket Their Website Traffic

    WinSavvy specializes in assisting startups with investment to achieve rapid growth. Our expertise lies in creating omni-channel digital strategies tailored to drive tangible business growth...

    Location
    Kolkata, India
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Experience digital with us.

    Social Driver is a leading digital agency specializing in social media, digital strategy, content and video, websites, and brand design. Based in Washington DC, with teams in Seattle, Kansas City, Chicago, and Bellingham, WA, our culture focuses on partnership, creativity, stewardship, and service...

    Location
    Washington DC, Washington DC
    Number of Employees
    50 - 99
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    4 Projects Listed
  • Design-Driven, Award-Winning Animation Production and Marketing Company

    Award-winning visual communication, illustration, and boutique international studio which thrives on creating sophisticated animated commercials, sport marketing, premium explainer videos, cartoon series, video editing solutions, and illustrations for digital and print...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Portfolios Count
    7 Projects Listed
  • Your digital partner, serving you every step of the way.

    We design, develop, and market quality WordPress websites for growing businesses that require long-lasting, flexible, and highly performant solutions tailored to their unique needs. We shoot for the very best in WordPress and web standards...

    Location
    Stockholm, Sweden
    Number of Employees
    Under 49
    Average Hourly Rate
    $90/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • The Best Digital Marketing Agency Leading Globally.

    We are a full-service agency with digital and technology experts who work on performance and conversion rate optimization, branding, SEO, SMM, e-commerce solutions, digital PR, website and product development, mobile app development, creative communications, and cloud solutions. We create efficient...

    Location
    San Francisco, California
    Number of Employees
    100 - 249
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    8 Projects Listed
  • An Integrated Marketing Solution for Growing Organizations

    Catalyst is an integrated marketing agency purpose-built to help growing organization bridge the marketing gap...

    Location
    Seattle, Washington
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • Your Digital Agency.

    We’re partners in the construction of large businesses since 2000.We adapt our knowledge and experience to help improve the performance of our customers in their digital communication, making them more efficient so they can acquire more competitive advantages over their competitors...

    Location
    Porto, Portugal
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    20 Projects Listed
  • Inside the rules. Ahead of the market.

    Ranxy helps forex brokers, crypto companies, fintech startups, prop firms, and investment brands attract better leads, build trust, and turn campaigns into measurable growth...

    Location
    San Francisco, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
  • Content that builds brands

    Contese Agency empowers businesses with in-depth content strategies, awesome content, and expert SEO support through our unique blend of editorial, marketing, SEO and journalism skills; we can increase your online traffic, boost engagement and ensure your brand stands out online...

    Location
    Valencia, Spain
    Number of Employees
    Under 49
    Average Hourly Rate
    $140/hr
    Minimal Budget
    $1,000 - $10,000
  • Taking eCommerce Development to the Next Level

    First Pier, a division of Helm Digital, is a reputable provider of comprehensive eCommerce development solutions. With a team comprising certified Shopify experts, we possess the expertise and tools to deliver outstanding results for businesses based in Maine and beyond...

    Location
    Portland, Maine
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • Leading eCommerce Agency & 4x Award-Winning Extension Provider

    At Rave Digital, we deliver tailored eCommerce solutions with expertise in Magento, Adobe Commerce, Shopify Plus, Woo Commerce & more. From platform selection to launch, we ensure every solution aligns with your business goals...

    Location
    Parkland, Florida
    Number of Employees
    250 - 499
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • We Create Beautiful, Hand-Coded, Pixel-Perfect Emails

    Partner with Email Uplers, the trusted full-service email marketing agency, to unlock the true potential of your email campaigns. From designing and coding customized templates to comprehensive campaign management, complex automations, and seamless ESP integration, we offer end-to-end solutions. With a team...

    Location
    San Diego, California
    Number of Employees
    500 - 999
    Average Hourly Rate
    $25/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    5 Projects Listed
  • We Solve Growth Problems

    At SeedX, we have extensive experience helping companies and organizations like yours align on key metrics and then act to hit your goals...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Portfolios Count
    3 Projects Listed
  • Transforming Sales Growth Through Science

    LeadBuds is a specialized B2B lead generation company that leverages over a decadmpowerment. Built on trust and reliability, LeadBuds delivers consistent value through tailored LinkedIn and email campaigns designed to connect you directly with decision-makers and enhance conversion rates seamlessly...

    Location
    Kyiv, Ukraine
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
  • Power Your Business With Smart Creative.

    Robot Creative thrives on assisting organizations in their growth journey, whether they are established businesses, startups, or nonprofits. With our expertise and experience, we tailor our approach to each client's unique business needs, equipping them with the necessary tools and resources to develop...

    Location
    San Antonio, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $200/hr
    Portfolios Count
    5 Projects Listed
  • Your On-Demand Sales Team

    Martal Group is an award-winning B2B lead generation and sales agency specializing in scaling tech businesses. Since 2009, our top-performing sales executives have been instrumental in generating qualified leads for over 2,000 B2B organizations, ranging from startups to Fortune 500 companies...

    Location
    Toronto, Canada
    Number of Employees
    50 - 99
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    5 Projects Listed
  • AdTechnologies for business growth

    Mediasurfer is an AdTech digital marketing company...

    Location
    Lewes, Delaware
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Grow Your Business Cost-Effectively and Faster Starting Today!

    Nationwide Leads offer a complete small business solution with a CRM all-in-one business software and 'Done for You' digital marketing and automation services, designed to help entrepreneurs, small businesses, and startups achieve real growth and save cost...

    Location
    Minneapolis, Minnesota
    Number of Employees
    Under 49
    Average Hourly Rate
    $35/hr
    Minimal Budget
    Under $1,000
  • We Are Here To Make A Difference

    Webnonline is a digital marketing agency in Andheri, Mumbai that provides every brand its 360 degrees of expertise - from SEO, PPC, Social Media Marketing, Full-fledged Digital Marketing to development...

    Location
    Mumbai, India
    Number of Employees
    100 - 249
    Average Hourly Rate
    $10/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    8 Projects Listed
  • Best Dental SEO Expert and Dental Marketing Consultant in UAE, USA, UK and Pakistan

    I help dentists attract more patients with smart and proven dental marketing strategies. My approach focuses on boosting visibility, driving more phone calls, and turning online searches into booked appointments. Every strategy I create is tailored to ensure consistent growth, stronger patient flow, and...

    Location
    Dubai, United Arab Emirates
    Number of Employees
    Under 49
    Average Hourly Rate
    $15/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    50 Projects Listed
  • Skip the BS, ROI-Focused Digital Marketing

    Rathcore Marketing is your trusted partner for elevating brand performance as an integrated digital marketing company. Our innovative thinking sets a new benchmark in omnichannel strategy, data-driven campaigns, and measurable ROI. Let’s redefine your digital growth trajectory—connect today...

    Location
    Denver, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $90/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Web Design, E-commerce, Hosting & Maintenance.

    Studio Fox Design offers web design & development, ecommerce, WordPress development, SEO, hosting, and maintenance for you so you can get back to running your business...

    Location
    Dallas, Texas
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    12 Projects Listed
  • Increase Your Local Presence and Reach Your Target Audience

    Our firm has a demonstrated track record of delivering outcomes for customers. You can count on us to deliver quantifiable results for your company. We can provide significant insights into the most recent marketing trends. We can assist you in making the most of your marketing. Only years of expertise can...

    Location
    San Diego, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    Under $1,000
  • Honest. Transparent. Data-driven Results.

    Clicta Digital is a digital marketing and SEO agency in Denver. We provide businesses with SEO, web design, eCommerce, and digital marketing services. Our marketing experts specialize in getting you highly targeted leads which turn into sales...

    Location
    Denver, Colorado
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
  • We help ambitious brands be found, by the people who matter most.

    Melbourne's leading digital marketing agency, SIXGUN's innovative techniques and strategies are constructed for meaningful connections between you and your customers. These drive traffic to unlock your ambition...

    Location
    Melbourne, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    12 Projects Listed
  • We create meaningful digital experiences.

    At Visions Design, we've spent the last 10 years working with businesses across various industries and countries, but what truly matters to us is the people we work with. Building strong relationships with like-minded clients who care about their business is key to delivering exceptional results...

    Location
    Warrington, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    17 Projects Listed
  • Premium B2B Ad Agency | We Get You Qualified Leads, Not Gmails

    Who are we? - We're a full-service B2B ad agency with years of experience managing campaigns on Google, LinkedIn, Reddit, Meta and other platforms.What value do we bring? - We will get you more qualified leads that convert into clients, saving your company time and money dealing with bad leads...

    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    14 Projects Listed
  • For over a decade, Edkent Media has been at the forefront of Canadas digital marketing evolution, helping businesses establish strong online identities and drive remarkable growth. With a track record of success across diverse industries, we have become a trusted name in digital strategy.From our early days...

    Location
    Toronto, Canada
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    2 Projects Listed
  • Where Quirkiness Meets Professionalism.

    We're unapologetically here to give the industry a swift kick in the clichés...

    Location
    Singapore, Singapore
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    29 Projects Listed
  • Growth Starts With Leads

    Owleads is a Lead Generation & Growth Marketing Agency that fills sales pipelines with Branded, Exclusive & Qualified Leads that actually convert...

    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • You don't have to do it alone.

    We customize a marketing plan for your small business. Put it in action. And make sure it works...

    Location
    Pflugerville, Texas
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Top-rated Mobile Apps, AI/ML, Blockchain Development Company.

    Junkies Coder is a leading technology solution provider across 15 countries and 50+ Rockstar Developers is our strength, We're specializing in web development, Top-rated Mobile App Development, and innovative solutions. Our experienced team is dedicated to delivering high-quality service and support to help...

    Location
    Ahmedabad, India
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    15 Projects Listed
  • Elevating Your Brand, Together: We're Your Digital Marketing Partner

    As a dynamic digital marketing agency, we offer engaging narratives, efficient strategies, and compelling customer engagement plans that amplify your online presence. Our diverse team of innovators and problem solvers is committed to delivering creative solutions for your brand's success...

    Location
    St. Petersburg, Florida
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • We focus on creative result-driven solutions

    We create lead-generating, money-making pieces of art that tell your story, captures and keeps the attention of your audience, and drives profits to your bottom line...

    Location
    Spanish Fork, Utah
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Loyal Marketing for Ambitious Law Firms

    MeanPug Digital is award-winning loyal marketing for ambitious law firms. We specialize in design and branding, web development, SEO, PPC, legal content implementation, PR, CRM integration, custom software development, and strategic consulting for firms that want to challenge the status quo...

    Location
    New York City, New York
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    10 Projects Listed
  • Full-service creative agency specialising in branding, web design, and marketing.

    At Soto Group, we facilitate the growth of brands. We collaborate with intelligent and ambitious individuals with an insatiable desire to innovate and create. A comprehensive brand and digital agency with global web design and development, marketing, and branding capabilities...

    Location
    Brunswick, Australia
    Number of Employees
    Under 49
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    39 Projects Listed
  • Crowdfunding The Future

    We're a full-service strategy, marketing, advertising and launch agency based in Shoreditch, London, and Brooklyn, New York. We offer exceptional services designed to assist clients with the launch and scale of their brands, ranging from marketing, digital advertising and PR, to design, copy and...

    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $25,000 - $50,000
  • Build a Kick-Ass Brand and Skyrocket Your Revenue

    First Page USA is a performance-focused digital marketing agency founded in 2011 and part of the global First Page network. It specializes in SEO, PPC, social media, e-commerce, reputation management, and brand visibility campaigns. The firm partners with a spectrum of clients from startups to Fortune500...

    Location
    Irvine, California
    Number of Employees
    250 - 499
    Portfolios Count
    1 Project Listed
  • Where Your Affiliate Goals Become Our Mission

    AffiliateMotion is a premier affiliate marketing agency with a global reach. Leveraging our extensive expertise and profound industry insights, AffiliateMotion is committed to achieving exceptional results and driving success for our clients...

    Location
    Athens, Greece
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    8 Projects Listed
  • We Open Doors For You

    Helping one plumbing & HVAC company per service area become the business Google and AI recommend first....

    Location
    Saint Louis, Missouri
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Portfolios Count
    4 Projects Listed
  • Accelerate Your Success With B2B Integrated Marketing

    Sagefrog Marketing Group is a top-ranked B2B marketing agency with specialties in healthcare, technology, industrial and business services. With offices in Doylestown (PA), Philadelphia (PA), Princeton (NJ), Boston (MA), and Washington (DC), we are dedicated to accelerating client success...

    Location
    Doylestown, Pennsylvania
    Number of Employees
    Under 49
    Average Hourly Rate
    $160/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Helping Brands Scale on Amazon

    Trivium Group is a full-service Amazon agency that helps brands scale profitably on Amazon. We fully integrate with your team and become your in-house Amazon team without the price tag. We are built on strong systems, sharp people, and good values...

    Location
    Los Angeles, California
    Number of Employees
    50 - 99
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    9 Projects Listed
  • Your Story Is Worth It

    At Studio 8E8, we are passionate about connecting with our clients and meeting their business needs. For us, it's not just a job, but a mission, a way of life, and our purpose in the world...

    Location
    New Albany, Ohio
    Number of Employees
    Under 49
    Average Hourly Rate
    $70/hr
    Minimal Budget
    $1,000 - $10,000
  • Award Winning Creative Agency | Branding. Design. Advertising. Experiences. | Based in DC

    We are Outright, a full-service creative agency that believes in design for good, working at the intersection of consumer brands and nonprofits to make a positive impact on our world. We help brands reach their full potential...

    Location
    Washington DC, Washington DC
    Number of Employees
    Under 49
    Average Hourly Rate
    $190/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    15 Projects Listed
  • iGaming / Travel / E-commerce SEO and PPC Agency

    One of the things that sets us apart from most other SEO / Online Marketing Agencies in the UK is our performance-driven approach.With significant experience in sectors including: iGaming, E-commerce, and Travel, we dont simply measure success by your keyword position on the search engines...

    Location
    Stockton-on-Tees, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    5 Projects Listed
  • A full-service marketing agency for B2B tech startups

    SAGE Marketing provides global marketing and brand management for companies looking to rise above the rest. From converting customer needs into business opportunities to engaging people on-line, off-line, and face-to-face, to take your brand and business to the next level, SAGE helps B2B companies...

    Location
    Tel Aviv, Israel
    Number of Employees
    Under 49
    Portfolios Count
    9 Projects Listed
  • We Offer Sales Outsourcing Services That Simplify Your Revenue Operations

    SalesRoads is the nation’s leading B2B appointment setting & lead generation provider for midmarket and enterprise level organizations. Because of our unique turn-key approach to demand generation, we understand the delicate intricacies of implementing highly successful programs for our clients...

    Location
    Boca Raton, Florida
    Number of Employees
    100 - 249
    Portfolios Count
    5 Projects Listed
  • We pride ourselves on helping businesses with affordable Web Design, SEO & PPC.

    RR Webdesign crafts personalised websites to boost conversion rates and enhance SEO value, propelling brand growth online...

    Location
    Leicester, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $30/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    12 Projects Listed
  • Less Chaos. More Clients.

    Slake Marketing is a Los Angelesbased digital marketing agency that helps solopreneurs and small to medium-sized businesses grow their brands with clarity and confidence. The agency offers website and branding design, photography, strategy coaching, and integrated design-and-coaching packages, providing a...

    Location
    Los Angeles, California
    Number of Employees
    Under 49
    Average Hourly Rate
    $250/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    11 Projects Listed

Frequently Asked Questions About Digital Marketing Companies

What services do digital marketing agencies provide?

Digital marketing agencies manage businesses' online advertising efforts with the core intent of improving their online presence, raising brand awareness, improving digital visibility, and helping them close more sales.  

Their portfolio covers a variety of digital marketing services, but in general, they focus on one or a combination of the following key services: 

  • Branding
  • Search engine optimization (SEO) 
  • Paid advertising/PPC
  • Social media marketing 
  • Content marketing and content creation 
  • Email marketing
  • Analytics and reporting

The portfolio of full-service digital marketing agencies often extends to influencer marketing, conversion rate optimization (CRO), web design and development, marketing automation, mobile marketing, AIO/GEO, and event planning.  

How much do digital marketing services cost?

On average, digital marketing firms charge $5,000-$500,000 per month, while enterprise packages may reach $50,000+ per month. Overall, the final cost is determined based on the service type, number of channels, expected deliverables, market, office location, and the complexity of the request.  

In that regard, different digital marketing services entails different price: 

  • Search engine optimization (SEO): On average, $5,000-$30,000+ per project or $1,000-$6,500+ per month for continued optimization 
  • Pay-per-click (PPC) management: 10%-20% of ad spend or about $800-$9,500 per project for Google ads and other paid media, not including ad spend
  • Social media management: Usually costs $2,500-$15,000 per project or $1,000-$20,000 per month, depending on the number of channels managed
  • Google Ads management: $2,500 per project or about $365 per month 
  • Link building: Depending on outreach volume and authority targets, it goes from $10,000 per month 

When can clients expect ROI from digital marketing?

The return of investment (ROI) in digital marketing follows an S-curve where costs are high initially, followed by a period of exponential profit as the data matures. In the beginning, ROI is usually negative or neutral and businesses are paying for the setup, i.e., the research, the ideation, technical audits, and creative development. Basically, it's a learning curve period of understanding which keywords, audiences, sentiments, and channels work for the intended objectives. 

For companies seeking fast return of value, paid channels are the primary choice of medium as they provide immediate cash flow while the slower, free traffic sources like SEO are being built. On the other hand, for compounding business growth, the highest ROI usually comes from content and search engine optimization. These assets can be quite beneficial but take 6 to 12 months for sustained growth

What digital channel delivers the best ROI?

Email marketing remains the most profitable advertising medium in 2026, securing $36 to $40 on average for every $1 spent. The channel works well because the business owns the contact list and doesn't have to allocate additional resources to reach the intended audience. Here's how other digital marketing channels compare: 

Channel Average ROI 
SEO5:1 to 10:1
PPC (Google Ads) 2:1 to 4:1
Paid social 1.5:1 to 3:1
Content marketing4:1 to 7:1

Standard industry performance metrics categorize a 3:1 to 5:1 (earning $3 to $5 for every dollar invested) return as an indicator for sustainable growth. A ratio under 2:1 is generally classified as underperforming, necessitating a re-evaluation of the conversion funnel. 

Notably, while a 10:1 return appears highly favorable, it actually suggests that the organization is playing it too safe and should spend more money now to obtain more customers before their competitors do.  

How much should businesses invest in digital marketing on a monthly basis?

Marketing budgets vary by industry, with some companies dedicating as little as 5% from their total revenue to over 15% across competitive verticals like eCommerce and financial services. To avoid spreading their budgets too thin, this is how businesses usually disperse their marketing budgets: 

  • 40 to 50% toward search ads: Targeting people that actively look for the product/service 
  • 20 to 30% toward social media marketing and retargeting: Remaining present among people who have already visited the site 
  • 10 to 20% toward SEO services and content: Building organic traffic that lowers average cost-per-lead (CPL) over 6 to 12 months 
  • 10 to 15% toward retention (email marketing/SMS marketing): Marketing to people who have already bought from the business as it's 5x cheaper than finding new customers 

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